# Infobip vs Novu

**Leader by vioscaleAI score:** Novu

| Attribute | Infobip | Novu |
|---|---|---|
| **vioscaleAI score** | 78.7 (48% (low)) | 84.9 (73% (medium)) |
| content.faq | `[{"answer":"Infobip is an omnichannel cloud communications platform enabling businesses to send messages via SMS, email, voice, WhatsApp, Viber, and other digital channels. It offers global message delivery with high reliability, advanced routing, and tools for building automated customer conversations. It is indexed under Communication APIs.","source":"https://www.infobip.com","question":"What is Infobip?","confidence":0.6},{"answer":"Infobip offers a free tier, so you can start without paying. Paid plans start at €115 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.infobip.com/pricing","question":"Is Infobip free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Infobip. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.infobip.com/pricing","question":"What platforms does Infobip support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Infobip, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.infobip.com/pricing","question":"Can Infobip be self-hosted?","confidence":0.6},{"answer":"We have confirmed 14 integrations for Infobip, including SMS, Email, Voice, MMS, WhatsApp, RCS, Messenger and Viber, plus 6 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.infobip.com","question":"What does Infobip integrate with?","confidence":0.6},{"answer":"We have independently confirmed GDPR for Infobip. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Infobip not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.infobip.com/privacy-documents","question":"What security certifications does Infobip have?","confidence":0.7},{"answer":"Infobip is available worldwide. Its primary markets are the United States, Canada and the United Kingdom. The vendor is headquartered in the United Kingdom.","source":"https://www.infobip.com/pricing","question":"Where is Infobip available?","confidence":0.75}]` | `[{"answer":"Infrastructure that allows developers to dispatch notifications through email, SMS, push, in-app, and chat, while also enabling AI agents to have two-way conversations with users on channels like Slack, WhatsApp, and Teams. It is indexed under Communication APIs.","source":"https://novu.co/pricing/","question":"What is Novu?","confidence":0.6},{"answer":"Novu offers a free tier, so you can start without paying. Paid plans start at $30 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://novu.co/pricing/","question":"Is Novu free?","confidence":0.6},{"answer":"Novu supports the web, Linux and a command-line interface. Platforms we have not confirmed are simply not listed here rather than ruled out.","source":"https://novu.co/pricing/","question":"What platforms does Novu support?","confidence":0.6},{"answer":"Yes. Novu can be deployed cloud / SaaS, hybrid, on-premise and self-hosted, so it does not have to run on the vendor's infrastructure.","source":"https://novu.co/pricing/","question":"Can Novu be self-hosted?","confidence":0.6},{"answer":"We have confirmed 43 integrations for Novu, including SendGrid, Amazon SES, Postmark, Resend, Brevo, Mailgun, Mailjet and Braze, plus 35 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://novu.co/pricing/","question":"What does Novu integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2, ISO 27001, HIPAA and GDPR for Novu. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Novu not holding them. Always confirm compliance directly before you rely on it.","source":"https://novu.co/security/","question":"What security certifications does Novu have?","confidence":0.7},{"answer":"Novu is available in the United States, Germany, Singapore, the United Kingdom, Australia, Japan and South Korea. Its primary markets are the United States and the EU. The vendor is headquartered in Israel.","source":"https://novu.co/pricing/","question":"Where is Novu available?","confidence":0.75}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true,"hybrid":true,"self_hosted":true}` |
