Omnisend

Email and SMS marketing platform for e-commerce businesses

Also known as
omnisend

Available worldwide · Popular in: US

What is Omnisend?

A cloud-based marketing automation service that enables e-commerce retailers to create, send, and automate email, SMS, and push notification campaigns with built-in audience segmentation and workflow automation capabilities.

Independently observed

Omnisend pricing

Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.

Pricing as of verify at live pricing ↗Independently observed
from $16/moSubscriptionFree tier

Free tier available. Paid plans from $16/month. Reports claim up to 35% savings vs. Klaviyo.

Free

Free
Free
emails
500/mo
contacts
250
  • Email campaigns
  • SMS channel
  • Push notifications
  • Forms and popups
  • Workflow automation
  • Segmentation
  • Facebook Custom Audiences
  • Google Customer Match

Tier 1

$16/month
monthly
  • 24/7 chat and email support

Tier 2

$59/month
monthly
sms
3933/mo (US)
  • Global SMS

What Omnisend does

The capabilities that matter for email marketing, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.

Pricing
Free tier
Pricing unit
Per contact / subscriber
Automation
Visual automation / journey builder
A/B testing
-
Channels
SMS channel
Included
Push / mobile channel
Integration
Native e-commerce integration
Integration / marketplace breadth
Platform integrations with Shopify, Facebook, Google; audience sync for ads reta
Content
Landing pages / forms builder
Deliverability
Dedicated IP option
-
Deliverability / inbox tooling
Basic
Targeting
Segmentation depth
Behavioural
Deployment
Self-hostable
Compliance
EU / regional data residency
Independently observed

Platform & deployment

Independently observed
Platforms
  • Web
Deployment
  • Cloud / SaaS

Integrations (14)

Independently observed
forms
  • Wufoo
  • Unbounce
billing
  • Recurpay
  • Chargebee
ecommerce
  • Fourthwall
communications
  • Aircall
support
  • Zendesk
analytics
  • Triple Whale
payments
  • Stripe
  • Shopify
  • Facebook
  • Google
  • Facebook Custom Audiences
  • Google Customer Match

Omnisend FAQ

Common questions about Omnisend, answered from independent, dated evidence.

What is Omnisend?

A cloud-based marketing automation service that enables e-commerce retailers to create, send, and automate email, SMS, and push notification campaigns with built-in audience segmentation and workflow automation capabilities. It is indexed under Email Marketing.

Source: https://www.omnisend.com/email-pricing-comparison/

Is Omnisend free?

Omnisend offers a free tier, so you can start without paying. Paid plans start at $16 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.

Source: https://www.omnisend.com/email-pricing-comparison/

What platforms does Omnisend support?

We have confirmed browser-based access to Omnisend. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.

Source: https://www.omnisend.com/email-pricing-comparison/

Can Omnisend be self-hosted?

We have only confirmed a cloud / SaaS deployment for Omnisend, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.

Source: https://www.omnisend.com/email-pricing-comparison/

What does Omnisend integrate with?

We have confirmed 12 integrations for Omnisend, including Shopify, Facebook, Google, Wufoo, Recurpay, Fourthwall, Aircall and Chargebee, plus 4 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.

Source: https://www.omnisend.com/email-pricing-comparison/

What security certifications does Omnisend have?

We have independently confirmed GDPR for Omnisend. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Omnisend not holding them. Always confirm compliance directly before you rely on it.

Source: https://www.omnisend.com/email-pricing-comparison/

Where is Omnisend available?

Omnisend is available worldwide. Its primary market is the United States.

Source: https://www.omnisend.com/email-pricing-comparison/

Omnisend alternatives

Other email marketing we track, ranked by the same independent score.

All Omnisend alternatives, ranked →

Compare Omnisend

Side by side against other email marketing, attribute by attribute, with a source on every value.

Independent · unbought · dated

The vioscaleAI score: one lens on the evidence

Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for Omnisend, not the verdict.

Balanced composite 68 / 100
medium · 63%
Signal contributions to the composite score
SignalScoreWeightContributionEvidence
Pricing transparency1000.099.4
Price level500.105.3
Capabilities810.043.5
Integrations700.053.4
Reliability500.063.2
Security posture100.040.0-

Computed . Re-weight it by intent, or see the full method.

All data & sourcesshow ↓

Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.

Content

AttributeValueEvidence
Faq7 itemsmediumsource · 2026-09-10 · 59%

Features

AttributeValueEvidence
CapabilitiesFree tier: Yes · Sms channel: included · Pricing unit: per_contact · Push channel: Yes · Segmentation: behavioural · Landing pages: Yesmediumsource · 2026-09-03 · 60%

Integrations

AttributeValueEvidence
Count280mediumsource · 2026-09-03 · 60%

Market

AttributeValueEvidence
AvailabilityPrimaryMarkets: … · AvailabilityScope: global · AvailableCountries: … · NotAvailableCountries: …mediumsource · 2026-09-03 · 50%

Pricing

AttributeValueEvidence
Free tierYesmediumsource · 2026-09-03 · 60%
Modelfreemiummediumsource · 2026-09-03 · 60%
Price levelmidmediumsource · 2026-09-03 · 60%
TransparentYesmediumsource · 2026-09-03 · 60%
Starting priceAmount: 16 · Currency: USDmediumsource · 2026-09-03 · 60%

Reliability

AttributeValueEvidence
Status pageYesmediumsource · 2026-08-03 · 60%

Security

AttributeValueEvidence
Disclosure policyYesmediumsource · 2026-08-03 · 60%
GdprYesmediumsource · 2026-08-13 · 60%
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