Comparison

Keap vs Nimble

No clear leader: Nimble (69.0) and Keap (64.2) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
Keap64
Nimble69
Score
vioscaleAI score
Keap64 / 100low · 34%
Nimble69 / 100medium · 54%
Pricing
Free tier
Keap✗
Nimble✓
Model
Price level
Keaphigh
Nimblemid
Starting price
Keap–
Nimble$29
Transparent
Keap✓
Nimble✓
Integrations
Count
Keap5,000
Nimble120
Reliability
Status page
Keap–
Nimble✓
Content
Faq
Nimble7 items

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Core
Contact & account management
Keap✓
Nimble✓
Deal / pipeline management
Keap✓
Nimble✓
Lead scoring
Keap✓
Nimble-
Communication
Email sync & tracking
Keap✓
Nimble✓
Automation
Marketing automation
Keap✓
Nimble✓
Workflow automation
Keap✓
Nimble✓
Insight
Reporting & dashboards
Keap✓
Nimble✓
Sales forecasting
Keap✗
Nimble✓
Access
Native mobile app
Keap✓
Nimble✓
Extensibility
Public API
Keap✓
Nimble✓
Custom fields & objects
Keap✓
Nimble✓

What each one is

The product in its own terms, so the numbers below have context.

Keap

A platform combining CRM and marketing automation that helps small businesses streamline customer acquisition, nurturing, and retention through automated workflows.

Independently observed

Nimble

A cloud-based CRM platform that consolidates contacts from multiple sources and enriches them with social and business data. It provides small teams with contact management, email integration, marketing automation, and workflow tools to manage customer relationships effectively.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Keap

from $299/moSubscription

$299/month. Includes full platform access.

  • Keap$299/month (billed at $2,988/year)
    • Contact management
    • Contact segmentation with tags
    • Tasks and notes
    • Company records
    • Custom fields
    • +29 more
as of verify ↗

Nimble

from $29/seat/moSubscriptionFree tier14-day trial

From $24.90/seat/month (annual) or $29/seat/month (monthly). Free 14-day trial, no credit card required.

  • Business$24.90/seat/month (annual) or $29/seat/month (monthly)
    • AI-Powered Email Creation Tools
    • 25,000 Contact Records
    • 2 GB/Seat Storage
    • Microsoft 365 & Google Workspace Integration
    • Nimble Prospector
    • +6 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Keap✓
Nimble✓
Deployment
Cloud / SaaS
Keap✓
Nimble✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Keap

6 total
  • Gmail
  • Outlook
  • PayPal
  • Stripe
  • Eway
  • Google My Business
Independently observed

Nimble

23 total
  • Microsoft 365
  • Google Workspace
  • LinkedIn
  • PhoneBurner
  • Constant Contact
  • Microsoft Teams
  • Microsoft Outlook
  • Zapier
  • MailChimp
  • ActiveCampaign
  • Zoho CRM
  • Wufoo
  • PandaDoc
  • JustCall
  • KrispCall
  • TalkDesk
  • FunnelFLARE
  • ActiveDEMAND
  • LinkNimble
  • Dedupely
  • CallPal
  • GeoMaps
  • Bit Integrations
Independently observed
Still deciding?

Keap or Nimble: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.