Salesforce
Customer relationship management platform that automates sales processes and manages customer interactions across leads, accounts, and opportunities
- Vendor
- Salesforce
- Also known as
- salesforce-crm, sfdc
Available worldwide · Popular in: US, GB
What is Salesforce?
A cloud-based sales platform that unifies lead and opportunity management, automates workflows, and provides AI-powered insights to help sales teams close deals faster. It includes built-in email sync, forecasting, and customizable sales processes.
Salesforce pricing
Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.
From $25 USD/user/month. Free 30-day trial available.
Starter Suite
All-in-one CRM for small businesses with sales, service, marketing, and commerce tools
- Lead, Account, Contact, and Opportunity Management
- Built-in Sales Flows and Lead Routing
- AI Automatically Syncs Emails, Events, and Contacts
- Dynamic Email Marketing and Analytics
- Slack included
Pro Suite
Contact salesFlexible CRM suite with increased customization and automation
- Everything in Starter Plus
- Greater Customization and Automation
- Sales Quoting and Forecasting
Core
Contact salesAdvanced CRM for sales teams with AI and automation
- Advanced Forecast & Pipeline Management
- Agentforce: Pipeline Management
- Agentforce: Sales Emails
- Lead Scoring
- Deal Insights
- Slack Business+
- Tableau
- Conversation Intelligence
- APIs
Advanced
Contact salesEnhanced security tier for sales teams
- Enhanced security
- Slack Enterprise+
- Sales Planning
- Sales Programs
Max
Contact salesPremium edition with all advanced features
- Salesforce Spiff
- Sales Planning
- Sales Programs
- Incentive Compensation Management
- Salesforce Maps
- Tableau Next
- Slack Enterprise+
Add-ons
- Slack Enterprise+$25/mo
- Premier Support
What Salesforce does
The capabilities that matter for crm software, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.
- Contact & account management
- ✓
- Deal / pipeline management
- ✓
- Lead scoring
- ✓
- Email sync & tracking
- ✓
- Marketing automation
- ✓
- Workflow automation
- ✓
- Reporting & dashboards
- ✓
- Sales forecasting
- ✓
- Native mobile app
- ✓
- Public API
- ✓
- Custom fields & objects
- ✓
Platform & deployment
Independently observed- CLI
- Web
- Cloud / SaaS
Integrations (27)
Independently observed- Outlook←•
- Gmail←•
- Stripe
- AgentExchange⇄•
- WhatsApp→•
- Okta←
- CrowdStrike←
- Slack
- Tableau
- MuleSoft
- CRM Analytics
- Data 360
- Tableau Exchange
- Salesforce CLI
- Embedded Analytics
- Data Pipelines
- SOQL Builder
- Code Analyzer
- Event Monitoring
- Platform Encryption
- Field Audit Trail
- Shield
- Data Mask & Seed
- Backup & Recover
- Hyperforce
- Agentforce⇄•
- Experience Cloud⇄•
Salesforce FAQ
Common questions about Salesforce, answered from independent, dated evidence.
What is Salesforce and who is it designed for?
Salesforce is a cloud-based customer relationship management (CRM) platform that helps organizations manage sales, service, marketing, and commerce operations. It is designed primarily for mid-market and enterprise businesses across various industries, though smaller companies can also use its offerings through free trials or lower-cost editions.
Source: https://www.salesforce.com/products/what-is-salesforce/
What are Salesforce's core products?
Salesforce's primary products include Sales Cloud (for sales team management), Service Cloud (for customer support and service), Commerce Cloud (for e-commerce), Marketing Cloud (for customer marketing), Platform (for custom application development), and Einstein Analytics (for business intelligence). Each product can be used independently or integrated together.
Is Salesforce open-source or commercial software?
Salesforce is proprietary, commercial software. It is not open-source. The platform operates on a closed-source model where Salesforce controls all development, updates, and source code.
How is Salesforce deployed and accessed?
Salesforce is deployed exclusively as a cloud-based software-as-a-service (SaaS) platform. Users access it through web browsers or mobile applications; there is no on-premises or self-hosted deployment option. Salesforce maintains and updates all infrastructure and servers.
What is Salesforce's pricing model?
Salesforce operates a tiered subscription pricing model with a free tier (limited trial or Essentials edition), followed by multiple paid plans at increasing feature levels (typically Professional, Enterprise, and Unlimited editions). Pricing varies by product and the number of users, with per-user-per-month subscription costs.
