vioscaleAI
Conversion Rate OptimizationUnclaimed

VWO (Visual Website Optimizer)

An AI-driven experimentation and personalization platform that optimizes digital experiences for every visitor

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Vendor
Wingify
Also known as
vwo-visual-website-optimizer

Available worldwide

What is VWO (Visual Website Optimizer)?

A unified platform combining A/B testing, multivariate testing, personalization, feature management, and behavioral analytics. It enables teams to run experiments, manage feature rollouts, and deliver personalized experiences across web and server-side environments.

Independently observed

VWO (Visual Website Optimizer) pricing

We don't have VWO (Visual Website Optimizer)'s full plan breakdown yet (its pricing page resisted automated reading). Here's what we could confirm. Always check live pricing for exact numbers.

What VWO (Visual Website Optimizer) does

The capabilities that matter for conversion rate optimization, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.

Capabilities
Ab and split URL testing
✓
Multivariate testing mvt
✓
Server side API experimentation sdks
✓
Visual drag and drop dom editor
✓
Bayesian statistical significance engine
✓
Frequentist statistical significance engine
-
Multi page funnel journey testing
✓
Google adobe analytics two way sync
✓
Segment mparticle cdp audience sync
✓
SOC2 type ii
✓
ISO 27001
✓
Pricing model
-
Independently observed

Platform & deployment

Independently observed
Platforms
  • Web
Deployment
  • Cloud / SaaS

Integrations (31)

Independently observed
  • 6sense
  • Adobe Analytics
  • Amazon S3
  • Contentsquare
  • Fullstory
  • Glassbox
  • Google Analytics 4
  • Google Cloud Storage
  • Google Tag Manager
  • Invoca
  • Matomo
  • Mixpanel
  • Piano Analytics
  • Rudderstack
  • Salesforce
  • Salesforce Commerce Cloud
  • Segment
  • Shopify
  • Snowflake
  • Acquia DAM
  • Adobe Experience Platform
  • Albacross
  • BigQuery
  • CallRail
  • Microsoft Clarity
  • Heap
  • Klaviyo
  • Lytics
  • Marketo
  • Quin
  • mParticle

Security & compliance

Independently observed
  • SOC 2 Type II · Type IIactive
  • ISO 27001:2022active
  • ISO 27701:2019active
  • ISO 27017:2015active
  • ISO 27018:2019active
  • PCI DSS v4.0.2active

VWO (Visual Website Optimizer) FAQ

Common questions about VWO (Visual Website Optimizer), answered from independent, dated evidence.

What is VWO (Visual Website Optimizer)?

An experimentation and feature management platform that enables A/B testing, split URL testing, multivariate testing, and feature rollout management with real-time analytics and heatmaps. It is indexed under Conversion Rate Optimization.

Source: https://vwo.com/pricing/

Is VWO (Visual Website Optimizer) free?

VWO (Visual Website Optimizer) offers a free tier, so you can start without paying. Pricing changes often, so verify at source before relying on it.

Source: https://vwo.com/pricing/

What platforms does VWO (Visual Website Optimizer) support?

We have confirmed browser-based access to VWO (Visual Website Optimizer). That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.

Source: https://vwo.com/pricing/

Can VWO (Visual Website Optimizer) be self-hosted?

We have only confirmed a cloud / SaaS deployment for VWO (Visual Website Optimizer), so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.

Source: https://vwo.com/pricing/

What does VWO (Visual Website Optimizer) integrate with?

We have confirmed 29 integrations for VWO (Visual Website Optimizer), including 6sense, Adobe Analytics, Amazon S3, Contentsquare, Fullstory, Glassbox, Google Analytics 4 and Google Cloud Storage, plus 21 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.

Source: https://vwo.com/pricing/

What security certifications does VWO (Visual Website Optimizer) have?

We have independently confirmed SOC 2, ISO 27001, HIPAA and GDPR for VWO (Visual Website Optimizer). Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as VWO (Visual Website Optimizer) not holding them. Always confirm compliance directly before you rely on it.

Source: https://vwo.com/pricing/

VWO (Visual Website Optimizer) alternatives

Other conversion rate optimization we track, ranked by the same independent score.

All VWO (Visual Website Optimizer) alternatives, ranked →

Compare VWO (Visual Website Optimizer)

Side by side against other conversion rate optimization, attribute by attribute, with a source on every value.

Independent · unbought · dated

The vioscaleAI score: one lens on the evidence

Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for VWO (Visual Website Optimizer), not the verdict.

Balanced composite 64 / 100
medium · 51%
Signal contributions to the composite score
SignalScoreWeightContributionEvidence
Security posture1000.077.3✓
Capabilities1000.054.9✓
Price level800.054.2✓
Pricing transparency250.082.1✓
Integrations400.041.6✓
Reliability00.070.0-

Computed . Re-weight it by intent, or see the full method.

All data & sourcesshow ↓

Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.

Content

AttributeValueEvidence
Faq6 itemsmediumsource · 2026-09-10 · 60%

Features

AttributeValueEvidence
CapabilitiesIso 27001, Open source, Soc2 type ii, Personalization, Warehouse native, Mobile sdk support, Multi armed bandit, Multivariate testing, Ab and split url testing, Feature flagging bundled, Multivariate testing mvt, Sequential peeking protection, Visual drag and drop dom editor, Multi page funnel journey testing, Google adobe analytics two way sync, Segment mparticle cdp audience sync, Server side api experimentation sdks, Bayesian statistical significance enginemediumsource · 2026-10-12 · 60%

Integrations

AttributeValueEvidence
Count23mediumsource · 2026-10-12 · 60%

Market

AttributeValueEvidence
AvailabilityPrimaryMarkets: … · AvailabilityScope: global · AvailableCountries: … · NotAvailableCountries: …highsource · 2026-08-18 · 75%

Pricing

AttributeValueEvidence
Modelfreemiummediumsource · 2026-08-18 · 60%
Free tierYesmediumsource · 2026-08-18 · 60%
Price levellowmediumsource · 2026-08-18 · 60%

Security

AttributeValueEvidence
Disclosure policyYesmediumsource · 2026-10-12 · 60%
GdprYeshighsource · 2026-10-12 · 75%
HipaaYeshighsource · 2026-10-12 · 75%
Iso27001Yeshighsource · 2026-10-12 · 75%
PciYeshighsource · 2026-10-12 · 75%
Soc2Yeshighsource · 2026-10-12 · 75%
CertificationsSOC 2 Type II, ISO 27001:2022, ISO 27701:2019, ISO 27017:2015, ISO 27018:2019, PCI DSS v4.0.2mediumsource · 2026-10-12 · 60%
Trust centerhttps://trust.wingify.com/mediumsource · 2026-10-12 · 60%
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