Moz Pro vs SpyFu
On the evidence we track, Moz Pro leads this comparison with a composite score of 71/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.
Capabilities
Feature-by-feature on the axes that matter for seo tools. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Moz Pro
LeaderProvides keyword research, rank tracking, link research, technical SEO audits, and local search management capabilities. Helps businesses improve search visibility, track rankings, and manage online business listings.
SpyFu
A tool for researching competitor strategies and keywords in search engine marketing. Users can identify which keywords and ads competitors target, track their own keyword rankings, and analyze backlinks and content to discover ranking opportunities.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Moz Pro
LeaderFrom $20/month. Free tier available.
- FreeFree
- StarterFrom $20–$75/month depending on volume
- GrowthFrom $125–$500/month depending on volume
- AdvancedStarting at $2,000/month
- EnterpriseContact sales
SpyFu
From $29/month (Basic, annual). 25% discount for annual billing. 30-day money-back guarantee.
- Basic$29/month (annual) or $39/month (monthly). Save $120/year with annual billing.
- 10k search results
- 10k data exports
- 1 live site tracking project
- 10+ years historical data
- RivalFlow (0 sites)
- +7 more
- Pro + AI$89/month (annual) or $59 first month then $119/month (monthly). Save $360/year with annual billing.
- Unlimited search results and exports
- 10 live site tracking projects
- 10+ years historical data
- RivalFlow (1 site)
- ChatGPT integration (unlimited)
- +9 more
- Team/Agency$187/month (annual) or $249/month (monthly). 5 users included; save $744/year with annual billing.
- Unlimited search results and exports
- Unlimited live site tracking projects
- 10+ years historical data
- RivalFlow (5 sites)
- ChatGPT integration (unlimited)
- +11 more
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
Moz Pro
Leader- Google My Business
- Google Business Profile
- Google Data Studio
SpyFu
- ChatGPT
Moz Pro or SpyFu: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.