Comparison

HubSpot vs Twenty

On the evidence we track, HubSpot leads this comparison with a composite score of 73/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
HubSpot73
Twenty62
Score
Vioscale score
HubSpot73 / 100medium · 73%
Twenty62 / 100high · 75%
Pricing
Free tier
HubSpot
Twenty
Model
HubSpotfreemium
Price level
HubSpotlow
Twentylow
Transparent
HubSpot
Twenty
Integrations
Count
HubSpot2,000
Twenty6
Security
Disclosure policy
HubSpot
Twenty
Gdpr
HubSpot
Twenty
Iso27001
HubSpot
Twenty
Soc2
HubSpot
Twenty
Reliability
Sla pct
HubSpot99.9
Twenty
Status page
HubSpot
Twenty
Adoption
Dependent repos
HubSpot
Twenty0
Github stars
HubSpot
Twenty55,585
Stackoverflow questions
HubSpot3,000
Twenty
Activity
Commits last 30d
HubSpot
Twenty100
Release
Cadence days
HubSpot30
Twenty1
History
HubSpot
Twenty20 items
Language
Primary
HubSpot
Content
Faq
HubSpot8 items
Twenty

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Core
Contact & account management
HubSpot
Twenty
Deal / pipeline management
HubSpot
Twenty
Lead scoring
HubSpot
Twenty
Communication
Email sync & tracking
HubSpot
Twenty
Automation
Marketing automation
HubSpot
Twenty
Workflow automation
HubSpot
Twenty
Insight
Reporting & dashboards
HubSpot
Twenty
Sales forecasting
HubSpot-
Twenty
Access
Native mobile app
HubSpot-
Twenty
Extensibility
Public API
HubSpot
Twenty
Custom fields & objects
HubSpot
Twenty

What each one is

The product in its own terms, so the numbers below have context.

HubSpot

Leader

HubSpot is a customer platform that consolidates data from marketing, sales, and customer service into a single CRM. It includes AI agents, automation tools, and integrations to help go-to-market teams manage customer relationships, build campaigns, close deals, and scale support operations.

Independently observed

Twenty

Twenty is an open-source CRM that technical teams can customize and extend with AI agents and applications. It provides the foundational building blocks to create enterprise-grade sales systems that adapt to unique business requirements.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

HubSpot

Leader
HybridFree tier

Free and premium plans available. Pricing not transparently disclosed on homepage.

  • FreeFree
  • PremiumPremium plans available (pricing not disclosed)
  • EnterpriseContact sales
as of verify ↗

Twenty

from $9/moSubscriptionFree tier30-day trial

From $9/user/month. Free 30-day trial.

  • Pro$9/user/month
    • Full customization
    • Unlimited custom objects
    • Unlimited custom fields
    • Unlimited custom views
    • Unlimited dashboards
    • +11 more
  • Organization$19/user/month
    • Everything in Pro
    • Row-level permissions
    • SAML/OIDC SSO
    • Custom domain
    • Field-level permissions
    • +2 more
  • EnterpriseContact sales
    • Everything in Organization
    • Single-tenant isolation
    • IP allow-listing
    • SCIM provisioning
    • Dedicated support with SLA
    • +1 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
HubSpot
Twenty
Deployment
Cloud / SaaS
HubSpot
Twenty
Self-hosted
HubSpot
Twenty

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

HubSpot

Leader
4 total
  • Salesforce
  • Reddit
  • TikTok
  • LinkedIn
Independently observed

Twenty

6 total
  • Slack
  • Cal.com
  • Fireflies
  • Recall.ai
  • Gladia
  • Microsoft Graph
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.