Comparison

SE Ranking vs Semrush

No clear leader: Semrush (57.5) and SE Ranking (56.9) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
SE Ranking57
Semrush58
Score
vioscaleAI score
SE Ranking57 / 100medium · 72%
Semrush58 / 100medium · 53%
Pricing
Free tier
SE Ranking✓
Semrush✗
Model
SE Rankingfreemium
Semrushcommercial
Price level
SE Rankinglow
Semrushhigh
Starting price
SE Ranking–
Semrush$139.95
Transparent
SE Ranking✗
Semrush✓
Integrations
Count
SE Ranking7
Semrush18
Reliability
Status page
SE Ranking✓
Semrush–
Content
Faq
SE Ranking6 items
Semrush6 items

Capabilities

Feature-by-feature on the axes that matter for seo tools. “-” means undocumented, not absent.

Pricing
Pricing transparency
SE RankingContact-sales
SemrushContact-sales
Free tier / free tool
SE Ranking✓
Semrush✓
Pricing model
SE Ranking-
SemrushFlat
Data
Backlink index
SE Ranking✓
Semrush✓
Keyword research database
SE Ranking✓
Semrush✓
Capability
Rank tracking
SE Ranking✓
Semrush✓
Technical site audit / crawler
SE Ranking✓
Semrush✓
Content optimisation (SERP-driven)
SE Ranking✓
Semrush✓
Competitor / SERP intelligence
SE Ranking✓
Semrush✓
Coverage
Local / mobile SERP support
SE Ranking✓
Semrush✓
Countries / locales covered
SE Ranking188+ countries and regions
SemrushGlobal; Pro plan covers 30+ markets for advertising data; 142 regional keyword d
Integration
Public API
SE Ranking✓
Semrush✓
Search Console / GA4 integration
SE Ranking✓
Semrush✓
Deployment
Deployment
SE RankingCloud
SemrushCloud

What each one is

The product in its own terms, so the numbers below have context.

SE Ranking

A comprehensive SEO platform using AI to track search engine visibility, analyze competitor performance, generate content optimization recommendations, and integrate with analytics and workflow tools.

Independently observed

Semrush

Comprehensive SEO and visibility platform that helps businesses understand competitor strategies, track keyword performance, audit technical issues, and monitor how their brand appears in search results and AI-generated answers.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

SE Ranking

from £35/moHybridFree tier14-day trial

From £40/mo or £135/mo annual. Free tier with 100K credits and 14-day trial.

  • Free TrialFree
    • 100K free credits
    • Full API & MCP access
    • Test every API endpoint
    • 14-day trial
    • No credit card required
  • Wallet£40/mo for 250K credits (example), pay-as-you-go
    • Pay only for what you use
    • No recurring fees
    • No commitment
    • Top up credits anytime
    • Credits never expire
    • +1 more
  • Standalone£135/mo billed annually (£1,620/year), 12M credits/year
    • Annual billing only
    • Up to 57% off Wallet rates
    • Volume-based pricing discounts
    • Data API included
    • MCP included
    • +1 more
  • EnterpriseContact sales
    • 120M+ credits/year
    • Custom integrations development
    • Custom RPS limits
    • High-volume pricing from $30/1M credits
  • API Add-on£35/mo billed annually, adds 3M credits/year to existing plan
    • Data API + Project API access
    • Volume-based pricing discounts
    • Annual billing only
    • MCP included
as of verify ↗

Semrush

from $139.95/moSubscription7-day trial

From $139.95/month. 7-day free trial.

  • SEO Toolkit Pro$139.95/mo
    • Keyword research
    • Competitor analysis
    • Rank tracking
    • Technical site audit
    • Backlink analysis
  • SEO Toolkit Guru$249.95/mo
    • Everything in Pro
    • SEO Writing Assistant
    • Topic Research
    • Historical Data
    • Multi-targeting in Position Tracking
    • +1 more
  • SEO Toolkit Business$499.95/mo
    • Everything in Guru
    • SEO Share of Voice tracking
    • API Access
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
SE Ranking✓
Semrush✓
iOS
SE Ranking✓
Semrush✗
Android
SE Ranking✓
Semrush✗
Deployment
Cloud / SaaS
SE Ranking✓
Semrush✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (2)
  • Google Search Console
  • Google Ads

SE Ranking

14 total - 12 not shared
  • Google Analytics 4
  • Matomo Analytics
  • Data Studio
  • Whatagraph
  • Agency Analytics
  • Reportz.io
  • Zapier
  • Make.com
  • n8n
  • Appy Pie Automate
  • Google Business Profile
  • GA4
Independently observed

Semrush

24 total - 22 not shared
  • Google Shopping
  • Meta Ads
  • Microsoft Ads
  • LinkedIn Ads
  • TikTok Ads
  • TikTok Organic
  • CallRail
  • HubSpot
  • Mailchimp
  • Matomo
  • ChatGPT
  • Google AI Overviews
  • Gemini
  • Perplexity
  • Facebook Ads
  • Google Analytics
  • TikTok
  • Looker Studio
  • LinkedIn
  • Lovable
  • Claude
  • Adobe
Independently observed
Still deciding?

SE Ranking or Semrush: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.