vioscaleAI
Comparison

Wati vs Zoko

No leader: the top candidate Wati has only 0.24 confidence (low), below the 0.35 needed to declare a winner. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.

Wati full profile →Zoko full profile →
Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
Wati55
Zoko54
Score
vioscaleAI score
Wati55 / 100low · 24%
Zoko54 / 100medium · 55%
Pricing
Free tier
Wati–
Zoko✓
Model
Price level
Watiunknown
Zokohigh
Starting price
Wati–
Zoko$79
Transparent
Wati✓
Zoko✓
Integrations
Count
Wati100
Zoko5
Reliability
Status page
Wati–
Zoko✓
Market
Availability
Content
Faq

Capabilities

Feature-by-feature on the axes that matter for whatsapp marketing. “-” means undocumented, not absent.

Capabilities
Meta official business solution provider bsp status
Wati-
Zoko-
Marketing broadcast campaign engine
Wati✓
Zoko✓
Visual inbound dialogue chatbot builder
Wati✓
Zoko-
Multi agent shared team inbox
Wati✓
Zoko-
Meta message template approval workflow
Wati-
Zoko-
Shopify woocommerce abandoned cart triggers
Wati✓
Zoko✓
Salesforce hubspot CRM sync
Wati-
Zoko-
Zendesk intercom support handover
Wati-
Zoko-
Native payment link generation and collection
Wati✓
Zoko-
SOC2 type ii
Wati-
Zoko-
ISO 27001
Wati-
Zoko-
Pricing model
Wati-
ZokoPer seat plus consumption

What each one is

The product in its own terms, so the numbers below have context.

Wati

Wati is a WhatsApp Business API platform that enables businesses to automate customer communications, build chatbots, manage team conversations, and run marketing campaigns with transparent separation of platform fees and per-message charges.

Independently observed

Zoko

A WhatsApp integration and automation platform for Shopify merchants that enables AI-powered customer engagement, automated workflows, and sales automation. Helps businesses manage customer support, product catalog synchronization, and repeat purchase campaigns directly through WhatsApp.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Wati

Hybrid

Subscription plans (Growth, Pro, Business) plus per-message charges for WhatsApp messages with volume discounts at higher tiers

  • Growth-
    • shared team inbox
    • broadcasts
    • automation
    • AI Co-pilot credits
  • Pro-
    • shared team inbox
    • broadcasts
    • automation
    • AI Co-pilot credits
  • Business-
    • shared team inbox
    • broadcasts
    • automation
    • AI Co-pilot credits
as of verify ↗

Zoko

from $79/moHybridFree tier7-day trial

From $9.99/month. Free tier and 7-day free trial available. Monthly or annual billing.

  • FreeFree
    • WhatsApp Bulk Broadcast
    • Customer Tags and Segments
    • Pop Up Campaigns
    • Detailed Analytics
    • API & Webhooks
    • +1 more
  • PLUS$79/month base + usage charges
  • MAX$139/month base + usage charges
  • CALLING$499.99/month base + usage charges
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Wati✓
Zoko✓
Deployment
Cloud / SaaS
Wati✓
Zoko✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (4)
  • WhatsApp
  • Instagram
  • Facebook
  • Shopify

Wati

12 total - 8 not shared
  • ChatGPT
  • Google Ads
  • Zapier
  • SMS
  • CRM systems
  • ERP systems
  • WooCommerce
  • Magento
Independently observed

Zoko

7 total - 3 not shared
  • judge.me
  • Razorpay
  • GoKwik
Independently observed
Still deciding?

Wati or Zoko: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.