Novu

Open-source platform for sending notifications and enabling agent conversations across email, SMS, chat, push, and in-app messaging

Vendor
Noti-Fire Apps Ltd.
Also known as
novu

Available worldwide

What is Novu?

Infrastructure that allows developers to dispatch notifications through email, SMS, push, in-app, and chat, while also enabling AI agents to have two-way conversations with users on channels like Slack, WhatsApp, and Teams.

Independently observed

Novu pricing

Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.

Pricing as of verify at live pricing ↗Independently observed
from $30/moHybridFree tier

From $30/month (Pro). Free tier available. Team plan at $250/month. Enterprise custom pricing.

Free

Free
Free

Complete starter toolkit for exploring Novu and sending first notifications

workflows
20
environments
2
workflow_runs
10,000/mo
activity_feed_retention
24 hours
  • All channels: Email, In-app, SMS, Chat, Push
  • US + EU data residency
  • Up to 20 workflows
  • 2 environments (Dev + Prod)
  • 24-hour activity feed retention

Pro

From $30/month, plus $1.20 per 1K additional workflow runs
monthly

More scale and flexibility for teams moving beyond experimentation

workflow_runs
30,000+/mo
activity_feed_retention
7 days
  • Everything in Free, plus:
  • 30,000+ workflow runs / month
  • 7-day activity feed retention
  • Remove Novu branding
  • Advanced email editor (blocks, layouts)
  • Higher rate limits & faster processing

Team

$250/month
monthly

Built for growing engineering teams sending meaningful volume into production

rate_limits
600 RPS triggers
environments
10
workflow_runs
250,000+/mo
activity_feed_retention
90 days
  • Everything in Pro, plus:
  • 250,000+ workflow runs / month
  • Up to 10 environments (Staging, QA, Pre-prod…)
  • 90-day activity feed retention
  • Unlimited team members
  • More workflows
  • Role-Based Access Control (RBAC)
  • Expanded rate limits (600 RPS triggers)

Enterprise

Contact sales
Contact sales

Enterprise-grade scale, compliance, support, and hosting options

environments
Unlimited
workflow_runs
10M+/mo (custom volume tiers)
activity_feed_retention
Custom retention policies
  • Everything in Team, plus:
  • 10M+ workflow runs / month (custom volume tiers)
  • Unlimited environments
  • Custom retention policies (feed, audit, logs)
  • Custom delay & digest windows
  • HIPAA BAA
  • Dedicated SSO (SAML / OIDC)
  • Directory Sync (SCIM)
  • Private Slack/Teams support channel
  • Advanced data residency (SG, UK, AU, JP, KR, custom regions)
  • Self-hosted deployment options

What Novu does

The capabilities that matter for communication apis, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.

Channels
SMS
Voice
WhatsApp
RCS
Transactional email
Video / real-time
In-app chat
Verify / OTP / 2FA
Messaging
Two-way messaging
Reach
Geographic coverage
Global
Delivery
Email deliverability tools
Commercial
Published per-unit pricing
Independently observed

Platform & deployment

Independently observed
Platforms
  • CLI
  • Web
Deployment
  • Cloud / SaaS
  • Hybrid
  • Self-hosted

Integrations (46)

Independently observed
chat
  • Chat Webhook
email
  • Email Webhook
push
  • Push Webhook
  • SendGrid
  • Amazon SES
  • Postmark
  • Resend
  • Brevo
  • Mailgun
  • Mailjet
  • Braze
  • Infobip
  • Twilio
  • Plivo
  • AWS SNS
  • Vonage
  • SMS77
  • Telnyx
  • Termii
  • Gupshup
  • SMS Central
  • Firebase Cloud Messaging
  • Apple Push Notification
  • Expo Push
  • OneSignal
  • Pushpad
  • Pusher Beams
  • App.io
  • Slack
  • Discord
  • Microsoft Teams
  • Mattermost
  • WhatsApp Business
  • Zulip
  • Webex Messaging
  • Ryver
  • Grafana
  • Opsgenie
  • PagerDuty
  • Telegram
  • iMessage
  • Novu Inbox
  • Tool Webhook
  • LangChain
  • LangGraph
  • Claude Managed Agents

Security & compliance

Independently observed
  • SOC 2 Type IIactive
  • HIPAAactive
  • ISO 27001:2013active
  • GDPRactive

Novu FAQ

Common questions about Novu, answered from independent, dated evidence.