| description.long | A communications platform-as-a-service that enables businesses to reach customers via SMS, email, WhatsApp, voice, and other channels through unified APIs and a web portal, with global reach and enterprise-grade security. | Infrastructure that allows developers to dispatch notifications through email, SMS, push, in-app, and chat, while also enabling AI agents to have two-way conversations with users on channels like Slack, WhatsApp, and Teams. |
| features.capabilities | `{"rcs":true,"sms":true,"chat":true,"email":true,"video":true,"voice":true,"two_way":true,"whatsapp":true,"verify_otp":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` | `{"rcs":false,"sms":true,"chat":true,"email":true,"video":false,"voice":false,"two_way":true,"whatsapp":true,"verify_otp":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` |
| integrations.count | 30 | 88 |
| integrations.list | `[{"name":"SMS"},{"name":"Email"},{"name":"Voice"},{"name":"MMS"},{"name":"WhatsApp"},{"name":"RCS"},{"name":"Messenger"},{"name":"Viber"},{"name":"Instagram"},{"name":"Google Business Messages"},{"name":"Apple Messages for Business"},{"name":"LINE"},{"name":"Zalo"},{"name":"KakaoTalk","native":true,"category":"messaging"},{"name":"WhatsApp Business Platform","category":"messaging"}]` | `[{"name":"SendGrid"},{"name":"Amazon SES"},{"name":"Postmark"},{"name":"Resend"},{"name":"Brevo"},{"name":"Mailgun"},{"name":"Mailjet"},{"name":"Braze"},{"name":"Infobip"},{"name":"Twilio"},{"name":"Plivo"},{"name":"AWS SNS"},{"name":"Vonage"},{"name":"SMS77"},{"name":"Telnyx"},{"name":"Termii"},{"name":"Gupshup"},{"name":"SMS Central"},{"name":"Firebase Cloud Messaging"},{"name":"Apple Push Notification"},{"name":"Expo Push"},{"name":"OneSignal"},{"name":"Pushpad"},{"name":"Pusher Beams"},{"name":"App.io"},{"name":"Slack"},{"name":"Discord"},{"name":"Microsoft Teams"},{"name":"Mattermost"},{"name":"WhatsApp Business"},{"name":"Zulip"},{"name":"Webex Messaging"},{"name":"Ryver"},{"name":"Grafana"},{"name":"Opsgenie"},{"name":"PagerDuty"},{"name":"Telegram"},{"name":"iMessage"},{"name":"Novu Inbox"},{"name":"Chat Webhook","native":false,"category":"chat","direction":"bidirectional"},{"name":"Email Webhook","native":false,"category":"email","direction":"outbound"},{"name":"Push Webhook","native":false,"category":"push","direction":"outbound"},{"name":"Tool Webhook","native":false,"direction":"outbound"},{"name":"LangChain","native":true},{"name":"LangGraph","native":true},{"name":"Claude Managed Agents","native":true}]` |
| market.availability | `{"hqCountry":"GB","primaryMarkets":["US","CA","GB"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"hqCountry":"IL","primaryMarkets":[],"availabilityScope":"global","availableCountries":["US","DE","SG","GB","AU","JP"],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"ios":true,"web":true,"android":true}` | `{"cli":true,"web":true}` |
| pricing | `{"type":"usage","plans":[{"free":false,"name":"SMS","features":["Flexible pricing by destination country","98% open rate","Global delivery","Fraud protection"],"description":"Pay-per-message SMS delivery with flexible pricing by destination","contactSales":false},{"free":false,"name":"Email","features":["99.4% deliverability rate","120k emails per minute processing","2 second average delivery"],"description":"Flat-rate email messaging worldwide","contactSales":false},{"free":false,"name":"WhatsApp","features":["Utility messages","Authentication/OTP","Marketing messages","Free-form customer responses"],"description":"Per-message WhatsApp platform messaging with category-based pricing","contactSales":false},{"free":false,"name":"Viber","features":["Promotional, transactional, OTP, and conversational messages","Minimum commitment €115 (standard) or €175 (select countries)"],"components":[{"kind":"fixed","amount":115,"period":"month","currency":"EUR"}],"description":"Per-message Viber messaging with monthly sender/service ID commitment","contactSales":false},{"free":false,"name":"Voice","features":["Inbound call handling","IVR automation","95% global coverage","70+ direct operator connections"],"description":"Inbound and outbound voice call routing","contactSales":false}],"summary":"Usage-based pricing with per-message SMS/WhatsApp, flat-rate email, and per-minute voice. Viber has €115-€175 monthly minimum. Prices vary by destination