vioscaleAI
Alternatives

Braze alternatives

On the evidence we track, the strongest alternative to Braze is HubSpot Marketing Hub at 63/100. Braze itself ranks #11 of 11 in marketing automation software. Every product below is scored on the same independent signals, so the ranking is comparable rather than a matter of opinion.

Braze full profile →All Marketing Automation Software →
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Ranked alternatives to Braze

  1. 163
    HubSpot Marketing Hub

    Marketing automation platform that automates email campaigns and personalizes digital content using customer relationship data

    medium · 72%
    vs Braze →
  2. 263
    AdAnt AI

    An AI agent for creating social media video advertisements at scale

    low · 37%
  3. 362
    ActiveCampaign

    Autonomous marketing automation platform that reduces manual work through AI-powered intelligence and workflow automation

    medium · 60%
    vs Braze →
  4. 458
    Salesforce Account Engagement

    A customizable cloud-based CRM for managing leads, opportunities, and customer relationships with AI-powered automation and sales workflows

    medium · 74%
    vs Braze →
  5. 554
    Customer.io

    Platform for turning customer data into personalized messages across multiple channels

    medium · 55%
    vs Braze →
  6. 653
    Dotdigital

    Marketing automation that helps teams focus on building genuine customer relationships

    low · 33%
  7. 750
    Klaviyo

    AI-powered customer data platform that automates personalized multi-channel marketing campaigns for B2C brands

    medium · 52%
    vs Braze →
  8. 849
    Mautic
    high · 76%
    vs Braze →
  9. 946
    Ortto

    Marketing automation platform for nonprofits and fundraisers

    medium · 58%
    vs Braze →
  10. 1046
    Encharge

    Email marketing and customer lifecycle automation platform with real-time event triggering and multi-channel orchestration

    low · 24%
Still deciding?

Not sure which of these fits?

This ranking uses our balanced weighting. Say what actually matters to you (budget, compliance, self-hosting, team size) and the same marketing automation software get reordered against that instead.

Free to run, no account needed to start. How the evaluation works

Why these ones

An alternative here means a product in the same category as Braze (Marketing Automation Software), ranked by the vioscaleAI composite: a confidence-weighted blend of independent signals such as adoption, release activity, pricing transparency and security posture. There are no user reviews in it, and no vendor can pay to appear or to rank higher. Where we have not confirmed something, we show that rather than guessing.

Generated . See the method for how the composite is built, and why we are independent.