Comparison

Hotjar vs Kubit

No clear leader: Kubit (76.5) and Hotjar (72.8) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Hotjar73
Kubit77
Score
Vioscale score
Hotjar73 / 100medium · 73%updating
Kubit77 / 100low · 39%updating
Pricing
Free tier
Hotjar
Kubit
Model
Hotjarfreemium
Price level
Hotjarmid
Kubitlow
Transparent
Hotjar
Kubit
Integrations
Count
Hotjar100
Kubit8
Security
Disclosure policy
Hotjar
Kubit
Gdpr
Hotjar
Kubit
Iso27001
Hotjar
Kubit
Soc2
Hotjar
Kubit
Reliability
Status page
Hotjar
Kubit

Capabilities

Feature-by-feature on the axes that matter for product analytics software. “-” means undocumented, not absent.

Core
Analytics scope
Hotjar-
KubitProduct analytics
Capture
Autocapture (no-code event capture)
Hotjar
Kubit-
Analyses
Funnels
Hotjar
Kubit
Retention / cohort analysis
Hotjar
Kubit
Paths / user journeys
Hotjar
Kubit
Session replay
Hotjar
Kubit-
Experimentation
A/B testing & experimentation
Hotjar
Kubit-
Feature flags built-in
Hotjar-
Kubit-
Data
Warehouse-native / BYODB
Hotjar
Kubit
Deployment
Self-hostable / OSS core
Hotjar
Kubit-
Pricing
Free tier
Hotjar
Kubit
Compliance
EU data residency option
Hotjar-
Kubit-
SDKs
Server-side + mobile SDK coverage
Hotjar
Kubit

What each one is

The product in its own terms, so the numbers below have context.

Hotjar

Hotjar is a web analytics platform offering session replay, heatmaps, funnels, surveys, and user testing tools to help understand and optimize website and app user behavior.

Independently observed

Kubit

A platform that merges AI agent tracing with product analytics to show how agent performance impacts user engagement and retention. Data stays in your warehouse while you gain visibility into both agent actions and user interactions.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Hotjar

from $39/moSubscriptionFree tier15-day trial

Free tier available. Growth plan from $39/month (annual) or $49/month. Pro requires contact sales.

  • FreeFree
    • Replays, Heatmaps, Funnels
    • Error & performance monitoring
    • Basic surveys (100/mo)
    • LLM connection (300 tool calls/mo)
    • 10+ integrations
  • Growth$39-49/month. 7k+ sessions. 3 projects.
    • Zone-based heatmaps
    • Journey analysis
    • Impact quantification
    • Sense Chat & AI summaries
    • Sense Analyst lite (beta)
    • +1 more
  • ProContact sales
    • Connect behavior to revenue by channel and product
    • Identify patterns that drive repeat purchases and retention
    • Revenue-focused strategic decisions
as of verify ↗

Kubit

from $0.01/moHybridFree tier30-day trial

Free tier + $0.006–$0.008 per MTU; $199/month Pro plan.

  • StarterFree
    • Core features with unlimited AI
    • 10,000 MTU included
    • OTel integration
    • CDP integration
    • Unlimited seats
    • +1 more
  • Pro$199/month + $0.006 per MTU
    • Everything in Starter, plus:
    • 100,000 MTU included
    • Bring Your Own Warehouse
    • Slack Connect support
  • EnterpriseContact sales
    • Everything in Pro, plus:
    • >1M MTU
    • Dedicated Solution Architect
    • Custom terms
    • Data Processing Addendum
    • +1 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Hotjar
Kubit
iOS
Hotjar
Kubit
Android
Hotjar
Kubit
Deployment
Cloud / SaaS
Hotjar
Kubit

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (1)
  • Slack

Hotjar

13 total - 12 not shared
  • Jira
  • Unbounce
  • Shopify
  • AWS
  • Microsoft Azure
  • Snowflake
  • Asana
  • Linear
  • Trello
  • ChatGPT
  • Claude
  • Microsoft Copilot
Independently observed

Kubit

8 total - 7 not shared
  • OpenTelemetry
  • CDP platforms
  • Sentry
  • Embrace
  • Claude Code
  • Cursor
  • MCP Server
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.