vioscale
Comparison

Base vs Folk

On the evidence we track, Base leads this comparison with a composite score of 77/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Base full profile →Folk full profile →
Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Attribute comparison across 2 tools
Attribute77BaseLeader75Folk
Vioscale score77 / 100low · 38%75 / 100medium · 59%
Faq[{"answer":"Base is a cloud-based sales CRM that provides contact management, deal tracking, and pipeline visibility for sales teams. The platform includes automation features and reporting capabilities for analyzing sales activity.","source":"https://getbase.com","question":"What is Base?","confidence":0.95},{"answer":"Base is available as a web application and includes a dedicated mobile app. This allows sales teams to access the platform from desktop and mobile devices.","source":"https://getbase.com","question":"What platforms does Base support?","confidence":0.92},{"answer":"Base uses a subscription model with a freemium offering. Paid plans start at a low price point, and a free tier is available for eligible startups for up to two years.","source":"https://getbase.com","question":"What is Base's pricing model?","confidence":0.88},{"answer":"Base includes contact and deal management, pipeline tracking, email integration, marketing and workflow automation, reporting dashboards, sales forecasting, and API access for custom development.","source":"https://getbase.com","question":"What core features does Base provide?","confidence":0.95},{"answer":"Base integrates with over 1800 third-party applications across various categories. Key integrations include email, Zendesk Support, and other applications available in the Zendesk Marketplace.","source":"https://getbase.com","question":"How many integrations does Base support?","confidence":0.88},{"answer":"Yes, Base offers a free tier for eligible startups with no credit card required. This provides access to core features for up to two years while teams evaluate whether a paid plan is needed.","source":"https://getbase.com","question":"Is Base suitable for startups with limited budgets?","confidence":0.9},{"answer":"Base provides API access for teams that need custom integrations. This allows development teams to build connections with internal business systems or other applications not available in the standard integrations catalog.","source":"https://getbase.com","question":"Can I build custom integrations with Base?","confidence":0.92}]-
Options{"cloud":true}{"cloud":true}
LongA modern sales CRM that maximizes productivity, maintains pipeline visibility, and enables data-driven sales teams to grow revenue with contact management, deal tracking, and automation.folk CRM captures the full context of relationships in one beautifully simple CRM. AI Assistants learn from this data to automate busywork.
Capabilities{"api_access":true,"mobile_app":true,"forecasting":true,"email_integration":true,"contact_management":true,"pipeline_management":true,"workflow_automation":true,"marketing_automation":true,"reporting_dashboards":true}{"api_access":true,"mobile_app":true,"custom_fields":true,"email_integration":true,"contact_management":true,"pipeline_management":true,"workflow_automation":true,"marketing_automation":true,"reporting_dashboards":true}
Count1,8005,000
List[{"name":"Email"},{"name":"Zendesk Support"},{"name":"Zendesk Marketplace apps"}][{"name":"LinkedIn"},{"name":"Gmail"},{"name":"Outlook"},{"name":"WhatsApp"},{"name":"Zapier"},{"name":"Make"}]
Support{"web":true}{"mac":true,"web":true}
Pricing{"type":"subscription","summary":"From £19/month. Free tier available for eligible startups (up to 2 years).","currency":"GBP","freeTier":true,"sourceUrl":"https://getbase.com","retrievedAt":"2026-07-31T10:16:09.182Z"}{"type":"subscription","plans":[{"free":false,"name":"Standard","summary":"$24/member/month billed annually (or $30/member/month monthly)","features":["Pipeline management","Email campaigns","Contact enrichment","AI Assistants","Magic fields (AI)","LinkedIn extension","Email, calendar & WhatsApp sync","5000+ integrations","Mobile app","folkX Chrome extension","Zapier & Make","Rest API","Account sync (1/member)","Sequences","Campaign analytics"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":24,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"messages":"2000/member/month","ai_fields":"2000/month","enrichments":"500/month","custom_domains":"1"}},{"free":false,"name":"Premium","summary":"$48/member/month billed annually (or $60/member/month monthly)","features":["All Standard features","Custom objects & Deals","Email sequences","Workspace roles","Dashboards","API access","Full interaction history"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":48,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"messages":"5000/member/month","ai_fields":"5000/month","enrichments":"1000/month","custom_domains":"3"}},{"free":false,"name":"Enterprise","summary":"From $80/member/month billed annually (or from $100/member/month monthly)","features":["All Standard & Premium features","Custom limits","Security controls","Group-level permissions","1:1 onboarding","Dedicated account manager","Custom integrations","Priority support"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":80,"period":"month","currency":"USD"}],"contactSales":true,"includedLimits":{"messages":"Custom","ai_fields":"Custom","enrichments":"Custom"}}],"summary":"From $24/member/month. 14-day free trial, no credit card required.","currency":"USD","freeTier":false,"sourceUrl":"https://www.folk.app","retrievedAt":"2026-08-03T22:55:13.824Z","freeTrialDays":14,"startingPrice":{"amount":24,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}
Free tierYesNo
Modelfreemiumcommercial
Price levellowmid
Starting gbp-24
TransparentNoYes
Status page-Yes
Soc2-Yes

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Capability comparison for CRM Software
CapabilityBaseFolk
Core
Contact & account management✓✓
Deal / pipeline management✓✓
Lead scoring--
Communication
Email sync & tracking✓✓
Automation
Marketing automation✓✓
Workflow automation✓✓
Insight
Reporting & dashboards✓✓
Sales forecasting✓-
Access
Native mobile app✓✓
Extensibility
Public API✓✓
Custom fields & objects-✓

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.

Base vs Folk: an evidence-based comparison · Vioscale