Comparison

Ocean.io vs People Data Labs

On the evidence we track, People Data Labs leads this comparison with a composite score of 74/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Ocean.io49
People Data Labs74
Score
Vioscale score
Ocean.io49 / 100low · 42%
People Data Labs74 / 100low · 42%
Pricing
Free tier
Ocean.io
People Data Labs
Model
Ocean.iocommercial
People Data Labsfreemium
Price level
Ocean.iohigh
People Data Labslow
Starting price
Ocean.io$567
People Data Labs$0.05
Transparent
Ocean.io
People Data Labs
Integrations
Count
Ocean.io11
People Data Labs4
Security
Disclosure policy
Ocean.io
People Data Labs
Gdpr
Ocean.io
People Data Labs
Iso27001
Ocean.io
People Data Labs
Soc2
Ocean.io
People Data Labs

Capabilities

Feature-by-feature on the axes that matter for lead enrichment. “-” means undocumented, not absent.

Capabilities
Deployment model
Ocean.io-
People Data Labs-
Real time inbound form shortening webhook
Ocean.io-
People Data Labs-
Automated CRM record updating sync
Ocean.io-
People Data Labs-
Third party vendor waterfall routing
Ocean.io-
People Data Labs-
Personal to corporate email mapping
Ocean.io-
People Data Labs-
Corporate firmographic data appending
Ocean.io-
People Data Labs-
Technographic data appending
Ocean.io-
People Data Labs-
Salesforce hubspot CRM native app
Ocean.io-
People Data Labs-
Marketo pardot marketing sync
Ocean.io-
People Data Labs-
Snowflake bigquery dwh export
Ocean.io-
People Data Labs-
SOC2 type ii
Ocean.io-
People Data Labs-
ISO 27001
Ocean.io-
People Data Labs-
Pricing model
Ocean.io-
People Data Labs-

What each one is

The product in its own terms, so the numbers below have context.

Ocean.io

A B2B prospecting platform that analyzes your existing customer base to find similar accounts. Provides verified contact data (emails and phone numbers) through a credit-based system, with integrations to sales and CRM workflows.

Independently observed

People Data Labs

Leader

A B2B data provider offering person profiles, company information, and workforce data through APIs, bulk data feeds, and integrations with data warehouse platforms.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Ocean.io

from $567/yrHybrid

Annual subscription from $567/year (9,000 credits), or $0.084/credit pay-as-you-go

  • Pay as you go$0.084/credit
    • Verified emails and phone numbers
    • API and platform access
    • Browser extension
    • Credits valid for 3 months
  • Annual subscription$567/year (9,000+ credits at $0.063/credit)
    • 9,000 credits per year minimum
    • Credits valid for 12 months
    • $0.063 per credit rate
    • Free data exports
    • AI-powered lookalike filtering
    • +8 more
as of verify ↗

People Data Labs

Leader
from $0.05/company_profileUsage-basedFree tier

Free tier (100 credits/month). Pro: $0.20-$0.28 per person profile, $0.05-$0.10 per company profile. Enterprise: custom pricing.

  • FreeFree
    • 100 free testing credits per month
    • Access to real PDL data with base fields
    • Self-serve dashboard access
    • No premium fields or contact information
  • Pro$0.20-$0.28/person profile; $0.05-$0.10/company profile (varies by volume)
    • Purchase credits directly in dashboard
    • Access to premium fields including contact information
    • Full self-serve control over usage and billing
    • Designed for projects with thousands of profiles
  • EnterpriseContact sales
    • Custom pricing based on volume and use case
    • Dedicated onboarding and support
    • Flexible delivery: API, flat files, integrations
    • Early access to new datasets and products
    • Job Posting Dataset
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Ocean.io
People Data Labs
Deployment
Cloud / SaaS
Ocean.io
People Data Labs

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (2)
  • Zapier
  • Make

Ocean.io

11 total - 9 not shared
  • Salesforce
  • HubSpot
  • Pipedrive
  • Clay
  • n8n
  • Attio
  • Zoho CRM
  • Custom webhook
  • MCP
Independently observed

People Data Labs

Leader
4 total - 2 not shared
  • Snowflake
  • Databricks
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.