Comparison

Infobip vs Novu

On the evidence we track, Novu leads this comparison with a composite score of 85/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
Infobip79
★Novu85
Score
vioscaleAI score
Infobip79 / 100low · 48%
Novu85 / 100medium · 73%
Pricing
Free tier
Infobip✓
Novu✓
Model
Infobipfreemium
Price level
Infobiplow
Novumid
Starting price
Infobip–
Novu$30
Transparent
Infobip✓
Novu✓
Integrations
Count
Infobip30
Novu88
Security
Certifications
Disclosure policy
Infobip✓
Novu✓
Gdpr
Infobip✓
Novu✓
Hipaa
Infobip–
Novu✓
Iso27001
Infobip–
Novu✓
Soc2
Infobip–
Novu✓
Reliability
Sla pct
Infobip99.9
Novu99.9
Status page
Infobip✓
Novu✓
Content
Faq
Infobip7 items

Capabilities

Feature-by-feature on the axes that matter for communication apis. “-” means undocumented, not absent.

Channels
SMS
Infobip✓
Novu✓
Voice
Infobip✓
Novu✗
WhatsApp
Infobip✓
Novu✓
RCS
Infobip✓
Novu✗
Transactional email
Infobip✓
Novu✓
Video / real-time
Infobip✓
Novu✗
In-app chat
Infobip✓
Novu✓
Verify / OTP / 2FA
Infobip✓
Novu✓
Messaging
Two-way messaging
Infobip✓
Novu✓
Reach
Geographic coverage
InfobipGlobal
NovuGlobal
Delivery
Email deliverability tools
Infobip✓
Novu✓
Commercial
Published per-unit pricing
Infobip✓
Novu✓

What each one is

The product in its own terms, so the numbers below have context.

Infobip

A communications platform-as-a-service that enables businesses to reach customers via SMS, email, WhatsApp, voice, and other channels through unified APIs and a web portal, with global reach and enterprise-grade security.

Independently observed

Novu

Leader

Infrastructure that allows developers to dispatch notifications through email, SMS, push, in-app, and chat, while also enabling AI agents to have two-way conversations with users on channels like Slack, WhatsApp, and Teams.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Infobip

from €115/moUsage-basedFree tier

Usage-based pricing with per-message SMS/WhatsApp, flat-rate email, and per-minute voice. Viber has €115-€175 monthly minimum. Prices vary by destination country.

  • SMS-
    • Flexible pricing by destination country
    • 98% open rate
    • Global delivery
    • Fraud protection
  • Email-
    • 99.4% deliverability rate
    • 120k emails per minute processing
    • 2 second average delivery
  • WhatsApp-
    • Utility messages
    • Authentication/OTP
    • Marketing messages
    • Free-form customer responses
  • Viber€115/mo
    • Promotional, transactional, OTP, and conversational messages
    • Minimum commitment €115 (standard) or €175 (select countries)
  • Voice-
    • Inbound call handling
    • IVR automation
    • 95% global coverage
    • 70+ direct operator connections
as of verify ↗

Novu

Leader
from $30/moHybridFree tier

From $30/month (Pro). Free tier available. Team plan at $250/month. Enterprise custom pricing.

  • FreeFree
    • All channels: Email, In-app, SMS, Chat, Push
    • US + EU data residency
    • Up to 20 workflows
    • 2 environments (Dev + Prod)
    • 24-hour activity feed retention
  • ProFrom $30/month, plus $1.20 per 1K additional workflow runs
    • Everything in Free, plus:
    • 30,000+ workflow runs / month
    • 7-day activity feed retention
    • Remove Novu branding
    • Advanced email editor (blocks, layouts)
    • +1 more
  • Team$250/month
    • Everything in Pro, plus:
    • 250,000+ workflow runs / month
    • Up to 10 environments (Staging, QA, Pre-prod…)
    • 90-day activity feed retention
    • Unlimited team members
    • +3 more
  • EnterpriseContact sales
    • Everything in Team, plus:
    • 10M+ workflow runs / month (custom volume tiers)
    • Unlimited environments
    • Custom retention policies (feed, audit, logs)
    • Custom delay & digest windows
    • +6 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Infobip✓
Novu✓
iOS
Infobip✓
Novu✗
Android
Infobip✓
Novu✗
CLI
Infobip✓
Novu✓
Deployment
Cloud / SaaS
Infobip✓
Novu✓
Self-hosted
Infobip✗
Novu✓
Hybrid
Infobip✗
Novu✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Infobip

15 total
  • SMS
  • Email
  • Voice
  • MMS
  • WhatsApp
  • RCS
  • Messenger
  • Viber
  • Instagram
  • Google Business Messages
  • Apple Messages for Business
  • LINE
  • Zalo
  • KakaoTalk
  • WhatsApp Business Platform
Independently observed

Novu

Leader
46 total
  • SendGrid
  • Amazon SES
  • Postmark
  • Resend
  • Brevo
  • Mailgun
  • Mailjet
  • Braze
  • Infobip
  • Twilio
  • Plivo
  • AWS SNS
  • Vonage
  • SMS77
  • Telnyx
  • Termii
  • Gupshup
  • SMS Central
  • Firebase Cloud Messaging
  • Apple Push Notification
  • Expo Push
  • OneSignal
  • Pushpad
  • Pusher Beams
  • +22 more
Independently observed
Still deciding?

Infobip or Novu: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.