Available worldwide
What is Hotjar?
Hotjar is a web analytics platform offering session replay, heatmaps, funnels, surveys, and user testing tools to help understand and optimize website and app user behavior.
Hotjar pricing
Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.
Free tier available. Growth plan from €39/month billed annually or €49/month.
Free
FreeA simple way to get started
- projects
- 1
- monthly_sessions
- 200k
- surveys_per_month
- 100
- Session Replays
- Heatmaps
- Funnels
- Error & performance monitoring
- Basic surveys
- Connect with LLMs (MCP)
Growth
Optimize experiences to boost engagement and conversion. Most popular
- projects
- 3
- data_access_months
- 13
- Everything in Free
- Zone-based heatmaps
- Journey analysis
- Impact quantification
- Sense Chat & AI summaries
- Sense Analyst lite (Beta)
What Hotjar does
The capabilities that matter for product analytics software, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.
- Analytics scope
- Web analytics
- Autocapture (no-code event capture)
- ✓
- Funnels
- ✓
- Retention / cohort analysis
- -
- Paths / user journeys
- ✓
- Session replay
- ✓
- A/B testing & experimentation
- ✓
- Feature flags built-in
- -
- Warehouse-native / BYODB
- -
- Self-hostable / OSS core
- -
- Free tier
- ✓
- EU data residency option
- -
- Server-side + mobile SDK coverage
- ✓
Platform & deployment
Independently observed- iOS
- Web
- Android
- Cloud / SaaS
Integrations (3)
Independently observed- ChatGPT
- Claude
- Copilot
Hotjar alternatives
Other product analytics software we track, ranked by the same independent score.
The Vioscale score: one lens on the evidence
Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for Hotjar, not the verdict.
| Signal | Score | Weight | Contribution | Evidence |
|---|---|---|---|---|
| Capabilities | 87 | 0.19 | 16.2 | ✓ |
| Pricing Transparency | 100 | 0.09 | 9.4 | ✓ |
| Reliability | 50 | 0.07 | 3.5 | ✓ |
| Price Level | 50 | 0.06 | 2.9 | ✓ |
| Integrations | 17 | 0.10 | 1.8 | ✓ |
| Security Posture | 10 | 0.07 | 0.0 | - |
Computed . Re-weight it by intent, or see the full method.
All data & sourcesshow ↓
Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.
Features
| Attribute | Value | Evidence |
|---|---|---|
| Capabilities | {"funnels":true,"free_tier":true,"ab_testing":true,"autocapture":true,"sdk_coverage":true,"paths_journeys":true,"session_replay":true,"analytics_scope":"web_analytics"} | mediumsource · 2026-08-05 · 60% |
Integrations
| Attribute | Value | Evidence |
|---|---|---|
| Count | 3 | mediumsource · 2026-08-05 · 60% |
Market
| Attribute | Value | Evidence |
|---|---|---|
| Availability | {"hqCountry":"GB","primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]} | highsource · 2026-08-05 · 75% |
Pricing
Reliability
| Attribute | Value | Evidence |
|---|---|---|
| Status page | Yes | mediumsource · 2026-08-05 · 60% |