Keap vs Pipedrive
No clear leader: Pipedrive (67.6) and Keap (64.2) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.
Capabilities
Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Keap
A platform combining CRM and marketing automation that helps small businesses streamline customer acquisition, nurturing, and retention through automated workflows.
Pipedrive
A sales CRM that enables teams to track sales pipelines, qualify leads, manage deals, and automate sales workflows to boost sales efficiency and revenue
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Keap
$299/month. Includes full platform access.
- Keap$299/month (billed at $2,988/year)
- Contact management
- Contact segmentation with tags
- Tasks and notes
- Company records
- Custom fields
- +29 more
Pipedrive
From £14/user/mo. Free 14-day trial.
- Starter£14/user/mo
- Lead, calendar and pipeline management
- Real-time sales feed
- 500+ integrations
- Lite£39/user/mo
- Full email sync with tracking
- Automations and nurturing sequences
- Subscriptions and forecast reports
- Meeting scheduler and contacts timeline
- Growth£59/user/mo
- Lead generation and routing
- Custom scoring and company data enrichment
- AI-powered multi-email tools
- E-signatures for quotes and proposals
- Premium£79/user/mo
- Account security rules and alerts
- Phone and email data enrichment
- Sandbox testing account
- Extended phone support
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Gmail
- Outlook
Keap
- PayPal
- Stripe
- Eway
- Google My Business
Pipedrive
- Zapier
- WhatsApp Business
- Surfe
- JustCall
- Microsoft Teams
- Google Meet
- Zoom
- Lemlist
- PandaDoc
- QuickBooks
- sevdesk
- Lexware
- Asana
- SMS API
- SallyAI
- CloudTalk
- Xero
- Trello
- SMS API INTEGRATOR
- Apollo.io
- Pipedrive Gmail add-on
- Outlook Add-in
- +2 more
Keap or Pipedrive: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.