Comparison

Shopify Plus vs VTEX

On the evidence we track, Shopify Plus leads this comparison with a composite score of 51/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Shopify Plus full profile →VTEX full profile →

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.

★Shopify Plus51

VTEX36

Attribute comparison across 2 tools
Attribute	Shopify PlusLeader	VTEX
vioscaleAI score	51 / 100high · 75%	36 / 100low · 24%
Pricing
Free tierpricing.free_tier	✓	✗
Modelpricing.model	freemium	quote
Price levelpricing.price_level	low	unknown
Starting pricepricing.starting_price	£1	-
Transparentpricing.transparent	✗	✗
Integrations
Countintegrations.count	5	2
Security
Disclosure policysecurity.disclosure_policy	✓	-
Gdprsecurity.gdpr	✓	✓
Pcisecurity.pci	✓	-
Trust centersecurity.trust_center	-	https://www.vtex.com/en-us/trust/data-subject-request
Reliability
Sla pctreliability.sla_pct	99.9	-
Market
Availabilitymarket.availability	Available worldwide · Popular in US	Available worldwide · Popular in BR, ES, PT, RO
Content
Faqcontent.faq	7 items	7 items

Score

vioscaleAI score

Shopify Plus51 / 100high · 75%

VTEX36 / 100low · 24%

Pricing

Free tier

Shopify Plus✓

VTEX✗

Model

Shopify Plusfreemium

VTEXquote

Price level

Shopify Pluslow

VTEXunknown

Starting price

Shopify Plus£1

VTEX–

Transparent

Shopify Plus✗

VTEX✗

Integrations

Count

Shopify Plus5

VTEX2

Security

Disclosure policy

Shopify Plus✓

VTEX–

Gdpr

Shopify Plus✓

VTEX✓

Pci

Shopify Plus✓

VTEX–

Trust center

Shopify Plus–

VTEXhttps://www.vtex.com/en-us/trust/data-subject-request

Reliability

Sla pct

Shopify Plus99.9

VTEX–

Market

Availability

Shopify PlusAvailable worldwide · Popular in US

VTEXAvailable worldwide · Popular in BR, ES, PT, RO

Content

Faq

Shopify Plus7 items

VTEX7 items

Capabilities

Feature-by-feature on the axes that matter for omnichannel commerce. “-” means undocumented, not absent.

Capability comparison for Omnichannel Commerce
Capability	Shopify Plus	VTEX
Capabilities
Deployment model	Headless middleware API	Headless middleware API
Bopis buy online pickup in store	-	✓
Boris buy online return in store	-	-
Endless aisle in store digital ordering	-	-
Store associate mobile clienteling app	-	✓
Ship from store sfs fulfillment routing	-	✓
Single view of customer unified loyalty CRM	✓	-
Headless composable architecture support	✓	✓
Real time multi location inventory visibility	✓	✓
Mobile wallet and contactless rfid checkout	-	✗
SOC2 type ii	✗	-
ISO 27001	-	-
Pricing model	Enterprise annual contract	-

Capabilities

Deployment model

Shopify PlusHeadless middleware API

VTEXHeadless middleware API

Bopis buy online pickup in store

Shopify Plus-

VTEX✓

Boris buy online return in store

Shopify Plus-

VTEX-

Endless aisle in store digital ordering

Shopify Plus-

VTEX-

Store associate mobile clienteling app

Shopify Plus-

VTEX✓

Ship from store sfs fulfillment routing

Shopify Plus-

VTEX✓

Single view of customer unified loyalty CRM

Shopify Plus✓

VTEX-

Headless composable architecture support

Shopify Plus✓

VTEX✓

Real time multi location inventory visibility

Shopify Plus✓

VTEX✓

Mobile wallet and contactless rfid checkout

Shopify Plus-

VTEX✗

SOC2 type ii

Shopify Plus✗

VTEX-

ISO 27001

Shopify Plus-

VTEX-

Pricing model

Shopify PlusEnterprise annual contract

VTEX-

What each one is

The product in its own terms, so the numbers below have context.

Shopify Plus

Leader

Shopify Plus provides large organizations with customizable, modular e-commerce capabilities built on headless architecture, supported by dedicated technical teams and infrastructure engineered for high transaction volume.

Independently observed

VTEX

A comprehensive commerce suite designed for enterprise retailers and B2B sellers to manage storefronts, marketplaces, and customer interactions across multiple channels. It combines AI-driven personalization, conversational commerce, real-time inventory management, and marketplace capabilities to streamline operations and drive revenue.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Shopify Plus

Leader

from £1/moHybridFree tier

Free tier available; promotional pricing at £1/month for 3 months; enterprise plans with custom pricing

FreeFree
- Tools to start, run, and grow your business
Promotional£1/month for 3 months
EnterpriseContact sales

as of 2026-10-05verify ↗

VTEX

Quote-based

Custom pricing based on company size and requirements; requires consultation with sales team

as of 2026-09-07verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platform and deployment support comparison
Supports	Shopify Plus	VTEX
WebPlatforms	✓	✓
Cloud / SaaSDeployment	✓	✓

Platforms

Web

Shopify Plus✓

VTEX✓

Deployment

Cloud / SaaS

Shopify Plus✓

VTEX✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Shopify Plus

Leader

6 total

Salesforce
ChatGPT
Google Search
Copilot
Shop Pay
Vercel

Independently observed

VTEX

7 total

WhatsApp
Mercado Livre
Shopee
Apple Pay
Google Shopping
Magalu
ERP

Independently observed

Still deciding?

Shopify Plus or VTEX: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.