What programming languages and APIs does Salesforce support?
Salesforce supports Apex (a proprietary Java-like language for server-side development), JavaScript, and Lightning Web Components for custom development. It provides REST and SOAP APIs, and a built-in integrated development environment called Salesforce DX for developers building extensions and integrations.
Source: https://developer.salesforce.com/docs/atlas.en-us.api_rest.meta/api_rest/intro_what_is_rest_api.htm
What are common alternatives to Salesforce?
Leading alternatives to Salesforce include HubSpot (known for mid-market and SMB focus), Microsoft Dynamics 365 (part of the Microsoft ecosystem), Zoho CRM (competitive on pricing), Oracle NetSuite, and SAP. Selection depends on organization size, budget, industry requirements, and existing technology infrastructure.
What integrations does Salesforce offer?
Salesforce integrates with hundreds of third-party applications and platforms through native connectors, APIs, and pre-built integration tools like Salesforce MuleSoft and AppExchange marketplace integrations. Common integrations include email platforms, ERP systems, accounting software, and business intelligence tools.
Salesforce alternatives
Other crm software we track, ranked by the same independent score.
- FreshsalesAn AI-powered sales platform that streamlines lead management and deal closing to boost team productivitymedium · 72%
- Agile CRMAll-in-one customer management platform for growing businessesmedium · 55%
- HubSpotA unified platform combining marketing, sales, and customer service with shared customer data and AI agentsmedium · 72%
- CloseSales CRM with integrated calling, messaging, automation, and AI-powered lead engagementhigh · 76%
- NutshellCustomer relationship platform for sales and marketing teamsmedium · 72%
- Less Annoying CRMContact and lead management platform for small business teamsmedium · 54%
Compare Salesforce
Side by side against other crm software, attribute by attribute, with a source on every value.
The vioscaleAI score: one lens on the evidence
Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for Salesforce, not the verdict.
| Signal | Score | Weight | Contribution | Evidence |
|---|---|---|---|---|
| Reliability | 95 | 0.07 | 6.9 | ✓ |
| Security posture | 85 | 0.07 | 6.2 | ✓ |
| Capabilities | 100 | 0.05 | 4.9 | ✓ |
| Pricing transparency | 45 | 0.08 | 3.8 | ✓ |
| Price level | 50 | 0.05 | 2.6 | ✓ |
| Integrations | 37 | 0.04 | 1.5 | ✓ |
Computed . Re-weight it by intent, or see the full method.
All data & sourcesshow ↓
Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.
Adoption
| Attribute | Value | Evidence |
|---|---|---|
| Stackoverflow questions | 60,000 | highsource · 2026-07-30 · 75% |
Content
| Attribute | Value | Evidence |
|---|---|---|
| Faq | 8 items | highsource · 2026-07-30 · 95% |
Features
| Attribute | Value | Evidence |
|---|---|---|
| Capabilities | Api access, Mobile app, Forecasting, Lead scoring, Custom fields, Email integration, Contact management, Pipeline management, Workflow automation, Marketing automation, Reporting dashboards | mediumsource · 2026-10-05 · 60% |
Integrations
| Attribute | Value | Evidence |
|---|---|---|
| Count | 18 | mediumsource · 2026-08-14 · 60% |
Market
| Attribute | Value | Evidence |
|---|---|---|
| Availability | PrimaryMarkets: … · AvailabilityScope: global · AvailableCountries: … · NotAvailableCountries: … | highsource · 2026-10-05 · 75% |
Pricing
Release
| Attribute | Value | Evidence |
|---|---|---|
| Cadence days | 120 | mediumsource · 2026-07-30 · 70% |
Reliability
Security
| Attribute | Value | Evidence |
|---|---|---|
| Soc2 | Yes | highsource · 2026-07-30 · 85% |
| Iso27001 | Yes | highsource · 2026-07-30 · 85% |
| Gdpr | Yes | highsource · 2026-10-05 · 75% |
| Hipaa | Yes | highsource · 2026-10-05 · 75% |
| Disclosure policy | Yes | mediumsource · 2026-08-05 · 60% |
| Trust center | https://www.salesforce.com/platform/security-center/ | mediumsource · 2026-10-05 · 60% |
Is Salesforce the right choice for you?
Tell us the job, the constraints and what you weigh most, and we will rank Salesforce against the rest of the crm software we index, using the same dated evidence weighted your way.
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