GrowthBook

Also known as
growthbook

Available worldwide · Popular in: US

What is GrowthBook?

The warehouse-native platform used by modern product teams for experimentation, feature flags, and product analytics.

Independently observed

GrowthBook pricing

Plans, per-tier features and add-ons, dated and linked to live pricing. Pricing changes often; always verify at source before you rely on it.

Pricing as of verify at live pricing ↗Independently observed
from $40/moSubscriptionFree tier

Free tier available. Pro plan: $40/seat/mo. Enterprise custom pricing.

Starter

Free
Free

For individuals or small teams to launch features and experiment quickly.

users
3
projects
1
  • Unlimited feature flags
  • Unlimited experiments
  • Unlimited traffic
  • Bring your own warehouse
  • Managed warehouse option
  • Default environments
  • Community support

Pro

$40/seat/mo

For small and mid-sized teams with advanced statistics and analytics.

users
50
projects
3
cdn_requests
2M/mo
cdn_bandwidth
20GB/mo
  • Unlimited feature flags
  • Unlimited experiments
  • Unlimited traffic
  • Visual editor
  • Multi-arm bandits
  • Safe rollouts
  • Customizable dashboards
  • Advanced permissioning
  • Power calculator
  • Premium support
  • Sticky bucketing
  • Custom experiment fields & metadata
  • Sample ratio mismatch detection
  • Bayesian statistics
  • Sequential testing
  • CUPED / Variance reduction
  • Multiple testing corrections
  • Experiment templates
  • Holdouts
  • Custom pre-launch checklists
  • Custom experiment dashboards
  • Insights dashboard
  • Remote configuration
  • Percentage rollout
  • Instant kill switch
  • Advanced targeting
  • Prerequisite targeting
  • Flag lifecycle management
  • Stale flag management
  • Flag archiving
  • Flag change history & audit log
  • Code references
  • Feature value simulation
  • Metric explorer
  • Fact table explorer
  • Data source explorer
  • Custom SQL explorer
  • AI data analyst (beta)
  • Custom private dashboards
  • Proportion metrics

Enterprise

Contact sales
Contact sales

For teams running experimentation and releasing features at scale.

  • Unlimited feature flags
  • Unlimited experiments
  • Unlimited traffic
  • Custom environments
  • Ramp schedules
  • Approval workflows
  • Advanced access control
  • SSO & SCIM provisioning
  • Exportable audit logs
  • 99.99% uptime SLAs
  • Optimizations for large datasets
  • Dedicated support & training
  • Custom OIDC
  • Advanced permissioning
  • Custom roles
  • No access roles
  • Team permissioning
  • SCIM provisioning
  • Dedicated team support channel
  • Onboarding & training
  • Roadmap acceleration
  • 1 hour first response time (outage)
  • 2 hours first response time (degraded)

Open Source

Free
Free

Launch feature flags and experiments easily.

projects
1
  • Unlimited feature flags
  • Unlimited experiments
  • Unlimited traffic
  • Bring your own warehouse
  • Default environments
  • Community support

What GrowthBook does

The capabilities that matter for feature flag software, normalised so it lines up with every alternative. “-” means we haven't confirmed it, not that it's missing.

Deployment
Hosting
Cloud + self-hosted
Rollout
Percentage rollout
Attribute / segment targeting
Evaluation
Local evaluation (no call home)
Edge / CDN evaluation
Experimentation
Built-in A/B experimentation
Experiment stats engine
Bayesian
Standards
OpenFeature-compliant provider
-
Governance
Audit logs + change approvals
Stale-flag / code reference detection
Coverage
SDK breadth
Broad
Licensing
Self-hostable OSS core
Independently observed

Platform & deployment

Independently observed
Platforms
  • iOS
  • macOS
  • Web
  • Linux
  • Android
  • Windows
Deployment
  • Cloud / SaaS
  • Hybrid
  • On-premise
  • Air-gapped
  • Self-hosted

Integrations (1)

Independently observed
  • Slack

GrowthBook alternatives

Other feature flag software we track, ranked by the same independent score.

Independent · unbought · dated

The Vioscale score: one lens on the evidence

Not user reviews and not a paid placement: a confidence-weighted blend of the independent signals below (adoption, activity, security posture, and more), which you can sort and re-weight yourself. Vendors can correct their listing but can never move their rank, and stars are weighted low as a vanity metric. It is one way to read the evidence for GrowthBook, not the verdict.

Balanced composite 77 / 100
medium · 60%
Signal contributions to the composite score
SignalScoreWeightContributionEvidence
Reliability1000.1717.4
Package Downloads740.1511.2
Security Posture850.1311.0
Pricing Transparency1000.077.0
Github Activity630.106.6
Capabilities870.076.1
Integrations400.093.8
Release Cadence650.063.8
Price Level500.052.4
Github Stars740.032.1
Stackoverflow Activity00.070.0-

Computed . Re-weight it by intent, or see the full method.

All data & sourcesshow ↓

Every value we hold, with its source, retrieval date, and confidence. This is the evidence behind the score: don't trust it, verify it.

Activity

AttributeValueEvidence
Commits last 30d100mediumsource · 2026-07-31 · 65%

Adoption

AttributeValueEvidence
Github stars8,080highsource · 2026-07-31 · 90%
Package downloads weekly452,590mediumsource · 2026-07-31 · 60%

Features

AttributeValueEvidence
Capabilities{"hosting":"both","open_source":true,"sdk_breadth":"broad","audit_approvals":true,"code_references":true,"edge_evaluation":false,"experimentation":true,"targeting_rules":true,"experiment_stats":"bayesian","local_evaluation":true,"percentage_rollout":true}mediumsource · 2026-08-05 · 60%

Integrations

AttributeValueEvidence
Count24mediumsource · 2026-08-05 · 60%

Language

AttributeValueEvidence
PrimaryTypeScripthighsource · 2026-07-31 · 90%

License

AttributeValueEvidence
SpdxMIThighsource · 2026-07-31 · 98%

Market

AttributeValueEvidence
Availability{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}mediumsource · 2026-08-05 · 50%

Pricing

AttributeValueEvidence
Free tierYeslowsource · 2026-08-05 · 48%
Modelfreemiumhighsource · 2026-08-05 · 80%
Price levelmidmediumsource · 2026-08-05 · 60%
Starting gbp40mediumsource · 2026-08-05 · 60%
TransparentYesmediumsource · 2026-08-05 · 60%

Release

AttributeValueEvidence
Cadence days63mediumsource · 2026-07-31 · 70%

Reliability

AttributeValueEvidence
Sla pct99.99mediumsource · 2026-08-05 · 60%
Status pageYesmediumsource · 2026-08-05 · 60%

Security

AttributeValueEvidence
Disclosure policyYesmediumsource · 2026-08-05 · 60%
GdprYeshighsource · 2026-08-05 · 75%
HipaaYeshighsource · 2026-08-05 · 75%
Iso27001Yeshighsource · 2026-08-05 · 75%
Soc2Yeshighsource · 2026-08-05 · 75%