Attribution

Marketing attribution platform that aligns campaign performance measurement with actual revenue and business outcomes

Also known as
attribution

Available worldwide · Popular in: US

What is Attribution?

Attribution is a marketing attribution tool. Marketing attribution platform that aligns campaign performance measurement with actual revenue and business outcomesvisit the site

Attribution pricing

Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.

Pricing as of verify at live pricing ↗Independently observed
from $199/moSubscription14-day trial

From $199/mo (Shopify) to $399/mo (Pro). 14-day free trial. Annual billing saves 16%.

Pro

$399/mo, billed monthly
monthly

For growing teams tracking full funnel across CRM and CDP platforms like HubSpot, Twilio Segment, or Salesforce

monthly_tracked_visitors
10,000
  • All 5 attribution models (first touch, last touch, linear, time decay, position-based)
  • All digital ad channel connectors
  • HubSpot CRM lifecycle and deal-stage sync
  • Salesforce opportunity and closed-won mapping
  • Twilio Segment CDP connector and profile sync
  • Email support
  • Optional managed onboarding
  • ROAS model comparison
  • Channel performance reporting

Shopify

$199/mo
monthly

Dedicated plan for Shopify ecommerce stores tracking customer journeys from ad click to purchase and repeat revenue

Custom

Contact sales
Contact sales

Enterprise plan for organizations with complex stacks, account-based attribution, and warehouse-first tracking requirements

  • Everything in Pro
  • Multi-project and workspace support
  • Data warehouse tooling (Snowflake, BigQuery, Databricks)
  • Account-based attribution
  • Custom lookback windows
  • Custom monthly tracked visitor limits
  • Included managed onboarding
  • Custom seats and support tier

Add-ons

  • Visitor overage$10 per 1000 tracked_visitors

Platform & deployment

Independently observed
Platforms
  • Web
Deployment
  • Cloud / SaaS

Integrations (24)

Independently observed
  • Google Ads
  • Meta
  • TikTok
  • LinkedIn Ads
  • Reddit
  • Pinterest
  • Quora
  • Microsoft Ads
  • Shopify
  • Salesforce
  • HubSpot
  • Pipedrive
  • Twilio Segment
  • RudderStack
  • Klaviyo
  • Marketo
  • Heap
  • WordPress
  • Unbounce
  • Recurly
  • Zoho
  • Snowflake
  • BigQuery
  • Databricks

Attribution alternatives

Other marketing attribution we track, ranked by the same independent score.

All Attribution alternatives, ranked →

Compare Attribution

Side by side against other marketing attribution, attribute by attribute, with a source on every value.

Independent · unbought · dated

The Vioscale score: one lens on the evidence

Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for Attribution, not the verdict.

Balanced composite 52 / 100
low · 26%updating
Signal contributions to the composite score
SignalScoreWeightContributionEvidence
Pricing transparency750.086.3
Integrations400.041.6
Price level250.051.3
Reliability00.070.0-
Capabilities00.050.0-
Security posture50.070.0-

Computed . Re-weight it by intent, or see the full method.

All data & sourcesshow ↓

Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.

Integrations

AttributeValueEvidence
Count24mediumsource · 2026-08-19 · 60%

Market

AttributeValueEvidence
AvailabilityHqCountry: US · PrimaryMarkets: … · AvailabilityScope: global · AvailableCountries: … · NotAvailableCountries: …highsource · 2026-08-19 · 75%

Pricing

AttributeValueEvidence
Free tierNomediumsource · 2026-08-19 · 60%
Modelcommercialmediumsource · 2026-08-19 · 60%
Price levelhighmediumsource · 2026-08-19 · 60%
Starting priceAmount: 199 · Currency: USDmediumsource · 2026-08-19 · 60%
TransparentYesmediumsource · 2026-08-19 · 60%

Security

AttributeValueEvidence
GdprYeshighsource · 2026-08-19 · 75%