Comparison

SpyFu vs Ubersuggest

On the evidence we track, Ubersuggest leads this comparison with a composite score of 67/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
SpyFu56
★Ubersuggest67
Score
vioscaleAI score
SpyFu56 / 100low · 49%
Ubersuggest67 / 100medium · 51%
Pricing
Free tier
SpyFu✗
Ubersuggest✓
Model
Ubersuggestfreemium
Price level
SpyFumid
Ubersuggestlow
Transparent
SpyFu✓
Ubersuggest✓
Integrations
Count
SpyFu1
Ubersuggest7
Security
Disclosure policy
SpyFu✓
Ubersuggest–
Content
Faq
SpyFu4 items
Ubersuggest5 items

Capabilities

Feature-by-feature on the axes that matter for seo tools. “-” means undocumented, not absent.

Pricing
Pricing transparency
SpyFuContact-sales
UbersuggestTransparent
Free tier / free tool
SpyFu-
Ubersuggest✓
Pricing model
SpyFu-
UbersuggestFlat
Data
Backlink index
SpyFu✓
Ubersuggest✓
Keyword research database
SpyFu✓
Ubersuggest✓
Capability
Rank tracking
SpyFu✓
Ubersuggest✓
Technical site audit / crawler
SpyFu✓
Ubersuggest✓
Content optimisation (SERP-driven)
SpyFu✓
Ubersuggest✓
Competitor / SERP intelligence
SpyFu✓
Ubersuggest✓
Coverage
Local / mobile SERP support
SpyFu-
Ubersuggest✓
Countries / locales covered
SpyFu-
Ubersuggest-
Integration
Public API
SpyFu✓
Ubersuggest✗
Search Console / GA4 integration
SpyFu-
Ubersuggest✓
Deployment
Deployment
SpyFuCloud
UbersuggestCloud

What each one is

The product in its own terms, so the numbers below have context.

SpyFu

A tool for researching competitor strategies and keywords in search engine marketing. Users can identify which keywords and ads competitors target, track their own keyword rankings, and analyze backlinks and content to discover ranking opportunities.

Independently observed

Ubersuggest

Leader

An SEO platform offering keyword research, rank tracking, site audits, competitive analysis, backlink analysis, and AI-powered insights for optimizing organic search visibility.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

SpyFu

from $29/moSubscription

From $29/month (Basic, annual). 25% discount for annual billing. 30-day money-back guarantee.

  • Basic$29/month (annual) or $39/month (monthly). Save $120/year with annual billing.
    • 10k search results
    • 10k data exports
    • 1 live site tracking project
    • 10+ years historical data
    • RivalFlow (0 sites)
    • +7 more
  • Pro + AI$89/month (annual) or $59 first month then $119/month (monthly). Save $360/year with annual billing.
    • Unlimited search results and exports
    • 10 live site tracking projects
    • 10+ years historical data
    • RivalFlow (1 site)
    • ChatGPT integration (unlimited)
    • +9 more
  • Team/Agency$187/month (annual) or $249/month (monthly). 5 users included; save $744/year with annual billing.
    • Unlimited search results and exports
    • Unlimited live site tracking projects
    • 10+ years historical data
    • RivalFlow (5 sites)
    • ChatGPT integration (unlimited)
    • +11 more
as of verify ↗

Ubersuggest

Leader
SubscriptionFree tier7-day trial

From $29/month. Free tier includes weekly rank tracking and keyword suggestions. All plans include AI Chat, Site Audit, Rank Tracking, Keyword Research, and Competitor Analysis. Custom enterprise plans available.

as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
SpyFu✓
Ubersuggest✓
Deployment
Cloud / SaaS
SpyFu✓
Ubersuggest✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (1)
  • ChatGPT

SpyFu

1 total - 0 not shared
  • ChatGPT
Independently observed

Ubersuggest

Leader
7 total - 6 not shared
  • Chrome Extension
  • MCP Server
  • Google Analytics
  • AnswerThePublic
  • GoHighLevel
  • WordPress (coming soon)
Independently observed
Still deciding?

SpyFu or Ubersuggest: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.