Semrush
SEO platform for tracking keyword rankings, analyzing competitors, and monitoring visibility across search and AI channels
- Also known as
- semrush
Available worldwide · Popular in: US
What is Semrush?
Comprehensive SEO and visibility platform that helps businesses understand competitor strategies, track keyword performance, audit technical issues, and monitor how their brand appears in search results and AI-generated answers.
Semrush pricing
Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.
From $139.95/month. 7-day free trial.
SEO Toolkit Pro
Best for freelancers, small business owners and SEO beginners
- keywords_to_track
- 500
- results_per_report
- 10,000
- seo_ideas_per_month
- 500
- websites_to_monitor
- 5
- scheduled_pdf_reports
- 3
- pages_to_crawl_per_month
- 100,000
- keyword_metric_updates_per_month
- 250
- Keyword research
- Competitor analysis
- Rank tracking
- Technical site audit
- Backlink analysis
SEO Toolkit Guru
Best for growing agencies and teams ready to scale
- keywords_to_track
- 1,500
- results_per_report
- 30,000
- seo_ideas_per_month
- 800
- websites_to_monitor
- 15
- pages_to_crawl_per_month
- 300,000
- keyword_metric_updates_per_month
- 1,000
- Everything in Pro
- SEO Writing Assistant
- Topic Research
- Historical Data
- Multi-targeting in Position Tracking
- Looker Studio reporting integrations
SEO Toolkit Business
Best for established agencies and large businesses
- keywords_to_track
- 5,000
- results_per_report
- 50,000
- seo_ideas_per_month
- 2,000
- websites_to_monitor
- 40
- pages_to_crawl_per_month
- 1,000,000
- keyword_metric_updates_per_month
- 5,000
- Everything in Guru
- SEO Share of Voice tracking
- API Access
What Semrush does
The capabilities that matter for seo tools, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.
- Pricing transparency
- Contact-sales
- Free tier / free tool
- ✓
- Pricing model
- Flat
- Backlink index
- ✓
- Keyword research database
- ✓
- Rank tracking
- ✓
- Technical site audit / crawler
- ✓
- Content optimisation (SERP-driven)
- ✓
- Competitor / SERP intelligence
- ✓
- Local / mobile SERP support
- ✓
- Countries / locales covered
- Global; Pro plan covers 30+ markets for advertising data; 142 regional keyword d
- Public API
- ✓
- Search Console / GA4 integration
- ✓
- Deployment
- Cloud
Platform & deployment
Independently observed- Web
- Cloud / SaaS
Integrations (24)
Independently observed- Facebook Ads←
- Google Analytics←
- Looker Studio←
- Google Search Console←
- TikTok←
- LinkedIn←•
- Claude→•
- Google Ads
- Google Shopping
- Meta Ads
- Microsoft Ads
- LinkedIn Ads
- TikTok Ads
- TikTok Organic
- CallRail
- HubSpot
- Mailchimp
- Matomo
- ChatGPT
- Google AI Overviews
- Gemini
- Perplexity
- Lovable⇄•
- Adobe⇄•
Semrush FAQ
Common questions about Semrush, answered from independent, dated evidence.
What is Semrush?
Software that helps marketers improve organic search rankings and AI discoverability through keyword research, backlink analysis, rank tracking, technical site audits, and competitive intelligence. It is indexed under SEO Tools.
Source: https://www.semrush.com/kb/1547-seo-toolkit-pricing-limits
Is Semrush free?
Semrush offers a free tier, so you can start without paying. Paid plans start at $139.95 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.
Source: https://www.semrush.com/kb/1547-seo-toolkit-pricing-limits
What platforms does Semrush support?
We have confirmed browser-based access to Semrush. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.
Source: https://www.semrush.com/kb/1547-seo-toolkit-pricing-limits
Can Semrush be self-hosted?
We have only confirmed a cloud / SaaS deployment for Semrush, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.
Source: https://www.semrush.com/kb/1547-seo-toolkit-pricing-limits
What does Semrush integrate with?
We have confirmed 19 integrations for Semrush, including Google Ads, Google Shopping, Meta Ads, Microsoft Ads, LinkedIn Ads, TikTok Ads, TikTok Organic and CallRail, plus 11 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.
Source: https://www.semrush.com/kb/1547-seo-toolkit-pricing-limits
Where is Semrush available?
Semrush is available worldwide. Its primary market is the United States.
Source: https://www.semrush.com/kb/1547-seo-toolkit-pricing-limits
Semrush alternatives
Other seo tools we track, ranked by the same independent score.
- SistrixProfessional SEO platform for tracking rankings, auditing technical issues, and analyzing competitor performancemedium · 57%
- Moz ProSuite of SEO tools for improving search rankings, managing local listings, and tracking competitive performancemedium · 52%
- Ubersuggestmedium · 51%
- Google Search ConsoleMonitor and improve your website's visibility and performance in Google Search results.medium · 73%
- SerpstatUnified SEO platform combining keyword research, rank tracking, and competitive intelligencemedium · 51%
- SE RankingSEO software powered by AI to improve search visibility and rankingsmedium · 72%
Compare Semrush
Side by side against other seo tools, attribute by attribute, with a source on every value.
The vioscaleAI score: one lens on the evidence
Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for Semrush, not the verdict.
| Signal | Score | Weight | Contribution | Evidence |
|---|---|---|---|---|
| Pricing transparency | 75 | 0.08 | 6.3 | ✓ |
| Capabilities | 100 | 0.04 | 4.0 | ✓ |
| Integrations | 37 | 0.05 | 1.8 | ✓ |
| Price level | 25 | 0.05 | 1.3 | ✓ |
| Reliability | 0 | 0.06 | 0.0 | - |
| Security posture | 0 | 0.06 | 0.0 | - |
Computed . Re-weight it by intent, or see the full method.
All data & sourcesshow ↓
Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.
Content
| Attribute | Value | Evidence |
|---|---|---|
| Faq | 6 items | mediumsource · 2026-09-10 · 58% |
Features
| Attribute | Value | Evidence |
|---|---|---|
| Capabilities | Free tier: Yes · Deployment: cloud · Public api: Yes · Site audit: Yes · Pricing model: flat · Rank tracking: Yes | mediumsource · 2026-09-23 · 60% |
Integrations
| Attribute | Value | Evidence |
|---|---|---|
| Count | 18 | mediumsource · 2026-09-23 · 60% |
Market
| Attribute | Value | Evidence |
|---|---|---|
| Availability | PrimaryMarkets: … · AvailabilityScope: global · AvailableCountries: … · NotAvailableCountries: … | mediumsource · 2026-09-23 · 50% |
Pricing
Is Semrush the right choice for you?
Tell us the job, the constraints and what you weigh most, and we will rank Semrush against the rest of the seo tools we index, using the same dated evidence weighted your way.
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