Loops
Email marketing and lifecycle automation platform for SaaS teams
- Also known as
- loops
Available worldwide · Popular in: US
What is Loops?
A cloud-based email platform for software companies to build and manage marketing, transactional, and lifecycle emails. Integrates with agents and your product stack to automate customer journeys based on user behavior and events.
Loops pricing
Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.
Free to start. Paid plans based on subscribed contacts; no additional charge for sends or team seats.
Free
FreeFor early products and smaller audiences
- sends
- 4,000/month
- rate_limit
- 10 emails/second
- subscribed_contacts
- 1,000
- Up to 4,000 sends/month
- Up to 10 emails per second
- All features included
- Includes Loops footer branding
What Loops does
The capabilities that matter for email delivery infrastructure, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.
- Deployment model
- Saas
- Rest API sending
- ✓
- Smtp relay
- ✓
- Inbound email parsing
- ✗
- Dedicated ip available
- ✓
- Bounce complaint handling
- ✓
- Open click tracking
- ✓
- Marketing template builder
- ✓
- Webhook event streaming
- ✓
- HIPAA compliant
- ✗
- SOC2 type ii
- ✗
- ISO 27001
- ✗
- Pricing model
- Usage based
Platform & deployment
Independently observed- CLI
- Web
- Cloud / SaaS
Integrations (5)
Independently observed- Supabase
- Zapier
- Stripe
- Claude
- Polar
Loops alternatives
Other email delivery infrastructure we track, ranked by the same independent score.
- Twilio SendGridEmail delivery platform for sending campaigns and transactional messages at scalelow · 27%
- MailjetEmail platform combining API, SMTP relay, and marketing tools for teamsmedium · 66%
- MailtrapCloud email API and SMTP service designed for developers and product teamslow · 43%
- Harakalow · 31%
- SparkPostDeveloper API for sending emails, SMS, WhatsApp, and voice messages across 190+ countrieslow · 26%
- Postallow · 4%
Compare Loops
Side by side against other email delivery infrastructure, attribute by attribute, with a source on every value.
The Vioscale score: one lens on the evidence
Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for Loops, not the verdict.
| Signal | Score | Weight | Contribution | Evidence |
|---|---|---|---|---|
| Pricing transparency | 80 | 0.08 | 6.7 | ✓ |
| Price level | 80 | 0.05 | 4.2 | ✓ |
| Capabilities | 87 | 0.05 | 4.2 | ✓ |
| Security posture | 45 | 0.07 | 3.3 | ✓ |
| Integrations | 22 | 0.04 | 0.9 | ✓ |
| Reliability | 0 | 0.07 | 0.0 | - |
Computed . Re-weight it by intent, or see the full method.
All data & sourcesshow ↓
Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.
Features
| Attribute | Value | Evidence |
|---|---|---|
| Capabilities | Iso 27001: No · Smtp relay: Yes · Soc2 type ii: No · Pricing model: usage_based · Hipaa compliant: No · Deployment model: saas | mediumsource · 2026-08-25 · 60% |
Integrations
| Attribute | Value | Evidence |
|---|---|---|
| Count | 5 | mediumsource · 2026-08-25 · 60% |
Market
| Attribute | Value | Evidence |
|---|---|---|
| Availability | PrimaryMarkets: … · AvailabilityScope: global · AvailableCountries: … · NotAvailableCountries: … | mediumsource · 2026-08-25 · 50% |