country.","currency":"EUR","freeTier":true,"sourceUrl":"https://www.infobip.com/pricing","retrievedAt":"2026-08-14T12:10:23.598Z","startingPrice":{"amount":115,"period":"month","currency":"EUR"},"billingPeriods":["month"]}` | `{"type":"hybrid","plans":[{"free":true,"name":"Free","features":["All channels: Email, In-app, SMS, Chat, Push","US + EU data residency","Up to 20 workflows","2 environments (Dev + Prod)","24-hour activity feed retention"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"description":"Complete starter toolkit for exploring Novu and sending first notifications","contactSales":false,"includedLimits":{"workflows":"20","environments":"2","workflow_runs":"10,000/mo","activity_feed_retention":"24 hours"}},{"free":false,"name":"Pro","summary":"From $30/month, plus $1.20 per 1K additional workflow runs","features":["Everything in Free, plus:","30,000+ workflow runs / month","7-day activity feed retention","Remove Novu branding","Advanced email editor (blocks, layouts)","Higher rate limits & faster processing"],"commitment":"monthly","components":[{"kind":"fixed","amount":30,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"workflow_runs"},"kind":"metered","amount":1.2,"currency":"USD"}],"description":"More scale and flexibility for teams moving beyond experimentation","contactSales":false,"includedLimits":{"workflow_runs":"30,000+/mo","activity_feed_retention":"7 days"}},{"free":false,"name":"Team","summary":"$250/month","features":["Everything in Pro, plus:","250,000+ workflow runs / month","Up to 10 environments (Staging, QA, Pre-prod…)","90-day activity feed retention","Unlimited team members","More workflows","Role-Based Access Control (RBAC)","Expanded rate limits (600 RPS triggers)"],"commitment":"monthly","components":[{"kind":"fixed","amount":250,"period":"month","currency":"USD"}],"description":"Built for growing engineering teams sending meaningful volume into production","contactSales":false,"includedLimits":{"rate_limits":"600 RPS triggers","environments":"10","workflow_runs":"250,000+/mo","activity_feed_retention":"90 days"}},{"free":false,"name":"Enterprise","features":["Everything in Team, plus:","10M+ workflow runs / month (custom volume tiers)","Unlimited environments","Custom retention policies (feed, audit, logs)","Custom delay & digest windows","HIPAA BAA","Dedicated SSO (SAML / OIDC)","Directory Sync (SCIM)","Private Slack/Teams support channel","Advanced data residency (SG, UK, AU, JP, KR, custom regions)","Self-hosted deployment options"],"description":"Enterprise-grade scale, compliance, support, and hosting options","contactSales":true,"includedLimits":{"environments":"Unlimited","workflow_runs":"10M+/mo (custom volume tiers)","activity_feed_retention":"Custom retention policies"}}],"summary":"From $30/month (Pro). Free tier available. Team plan at $250/month. Enterprise custom pricing.","currency":"USD","freeTier":true,"sourceUrl":"https://novu.co/pricing/","retrievedAt":"2026-09-18T15:56:50.137Z","startingPrice":{"amount":30,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | low | mid |
| pricing.starting_price | - | `{"amount":30,"currency":"USD"}` |
| pricing.transparent | yes | yes |
| reliability.sla_pct | 99.9 | 99.9 |
| reliability.status_page | yes | yes |
| security.certifications | - | `[{"name":"SOC 2 Type II","status":"active"},{"name":"HIPAA","status":"active"},{"name":"ISO 27001:2013","status":"active"},{"name":"GDPR","status":"active"}]` |
| security.disclosure_policy | yes | yes |
| security.gdpr | yes | yes |
| security.hipaa | - | yes |
| security.iso27001 | - | yes |
| security.soc2 | - | yes |
| security.trust_center | https://www.infobip.com/policies/privacy-notice | https://novu.co/security/ |

## Capabilities (Communication APIs)

| Capability | Infobip | Novu |
|---|:--:|:--:|
| **Channels** |  |  |
| SMS | ✓ | ✓ |
| Voice | ✓ | ✗ |
| WhatsApp | ✓ | ✓ |
| RCS | ✓ | ✗ |
| Transactional email | ✓ | ✓ |
| Video / real-time | ✓ | ✗ |
| In-app chat | ✓ | ✓ |
| Verify / OTP / 2FA | ✓ | ✓ |
| **Messaging** |  |  |
| Two-way messaging | ✓ | ✓ |
| **Reach** |  |  |
| Geographic coverage | Global | Global |
| **Delivery** |  |  |
| Email deliverability tools | ✓ | ✓ |
| **Commercial** |  |  |
| Published per-unit pricing | ✓ | ✓ |

*Source: vioscaleAI. Generated 2026-10-16T16:54:59.982Z. "-" = undocumented, not absent.*