Brevo
Turn Every Email SMS Order Interaction into a Lifetime Customer
- Also known as
- brevo
What is Brevo?
One AI-powered customer platform for all your marketing and sales needs. Unified platform for marketing campaigns, SMS, WhatsApp, sales management, CRM, and customer loyalty.
Brevo pricing
Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.
From £5.42/month (Starter annual billing). Free tier available for 5,000 emails/month.
Starter
Best for single users starting with email and multi-channel marketing
- emails
- 5,000/month
- 5,000 emails per month
- Email & SMS send
- Drag & Drop email editor
- Email templates
- AI content generator
- Advanced segmentation
- Forms with automated follow-up
- Basic reporting & analytics
- Email support
Standard
Best for small businesses ready to automate and test campaigns
- Everything in Starter
- Marketing automation (unlimited workflows)
- A/B testing
- Advanced email reporting
- Click heatmaps & geography reports
- AI send time optimization
- Web & event tracking
- Landing pages (1 included)
- Remove Brevo logo
- SMS credit sold separately
Professional
Best for teams leveraging data and AI to drive growth across channels
- emails
- 150,000/month
- Everything in Standard
- 150,000 emails per month
- WhatsApp, Popups, Mobile & Web Push
- Multi-user access (10 seats included)
- Contact scoring (RFM, CLV)
- Advanced ecommerce features
- AI segmentation
- AI Data Analyst
- Phone support
- Deliverability Specialist support (3 hours/year)
Enterprise
Contact salesBest for companies with 1M+ contacts needing custom solutions & full data control
- Everything in Professional
- Multi-account management
- Custom objects
- Brevo Mobile Wallet
- Custom loyalty engine
- Custom data integrations
What Brevo does
The capabilities that matter for email marketing, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.
- Free tier
- ✓
- Pricing unit
- -
- Visual automation / journey builder
- ✓
- A/B testing
- ✓
- SMS channel
- Included
- Push / mobile channel
- ✓
- Native e-commerce integration
- ✓
- Integration / marketplace breadth
- 150+ tools including Shopify, WordPress, Stripe, Zapier
- Landing pages / forms builder
- ✓
- Dedicated IP option
- ✗
- Deliverability / inbox tooling
- Advanced
- Segmentation depth
- Behavioural
- Self-hostable
- ✗
- EU / regional data residency
- ✓
Platform & deployment
Independently observed- iOS
- Web
- Android
- Cloud / SaaS
Integrations (4)
Independently observed- Shopify
- WordPress
- Stripe
- Zapier
Brevo alternatives
Other email marketing we track, ranked by the same independent score.
- GetResponseConvert more customers. Keep them coming back.medium · 62%
- Campaign MonitorMaximize your email marketing potential.low · 48%
- ListmonkFree and open source self-hosted newsletter, mailing list manager, and transactional mailsmedium · 53%
- ConvertKit (Kit)The email-first operating system for serious creatorsmedium · 52%
- MailchimpEmail & SMS Marketing Platformmedium · 54%
- KitThe email-first operating system for serious creatorsmedium · 63%
The Vioscale score: one lens on the evidence
Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for Brevo, not the verdict.
| Signal | Score | Weight | Contribution | Evidence |
|---|---|---|---|---|
| Capabilities | 87 | 26.00 | 2254.7 | ✓ |
| Pricing Transparency | 100 | 18.00 | 1800.0 | ✓ |
| Price Level | 80 | 20.00 | 1600.0 | ✓ |
| Integrations | 63 | 16.00 | 1002.6 | ✓ |
| Reliability | 50 | 12.00 | 600.0 | ✓ |
| Security Posture | 30 | 8.00 | 240.0 | ✓ |
Computed . Re-weight it by intent, or see the full method.
All data & sourcesshow ↓
Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.
Features
| Attribute | Value | Evidence |
|---|---|---|
| Capabilities | {"free_tier":true,"ab_testing":true,"sms_channel":"included","dedicated_ip":false,"push_channel":true,"segmentation":"behavioural","landing_pages":true,"self_hostable":false,"data_residency":true,"visual_automation":true,"integration_breadth":"150+ tools including Shopify, WordPress, Stripe, Zapier","ecommerce_integration":true,"deliverability_tooling":"advanced"} | mediumsource · 2026-08-03 · 60% |
Integrations
| Attribute | Value | Evidence |
|---|---|---|
| Count | 150 | mediumsource · 2026-08-03 · 60% |