Campaign Monitor vs Omnisend
On the evidence we track, Omnisend leads this comparison with a composite score of 63/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.
Capabilities
Feature-by-feature on the axes that matter for email marketing. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Campaign Monitor
Create and send targeted email campaigns using a drag-and-drop builder, configure automated workflows, and segment audiences. Includes A/B testing, real-time analytics, advanced deliverability monitoring, and an integrated website builder.
Omnisend
LeaderA cloud-based platform combining email, SMS, and push notifications with AI-powered automation, segmentation, and forms designed for ecommerce stores.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Campaign Monitor
Free tier with 500 contacts (30-day trial). Paid plans from Lite onwards with monthly and annual billing options. Enterprise has custom pricing.
- FreeFree
- Multiple users
- Two-factor authentication
- Segmentation tools
- Real-time reporting analytics
- Free image gallery
- +2 more
- Lite-
- Custom coded templates
- Drip campaigns
- Unlimited signup forms
- AI Writer
- Automated emails
- +2 more
- Essentials-
- Unlimited email sends
- Priority support
- All core features
- Unlimited AI-powered features
- Unlimited automated emails
- +3 more
- Premier-
- Premier support with phone
- Advanced engagement segments
- Send time optimization
- Email section locking
- Advanced link tracking
- +3 more
- EnterpriseContact sales
- Custom annual contract
- Dedicated account manager and customer success partner
- Multi-brand and multi-team management
- Proactive deliverability monitoring
- Quarterly business reviews
- +3 more
Omnisend
LeaderFree plan with 500 emails/month. Paid plans at undisclosed rates. SMS metered at $0.007 per message (high-volume US rate).
- FreeFree
- Email campaigns
- SMS
- Web push notifications
- Automation workflows
- Segmentation
- +2 more
- StandardPrice not displayed
- ProPrice not displayed; includes SMS bonus
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Shopify
Campaign Monitor
- Lexer
- Gift Up!
- Ematic Solutions
- GrowSurf
- WordPress
- Fresh Relevance
- Raiser's Edge NXT
- Join It
- Rungopher
- Stripo.email
- OptinMonster
- 8Seconds
- Movable Ink
- Salesforce
- Google Analytics
Omnisend
Leader- Facebook Custom Audiences
- Google Customer Match
- Wufoo
- Recurpay
- Fourthwall
- Aircall
- Chargebee
- Zendesk
- Unbounce
- Triple Whale
- Stripe
- BigCommerce
- Facebook Lead Ads
- Google Ads
- Canva
- Gorgias
- Typeform
- Yotpo
Campaign Monitor or Omnisend: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.