Comparison

ActiveCampaign vs Mautic

On the evidence we track, ActiveCampaign leads this comparison with a composite score of 62/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
ActiveCampaign62
Mautic48
Score
Vioscale score
ActiveCampaign62 / 100medium · 60%
Mautic48 / 100high · 76%
Pricing
Free tier
ActiveCampaign
Mautic
Model
ActiveCampaigncommercial
Mauticfreemium
Price level
ActiveCampaignunknown
Mautichigh
Transparent
ActiveCampaign
Mautic
Integrations
Count
ActiveCampaign1,000
Mautic4
Security
Disclosure policy
ActiveCampaign
Mautic
Gdpr
ActiveCampaign
Mautic
Hipaa
ActiveCampaign
Mautic
Scorecard
ActiveCampaign
Mautic7
Soc2
ActiveCampaign
Mautic
Reliability
Status page
ActiveCampaign
Mautic
Adoption
Dependent repos
ActiveCampaign
Mautic3
Github stars
ActiveCampaign
Mautic10,393
Activity
Commits last 30d
ActiveCampaign
Mautic100
Release
Cadence days
ActiveCampaign
Mautic17
History
ActiveCampaign
Mautic20 items
Language
Primary
ActiveCampaign
MauticPHP
Content
Faq
ActiveCampaign8 items
Mautic

Capabilities

Feature-by-feature on the axes that matter for marketing automation software. “-” means undocumented, not absent.

Pricing
Transparent published pricing
ActiveCampaign
Mautic
Free tier
ActiveCampaign
Mautic
Pricing unit
ActiveCampaign-
Mautic-
Orchestration
Visual journey / workflow builder
ActiveCampaign
Mautic
Lead management
Lead scoring
ActiveCampaign-
Mautic-
Channels
Multichannel beyond email
ActiveCampaign
Mautic
Web / on-site personalisation
ActiveCampaign
Mautic
Ads audience sync
ActiveCampaign-
Mautic-
Integrations
Native CRM sync
ActiveCampaign-
Mautic
Data
Built-in CDP / event data
ActiveCampaign-
Mautic
Optimisation
A/B / multivariate testing
ActiveCampaign
Mautic-
Segment
Lifecycle focus
ActiveCampaignBoth
MauticBoth
Deployment
Self-hostable
ActiveCampaign
Mautic
AI
AI (send-time / content / predictive)
ActiveCampaign
Mautic-

What each one is

The product in its own terms, so the numbers below have context.

ActiveCampaign

Leader

A subscription-based automation service for creating and managing personalized customer communications across email, SMS, WhatsApp, and other channels. Features include visual workflow builders, behavioral personalization, and integrations with 1,000+ third-party applications.

Independently observed

Mautic

A freely available marketing platform that enables organizations to build automated customer journeys, manage contacts and segments, design targeted campaigns, and maintain data privacy compliance without vendor lock-in.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

ActiveCampaign

Leader
Subscription30-day trial

Subscription pricing based on contact list size with flexible bands. Free 30-day trial. Money-back guarantee.

  • Starter-
    • Email marketing
    • Basic automation
  • Plus-
    • Segmentation
    • Unlimited automation actions
    • Landing pages
  • Pro-
    • Personalization
    • A/B testing
    • Predictive content
  • Enterprise-
    • SSO
    • Uptime SLAs
    • Dedicated support
as of verify ↗

Mautic

from $500/moHybridFree tier14-day trial

Free community version; ELTS from $500–$2,000/year depending on region; regional pricing for accessibility.

  • Community (Free)Free
    • Campaign builder
    • Contact management
    • Email sending
    • Segments
    • Landing pages
    • +1 more
  • Extended Long-Term Support (ELTS) - Tier 1$2000/yr
    • Security patches for older versions
    • Community instance coverage
  • Extended Long-Term Support (ELTS) - Tier 2$1000/yr
  • Extended Long-Term Support (ELTS) - Tier 3$500/yr
  • Corporate Membership - Tier 1$1200/yr
    • Project visibility
    • Governance participation
    • Member directory listing
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
ActiveCampaign
Mautic
CLI
ActiveCampaign
Mautic
Deployment
Cloud / SaaS
ActiveCampaign
Mautic
Self-hosted
ActiveCampaign
Mautic
On-premise
ActiveCampaign
Mautic
Hybrid
ActiveCampaign
Mautic

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

ActiveCampaign

Leader
3 total
  • WooCommerce
  • Salesforce
  • HubSpot
Independently observed

Mautic

4 total
  • Pipedrive
  • REST API
  • Webhooks
  • CRM systems
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.