Comparison

Metricool vs Publer

On the evidence we track, Publer leads this comparison with a composite score of 72/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Metricool64
Publer72
Score
Vioscale score
Metricool64 / 100medium · 62%
Publer72 / 100medium · 74%
Pricing
Free tier
Metricool
Publer
Model
Metricoolfree
Publerfreemium
Price level
Metricoolfree
Publerlow
Transparent
Metricool
Publer
Integrations
Count
Metricool6
Publer36
Security
Gdpr
Metricool
Publer
Iso27001
Metricool
Publer
Reliability
Status page
Metricool
Publer
Market
Availability

Capabilities

Feature-by-feature on the axes that matter for social media management software. “-” means undocumented, not absent.

Pricing
Pricing transparency
MetricoolContact-sales
PublerTransparent
Free tier
Metricool
Publer
Pricing unit
Metricool-
PublerFlat
Coverage
Networks supported
MetricoolMeta, Pinterest, LinkedIn, X, Google
Publer13+ networks including Twitter, Facebook, Instagram, TikTok, LinkedIn, YouTube,
TikTok / YouTube support
Metricool
Publer
Publishing
Post scheduling / queue
Metricool
Publer
Content calendar
Metricool
Publer
Engagement
Unified inbox / engagement
Metricool
Publer
Social listening / monitoring
Metricool-
PublerYes
Analytics
Analytics & reporting
MetricoolAdvanced
PublerAdvanced
Agency
Approval workflows / client workspaces
Metricool-
Publer
AI
AI content generation
Metricool
Publer
Extras
Link-in-bio / bundled extras
Metricool
Publer
Platform
Mobile app
Metricool-
Publer

What each one is

The product in its own terms, so the numbers below have context.

Metricool

Metricool is a social media management platform that centralizes content planning, analytics, and team workflows across multiple networks. Users can schedule posts with a drag-and-drop calendar, access AI-powered insights and automated reports, manage unified inboxes for comments and messages, and create link-in-bio experiences.

Independently observed

Publer

Leader

Publer helps teams plan, schedule, and publish content to multiple social networks, collaborate on posts with approval workflows, and track performance through advanced analytics.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Metricool

from $20/moSubscriptionFree tier

Free plan available. Starter from $20/month; Advanced from $53/month. Annual discount up to 24%.

  • FreeFree
    • Manage 1 brand
    • Manage all social networks except LinkedIn and Twitter
    • Schedule up to 20 posts per month
    • Analyze 5 competitor profiles
    • 30 days of analytics history
    • +2 more
  • Starter$20/month for up to 5 brands; $36/month for up to 10 brands
    • Manage up to 10 brands
    • Unlimited content publishing
    • Analyze up to 100 competitors
    • X add-on access
    • Advanced Analytics add-on access
    • +6 more
  • Advanced$53/month for up to 15 brands; $85/month for up to 25 brands; $159/month for 50 brands
    • Manage up to 50 brands
    • Team and client management
    • Role management
    • Post approval system
    • Complete Twitter/X analytics
    • +4 more
  • CustomContact sales
    • Custom number of brands
    • White label
    • Dedicated account manager
    • Custom AI assistant credits
as of verify ↗

Publer

Leader
from $5/moSubscriptionFree tier7-day trial

From $5/month. Free tier with 7-day trial.

  • Professional$5/month
    • Connect and manage Twitter
    • Unlimited scheduling and drafts
    • Unlimited workspaces
    • Up to 500 posts with bulk publishing
    • Content creation with integrations
    • +4 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Metricool
Publer
iOS
Metricool
Publer
Android
Metricool
Publer
Deployment
Cloud / SaaS
Metricool
Publer

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (2)
  • Pinterest
  • LinkedIn

Metricool

6 total - 4 not shared
  • Meta
  • X
  • Google
  • Looker Studio
Independently observed

Publer

Leader
35 total - 33 not shared
  • Facebook
  • Instagram
  • TikTok
  • Twitter
  • Threads
  • YouTube
  • Google Business
  • Telegram
  • Mastodon
  • Bluesky
  • WordPress
  • Zapier
  • Linkie
  • Canva
  • VistaCreate
  • PostNitro
  • Contentdrips
  • OpenAI
  • Google Drive
  • Dropbox
  • OneDrive
  • Giphy
  • Unsplash
  • Senja
  • +9 more
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.