Comparison

Rebrandly vs Shlink

On the evidence we track, Rebrandly leads this comparison with a composite score of 79/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Rebrandly full profile →Shlink full profile →

Machine formatsJSON Markdown GraphQLor send Accept: application/json

★Rebrandly79

Shlink35

Attribute comparison across 2 tools
Attribute	RebrandlyLeader	Shlink
Vioscale score	79 / 100medium · 74%	35 / 100low · 28%
Pricing
Free tierpricing.free_tier	✓	✓
Modelpricing.model	freemium	open_source
Price levelpricing.price_level	mid	free
Starting pricepricing.starting_price	$22	-
Transparentpricing.transparent	✓	-
Integrations
Countintegrations.count	50	3
Security
Gdprsecurity.gdpr	✓	✓
Hipaasecurity.hipaa	✓	-
Scorecardsecurity.scorecard	-	4.5
Soc2security.soc2	✓	-
Vulnerabilitiessecurity.vulnerabilities	-	Count: 0 · Source: https://advisories.ecosyste.ms/api/v1/advisories?ecosystem=packagist&package_name=shlinkio%2Fshlink&per_page=100 · Last 12m: 0
Reliability
Sla pctreliability.sla_pct	99.99	-
Status pagereliability.status_page	✓	-
Adoption
Dependent reposadoption.dependent_repos	-	0
Github starsadoption.github_stars	-	5,248
Activity
Commits last 30dactivity.commits_last_30d	-	5
Release
Cadence daysrelease.cadence_days	-	16
Historyrelease.history	-	20 items
License
Spdxlicense.spdx	-	MIT
Language
Primarylanguage.primary	-	PHP
Market
Availabilitymarket.availability	Available worldwide · HQ IE	-

Score

Vioscale score

Rebrandly79 / 100medium · 74%

Shlink35 / 100low · 28%

Pricing

Free tier

Rebrandly✓

Shlink✓

Model

Rebrandlyfreemium

Shlinkopen_source

Price level

Rebrandlymid

Shlinkfree

Starting price

Rebrandly$22

Shlink–

Transparent

Rebrandly✓

Shlink–

Integrations

Count

Rebrandly50

Shlink3

Security

Gdpr

Rebrandly✓

Shlink✓

Hipaa

Rebrandly✓

Shlink–

Scorecard

Rebrandly–

Shlink4.5

Soc2

Rebrandly✓

Shlink–

Vulnerabilities

Rebrandly–

ShlinkCount: 0 · Source: https://advisories.ecosyste.ms/api/v1/advisories?ecosystem=packagist&package_name=shlinkio%2Fshlink&per_page=100 · Last 12m: 0

Reliability

Sla pct

Rebrandly99.99

Shlink–

Status page

Rebrandly✓

Shlink–

Adoption

Dependent repos

Rebrandly–

Shlink0

Github stars

Rebrandly–

Shlink5,248

Activity

Commits last 30d

Rebrandly–

Shlink5

Release

Cadence days

Rebrandly–

Shlink16

History

Rebrandly–

Shlink20 items

License

Spdx

Rebrandly–

ShlinkMIT

Language

Primary

Rebrandly–

ShlinkPHP

Market

Availability

RebrandlyAvailable worldwide · HQ IE

Shlink–

Capabilities

Feature-by-feature on the axes that matter for url shorteners. “-” means undocumented, not absent.

