Comparison

Freshsales vs Keap

On the evidence we track, Freshsales leads this comparison with a composite score of 84/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
★Freshsales84
Keap64
Score
vioscaleAI score
Freshsales84 / 100medium · 72%
Keap64 / 100low · 34%
Pricing
Free tier
Freshsales✗
Keap✗
Model
Freshsalescommercial
Price level
Freshsaleslow
Keaphigh
Starting price
Freshsales$9
Keap–
Transparent
Freshsales✓
Keap✓
Integrations
Count
Freshsales1,200
Keap5,000
Security
Disclosure policy
Freshsales✓
Keap–
Gdpr
Freshsales✓
Keap✓
Iso27001
Freshsales✓
Keap–
Soc2
Freshsales✓
Keap–
Trust center
Reliability
Sla pct
Freshsales99.9
Keap–
Status page
Freshsales✓
Keap–
Release
Cadence days
Freshsales30
Keap–
Content
Faq
Freshsales8 items

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Core
Contact & account management
Freshsales✓
Keap✓
Deal / pipeline management
Freshsales✓
Keap✓
Lead scoring
Freshsales✓
Keap✓
Communication
Email sync & tracking
Freshsales✓
Keap✓
Automation
Marketing automation
Freshsales✓
Keap✓
Workflow automation
Freshsales✓
Keap✓
Insight
Reporting & dashboards
Freshsales✓
Keap✓
Sales forecasting
Freshsales✓
Keap✗
Access
Native mobile app
Freshsales✓
Keap✓
Extensibility
Public API
Freshsales✓
Keap✓
Custom fields & objects
Freshsales✓
Keap✓

What each one is

The product in its own terms, so the numbers below have context.

Freshsales

Leader

A sales customer relationship management system combining pipeline and lead management with artificial intelligence-driven recommendations to help teams engage prospects, manage deals, and improve sales efficiency.

Independently observed

Keap

A platform combining CRM and marketing automation that helps small businesses streamline customer acquisition, nurturing, and retention through automated workflows.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Freshsales

Leader
from $9/moSubscription21-day trial

From $9/user/month, billed annually. Free 21-day trial.

  • Growth$9/user/month, billed annually
    • Kanban view
    • Contact lifecycle stages
    • Chat, Email, and phone
    • Email templates
    • Custom fields
    • +1 more
  • Pro$39/user/month, billed annually
    • Everything in Growth, plus:
    • Contact scoring
    • Deal insights
    • Custom sales activities
    • Territory management
    • +1 more
  • Enterprise$59/user/month, billed annually
    • Everything in Pro, plus:
    • Forecasting insights
    • Field-level permissions
    • Custom modules
    • Sandbox
    • +1 more
as of verify ↗

Keap

from $299/moSubscription

$299/month. Includes full platform access.

  • Keap$299/month (billed at $2,988/year)
    • Contact management
    • Contact segmentation with tags
    • Tasks and notes
    • Company records
    • Custom fields
    • +29 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Freshsales✓
Keap✓
Deployment
Cloud / SaaS
Freshsales✓
Keap✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Freshsales

Leader
2 total
  • Email
  • Chat
Independently observed

Keap

6 total
  • Gmail
  • Outlook
  • PayPal
  • Stripe
  • Eway
  • Google My Business
Independently observed
Still deciding?

Freshsales or Keap: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.