Simple Analytics vs Umami
No leader: the top candidate Umami has only 0.17 confidence (low), below the 0.35 needed to declare a winner. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.
Capabilities
Feature-by-feature on the axes that matter for web analytics. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Simple Analytics
A European-hosted analytics service designed to measure website traffic while complying with privacy regulations by collecting only non-personal data and avoiding visitor fingerprinting entirely.
Umami
Umami is an anonymized analytics platform that tracks website visitors without cookies or cross-site tracking, remaining GDPR and CCPA compliant by default. It provides real-time insights, custom events, and session replays while respecting user privacy.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Simple Analytics
Free tier available. Paid plans from £20/month. Annual billing offers 2 months free.
- FreeFree
- One-page dashboard
- No cookies
- No consent banners
- No personal data collection
- 30-day history limit
- Standard£20/month base + £20/month per additional user (2 months free when billed annually)
- One-page dashboard
- No configuration required
- EU-hosted
- API access
- Real-time data loading
- +3 more
- EnterpriseContact sales
Umami
From $20/month (Pro). Free Hobby tier with 100K events/month. 14-day free trial on Pro.
- HobbyFree
- Up to 100K events per month
- 1 website
- 6 month data retention
- Community support
- Pro$20/month with 14-day free trial
- 1 million events per month included
- $0.00003 per additional event
- Up to 20 websites
- Up to 10 team members
- 2 year data retention
- +3 more
- Business$200/month
- 10 million events per month included
- $0.00002 per additional event
- Unlimited websites
- Unlimited team members
- 5 year data retention
- +5 more
- EnterpriseContact sales
- Everything in Business, plus:
- Single sign-on (SAML SSO)
- Onboarding support
- Uptime SLA
- Custom pricing
- +3 more
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
Simple Analytics
- Wix
- Ghost
- Cloudflare
- Google Tag Manager
- Google Looker Studio
- Power BI
- Chartbrew
- Dailytics
- CloudQuery
- Google BigQuery
- Google Analytics
- Google Analytics 4
- Adobe Analytics
- Looker Studio
- GA4
Umami
Not documented yet.
Simple Analytics or Umami: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.