Capability comparison for URL Shorteners
Capability	Rebrandly	Shlink
Capabilities
Deployment model	Cloud managed saas	-
Custom vanity domain hosting	✓	-
Utm parameter automation builder	✓	-
Mobile deep linking app support	✓	-
Geo and device based conditional routing	✓	-
Click analytics and referrer tracking	✓	-
Link retargeting pixel injection	✓	-
Custom slug editing	✓	-
Bulk CSV link generation	✓	-
SMS marketing API integrations	✓	-
SOC2 type ii	✓	-
ISO 27001	-	-
Pricing model	Tiered by active links	-

Capabilities

Deployment model

RebrandlyCloud managed saas

Shlink-

Custom vanity domain hosting

Rebrandly✓

Shlink-

Utm parameter automation builder

Rebrandly✓

Shlink-

Mobile deep linking app support

Rebrandly✓

Shlink-

Geo and device based conditional routing

Rebrandly✓

Shlink-

Click analytics and referrer tracking

Rebrandly✓

Shlink-

Link retargeting pixel injection

Rebrandly✓

Shlink-

Custom slug editing

Rebrandly✓

Shlink-

Bulk CSV link generation

Rebrandly✓

Shlink-

SMS marketing API integrations

Rebrandly✓

Shlink-

SOC2 type ii

Rebrandly✓

Shlink-

ISO 27001

Rebrandly-

Shlink-

Pricing model

RebrandlyTiered by active links

Shlink-

What each one is

The product in its own terms, so the numbers below have context.

Rebrandly

Leader

Link shortening platform that uses custom domains instead of generic URLs, with built-in click tracking, geographic analytics, device detection, and QR code generation for marketing campaigns.

Independently observed

Shlink

An open-source URL shortening tool that lets you create and manage shortened links served from your own domains, with built-in visitor analytics, geographic tracking, and tag organization.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Rebrandly

Leader

from $22/moSubscriptionFree tier

Free tier available. Paid plans from $22/mo (billed annually) to custom Enterprise pricing.

FreeFree
- 10 Links/Mo
- 1 Custom Domain
- 1 Free Domain (Rebrand.ly)
- 1 Link Gallery
- Unlimited Clicks & QR Code Scans
- +3 more
Professional$22/mo billed annually or $32/mo monthly
- 250 Links/Mo
- 2 Custom Domains
- 10 Link Destination Edits/Mo
- Audience Data on 10k Clicks/Mo
- 3 Link Galleries
- +2 more
Growth$69/mo billed annually or $99/mo monthly
- 1,500 Links/Mo
- 3 Custom Domains
- 50 Link Destination Edits/Mo
- Advanced Data on 25k Clicks/Mo
- 4 Link Galleries
- +6 more
Team$83/mo billed annually or $119/mo monthly
- 3,500 Links/Mo
- 10 Custom Domains
- 150 Link Destination Edits/Mo
- Advanced Data on 150k Clicks/Mo
- 11 Link Galleries
- +4 more
EnterpriseContact sales
- Custom Link Volumes
- Custom Domains
- GDPR, SOC II Type 2, CCPA, HIPAA Compliant
- Role-Based Access Control
- SSO (SAML)
- +8 more

as of 2026-08-25verify ↗

Shlink

Open sourceFree tier

as of 2026-08-20verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platform and deployment support comparison
Supports	Rebrandly	Shlink
WebPlatforms	✓	✓
iOSPlatforms	✓	✗
AndroidPlatforms	✓	✗
macOSPlatforms	✓	✗
WindowsPlatforms	✓	✗
CLIPlatforms	✗	✓
Cloud / SaaSDeployment	✓	✗
Self-hostedDeployment	✗	✓

Platforms

Web

Rebrandly✓

Shlink✓

iOS

Rebrandly✓

Shlink✗

Android

Rebrandly✓

Shlink✗

macOS

Rebrandly✓

Shlink✗

Windows

Rebrandly✓

Shlink✗

CLI

Rebrandly✗

Shlink✓

Deployment

Cloud / SaaS

Rebrandly✓

Shlink✗

Self-hosted

Rebrandly✗

Shlink✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Rebrandly

Leader

8 total

Zapier
Salesforce
HubSpot
Google Analytics
Slack
Chrome
HootSuite
AWS S3

Independently observed

Shlink

4 total

Mercure
Matomo
bit.ly
YOURLS

Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.