vioscale
Comparison

Lofty vs Wise Agent

On the evidence we track, Wise Agent leads this comparison with a composite score of 53/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Lofty full profile →Wise Agent full profile →
Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Lofty31
★Wise Agent53
Score
Vioscale score
Lofty31 / 100low · 25%updating
Wise Agent53 / 100low · 37%updating
Pricing
Free tier
Lofty✗
Wise Agent✗
Model
Loftyquote
Wise Agentcommercial
Price level
Loftyunknown
Wise Agentmid
Starting price
Lofty–
Wise Agent$42
Transparent
Lofty✗
Wise Agent✓
Integrations
Count
Lofty10
Wise Agent5
Market
Availability

Capabilities

Feature-by-feature on the axes that matter for real estate crm. “-” means undocumented, not absent.

Capabilities
Zillow realtor lead parsing integration
Lofty-
Wise Agent-
Mls idx property search and alerts
Lofty✓
Wise Agent✓
Automated SMS email drip action plans
Lofty✓
Wise Agent✓
Built in voip power dialer
Lofty✓
Wise Agent-
Social media facebook lead ad sync
Lofty✓
Wise Agent-
Agent team lead routing round robin
Lofty✓
Wise Agent✗
Integrated consumer facing idx website
Lofty✓
Wise Agent✗
Transaction management dotloop docusign sync
Lofty-
Wise Agent-
Open house digital sign in forms
Lofty✓
Wise Agent-
SOC2 type ii
Lofty-
Wise Agent-
ISO 27001
Lofty-
Wise Agent-
Pricing model
LoftyTeam brokerage tier
Wise AgentFlat monthly per user

What each one is

The product in its own terms, so the numbers below have context.

Lofty

An integrated platform combining lead generation, CRM, IDX websites, and AI-driven automation to help real estate agents, teams, and brokers streamline operations and close more deals with less manual effort.

Independently observed

Wise Agent

Leader

Wise Agent is a subscription-based CRM platform designed for real estate professionals, combining lead management, transaction handling, client communication, and marketing automation into one system. Plans start at $49/month for up to 5 team members, with 24/7 live support and training included.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Lofty

Quote-based

Custom per-company pricing. Tiered plans: Agent, Team, Broker, Enterprise. Multiple add-ons available. No free tier or trial.

  • Lofty AgentContact sales
    • IDX Website Fully Customizable
    • Unlimited Basic CMAs
    • Social Studio Basic
    • Marketing Automation with Smart Plans
    • Unlimited Agent Subdomains
    • +17 more
  • Lofty TeamContact sales
    • All Agent features plus:
    • Advanced Lead Routing
    • Team Management
    • Reporting
    • Single Sign-On
    • +3 more
  • Lofty BrokerContact sales
    • All Team features plus:
    • White Label
    • Customizable Org Structure
    • Dedicated Customer Success Manager
  • Lofty EnterpriseContact sales
as of verify ↗

Wise Agent

Leader
from $42/moSubscription14-day trial

From $49/mo for individual agents, 14-day free trial, month-to-month with no contracts

  • CRM$49/mo or $42/mo billed annually (15% savings), up to 5 team members
    • Lead Automation
    • Contact & Lead Management
    • Communication Tools
    • Transaction Management
    • Marketing Tools
    • +11 more
  • CRM + WiseSocial$69/mo or $59/mo billed annually, includes WiseSocial social automation
    • All CRM features
    • WiseSocial social media automation
    • Automated listing posting
    • Branded listing videos
    • Social Media content scheduling
  • EnterpriseContact sales
    • Custom Solutions
    • Bulk Licensing Savings
    • White Label Solutions
    • All standard CRM features
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Lofty✓
Wise Agent✓
Deployment
Cloud / SaaS
Lofty✓
Wise Agent✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (1)
  • Outlook

Lofty

9 total - 8 not shared
  • Brokermint
  • Google Calendar
  • Gmail
  • Google Search PPC
  • Google Local Search Ads
  • Facebook
  • Instagram
  • Bing PPC
Independently observed

Wise Agent

Leader
5 total - 4 not shared
  • Google
  • Realtor.com
  • iHomeFinder
  • MLS
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.