What is Novu?

Infrastructure that allows developers to dispatch notifications through email, SMS, push, in-app, and chat, while also enabling AI agents to have two-way conversations with users on channels like Slack, WhatsApp, and Teams. It is indexed under Communication APIs.

Source: https://novu.co/pricing/

Is Novu free?

Novu offers a free tier, so you can start without paying. Paid plans start at $30 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.

Source: https://novu.co/pricing/

What platforms does Novu support?

Novu supports the web, Linux and a command-line interface. Platforms we have not confirmed are simply not listed here rather than ruled out.

Source: https://novu.co/pricing/

Can Novu be self-hosted?

Yes. Novu can be deployed cloud / SaaS, hybrid, on-premise and self-hosted, so it does not have to run on the vendor's infrastructure.

Source: https://novu.co/pricing/

What does Novu integrate with?

We have confirmed 43 integrations for Novu, including SendGrid, Amazon SES, Postmark, Resend, Brevo, Mailgun, Mailjet and Braze, plus 35 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.

Source: https://novu.co/pricing/

What security certifications does Novu have?

We have independently confirmed SOC 2, ISO 27001, HIPAA and GDPR for Novu. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Novu not holding them. Always confirm compliance directly before you rely on it.

Source: https://novu.co/security/

Where is Novu available?

Novu is available in the United States, Germany, Singapore, the United Kingdom, Australia, Japan and South Korea. Its primary markets are the United States and the EU. The vendor is headquartered in Israel.

Source: https://novu.co/pricing/

Novu alternatives

Other communication apis we track, ranked by the same independent score.

All Novu alternatives, ranked →

Compare Novu

Side by side against other communication apis, attribute by attribute, with a source on every value.

Independent · unbought · dated

The vioscaleAI score: one lens on the evidence

Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for Novu, not the verdict.

Balanced composite 85 / 100
medium · 73%
Signal contributions to the composite score
SignalScoreWeightContributionEvidence
Reliability950.1614.9
Security posture850.129.8
Pricing transparency1000.066.3
Capabilities920.054.7
Integrations560.052.7
Price level500.042.1

Computed . Re-weight it by intent, or see the full method.

All data & sourcesshow ↓

Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.

Content

AttributeValueEvidence
Faq7 itemsmediumsource · 2026-09-10 · 64%

Features

AttributeValueEvidence
CapabilitiesRcs: No · Sms: Yes · Chat: Yes · Email: Yes · Video: No · Voice: Nomediumsource · 2026-09-18 · 60%

Integrations

AttributeValueEvidence
Count88mediumsource · 2026-09-18 · 60%

Market

AttributeValueEvidence
AvailabilityHqCountry: IL · PrimaryMarkets: … · AvailabilityScope: global · AvailableCountries: … · NotAvailableCountries: …highsource · 2026-09-18 · 75%

Pricing

AttributeValueEvidence
Free tierYesmediumsource · 2026-09-18 · 60%
Modelfreemiummediumsource · 2026-09-18 · 60%
Price levelmidmediumsource · 2026-09-18 · 60%
TransparentYesmediumsource · 2026-09-18 · 60%
Starting priceAmount: 30 · Currency: USDmediumsource · 2026-09-18 · 60%

Reliability

AttributeValueEvidence
Sla pct99.9mediumsource · 2026-09-18 · 60%
Status pageYesmediumsource · 2026-08-03 · 60%

Security

AttributeValueEvidence
GdprYeshighsource · 2026-09-18 · 75%
HipaaYeshighsource · 2026-09-18 · 75%
Iso27001Yeshighsource · 2026-09-18 · 75%
Soc2Yeshighsource · 2026-09-18 · 75%
CertificationsSOC 2 Type II, HIPAA, ISO 27001:2013, GDPRmediumsource · 2026-09-18 · 60%
Trust centerhttps://novu.co/security/mediumsource · 2026-09-18 · 60%
Disclosure policyYesmediumsource · 2026-09-18 · 60%
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