vioscaleAI
Comparison

Klaviyo vs Zoho CRM

On the evidence we track, Zoho CRM leads this comparison with a composite score of 78/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Klaviyo full profile →Zoho CRM full profile →
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Klaviyo56
★Zoho CRM78
Score
vioscaleAI score
Klaviyo56 / 100medium · 54%
Zoho CRM78 / 100medium · 73%
Pricing
Free tier
Klaviyo✓
Zoho CRM✓
Model
Klaviyofreemium
Zoho CRMfreemium
Price level
Klaviyolow
Zoho CRMlow
Transparent
Klaviyo✗
Zoho CRM✓
Integrations
Count
Klaviyo350
Zoho CRM1,000
Security
Certifications
Disclosure policy
Klaviyo–
Zoho CRM✓
Gdpr
Klaviyo✓
Zoho CRM✓
Hipaa
Klaviyo–
Zoho CRM✓
Iso27001
Klaviyo–
Zoho CRM✓
Soc2
Klaviyo–
Zoho CRM✓
Trust center
Reliability
Status page
Klaviyo✓
Zoho CRM✓
Release
Cadence days
Klaviyo–
Zoho CRM45
Market
Availability
Content
Faq
Klaviyo7 items
Zoho CRM8 items

Features

The capabilities each product documents. These tools do not share a category taxonomy, so this aligns what each vendor states rather than a normalised feature set.

Declared feature comparison
FeatureKlaviyoZoho CRM
Ab testing✓-
Ai features✓-
Api access-✓
Built in cdp✓-
Contact management-✓
Custom fields-✓
Email integration-✓
Forecasting-✓
Free tier✓-
Lifecycle focusb2c-
Mobile app-✓
Multichannel✓-
Onsite personalisation✓-
Pipeline management-✓
Reporting dashboards-✓
Self hostable✗-
Transparent pricing✗-
Visual journey builder✓-
Workflow automation-✓

What each one is

The product in its own terms, so the numbers below have context.

Klaviyo

Klaviyo provides email marketing and customer flow automation capabilities enhanced with AI tools like Composer, helping businesses turn customer data into targeted marketing campaigns.

Independently observed

Zoho CRM

Leader

A cloud-based platform for managing sales pipelines, customer relationships, and team collaboration. It automates sales workflows, provides forecasting and reporting capabilities, and enables teams to coordinate across distributed work environments.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Klaviyo

SubscriptionFree tier

Free plan available. Paid tiers with promotional pricing available.

  • FreeFree
    • Up to 250 profiles
    • 500 emails/month
    • $5 of mobile messages/month
    • 10,000 Composer credits
    • Built-in reporting
    • +3 more
as of verify ↗

Zoho CRM

Leader
SubscriptionFree tier

Free plan supporting up to 3 users with core features. Paid plans available for larger teams and enterprises.

as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Klaviyo✓
Zoho CRM✓
Deployment
Cloud / SaaS
Klaviyo✓
Zoho CRM✓
On-premise
Klaviyo✗
Zoho CRM✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (1)
  • Instagram

Klaviyo

5 total - 4 not shared
  • Figma
  • Shopify
  • Claude
  • ChatGPT
Independently observed

Zoho CRM

Leader
20 total - 19 not shared
  • Zoho Creator
  • Zoho Books
  • Zoho Catalyst
  • Zoho Cliq
  • Zoho RPA
  • Google APIs
  • YouTube APIs
  • Zoho Mail
  • Zoho Projects
  • Zoho People
  • Zoho Invoice
  • Zoho Analytics
  • Zoho Desk
  • Zoho WorkDrive
  • Zoho Meeting
  • Facebook
  • Google
  • Microsoft
  • Amazon
Independently observed
Still deciding?

Klaviyo or Zoho CRM: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.