Propertybase vs Top Producer
No clear leader: Top Producer (40.8) and Propertybase (37.4) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.
Capabilities
Feature-by-feature on the axes that matter for real estate crm. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Propertybase
A native Salesforce-based CRM for real estate brokerages and agents to manage leads, properties, transactions, and client communications in a unified system. Features include email marketing, automated workflows, AI-powered lead scoring, document management, and integrated contract signing.
Top Producer
Top Producer is a cloud-based real estate CRM that combines contact and lead management with automated marketing campaigns, MLS property data integration, transaction tracking, and team collaboration tools. It includes AI-powered lead capture from multiple sources, social media lead generation, and predictive analytics to identify likely sellers in farming areas.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Propertybase
Pricing not documented yet.
Top Producer
From $179/user/month for individual agents; Pro + Leads from $479/month; team plans $399–$1,199/month. Billed monthly or annually with discounts.
- Pro$179/user/month
- Market Snapshot with branded MLS reports
- Automated SMS and email lead response
- Built-in transaction management
- MLS integration with 320+ boards
- Unlimited contacts and transactions
- +12 more
- Pro + Leads$479/month starting (cost varies based on lead volume)
- Everything in Pro
- Social Connect lead generation
- Facebook and Instagram lead acquisition
- Automated multi-touch lead nurture
- Leads in target market
- Pro + FarmingContact sales
- Everything in Pro
- AI-powered predictive analytics for farming
- Automated multi-channel marketing campaigns
- Automated postcard mailers
- Facebook advertising
- +1 more
- Pro Teams 5$399/month for up to 5 users
- All Pro CRM features
- Shared access to contacts
- Team communications and calendars
- Option to add Leads and Farming add-ons
- Pro Teams 10$699/month for up to 10 users
- All Pro CRM features
- Shared access to contacts
- Option to add Leads and Farming add-ons
- Pro Teams 25$1,199/month for up to 25 users
- All Pro CRM features
- Shared access to contacts
- Option to add Leads and Farming add-ons
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
Propertybase
- Salesforce
- Salesforce Agentforce
- Salesforce Flow
- Lone Wolf Authentisign
Top Producer
- MLS
- Microsoft
- Apple
- Zapier
- Gmail
- Mailchimp
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.