Comparison

Insightly vs Salesforce

On the evidence we track, Salesforce leads this comparison with a composite score of 82/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Insightly65
Salesforce82
Score
Vioscale score
Insightly65 / 100medium · 74%
Salesforce82 / 100medium · 74%
Pricing
Free tier
Insightly
Salesforce
Model
Insightlycommercial
Salesforcefreemium
Price level
Insightlymid
Salesforcemid
Transparent
Insightly
Salesforce
Integrations
Count
Insightly2,000
Salesforce18
Security
Disclosure policy
Insightly
Salesforce
Gdpr
Insightly
Salesforce
Hipaa
Insightly
Salesforce
Iso27001
Insightly
Salesforce
Soc2
Insightly
Salesforce
Reliability
Sla pct
Insightly99.95
Salesforce99.9
Status page
Insightly
Salesforce
Adoption
Stackoverflow questions
Insightly
Salesforce60,000
Release
Cadence days
Insightly
Salesforce120
Content
Faq
Insightly
Salesforce8 items

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Core
Contact & account management
Insightly
Salesforce
Deal / pipeline management
Insightly
Salesforce
Lead scoring
Insightly
Salesforce
Communication
Email sync & tracking
Insightly
Salesforce
Automation
Marketing automation
Insightly
Salesforce
Workflow automation
Insightly
Salesforce
Insight
Reporting & dashboards
Insightly
Salesforce
Sales forecasting
Insightly
Salesforce-
Access
Native mobile app
Insightly
Salesforce
Extensibility
Public API
Insightly
Salesforce
Custom fields & objects
Insightly
Salesforce

What each one is

The product in its own terms, so the numbers below have context.

Insightly

Insightly is a customer relationship management platform that helps teams manage leads, opportunities, and customer support through integrated sales, marketing, and ticketing tools. The platform includes workflow automation, business dashboards, and extensive third-party integrations to streamline operations.

Independently observed

Salesforce

Leader

Enterprise customer relationship management system that integrates sales, service, and marketing functions across multiple channels. It includes AI-powered agents to automate customer workflows, provides analytics for business decisions, and connects with hundreds of third-party business tools.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Insightly

from $29/moHybrid14-day trial

From $29/user/month for CRM, $99/account/month for marketing automation, $29/user/month for support. 14-day free trial on CRM.

  • CRM Plus$29/user/month billed annually. 14-day free trial.
    • Lead and contact management
    • Project management
    • Advanced reports
    • Pre-built business dashboards
  • CRM Professional$49/user/month billed annually. 14-day free trial.
    • All Plus features
    • Lead assignment and routing
    • Workflow automation
    • AI Copilot
    • Email summaries and replies
  • CRM EnterpriseContact sales
    • All Professional features
    • Sandboxes
    • Products, pricebooks, and quotes
    • Comprehensive audit logging
    • Custom validation rules
    • +1 more
  • Marketing PlusContact sales
    • Email marketing automation
    • Prospect scoring
    • A/B testing
    • Built-in dashboards
  • Marketing ProfessionalContact sales
    • All Plus features
    • Custom scoring models
    • Advanced prospect tracking
    • Unlimited role-based permissions
  • Marketing EnterpriseContact sales
    • All Professional features
    • Comprehensive audit logging
    • Calculated fields
    • Custom validation rules
  • Support PlusContact sales
    • Comprehensive ticket editor
    • SLA tracking
    • Configurable email macros
    • Customizable reports
  • Support ProfessionalContact sales
    • All Plus features
    • Customer satisfaction surveys
    • Custom ticket automations
    • Portal customization
  • Support EnterpriseContact sales
    • All Professional features
    • Comprehensive audit logging
    • Custom validation rules
    • Unlimited brands and portals
  • AppConnect StandardContact sales
    • Drag-and-drop workflow builder
    • No-code integration
    • 2000+ app integrations
  • AppConnect ProfessionalContact sales
    • All Standard features
    • Custom AppConnect development
    • AWS Lambda support
  • AppConnect EnterpriseContact sales
    • All Professional features
    • Enterprise support
    • Priority development
as of verify ↗

Salesforce

Leader
from $25/moSubscriptionFree tier

From $25/user/month (Starter tier). Free tier available. Enterprise add-ons and specialized modules start at $1,250/month.

  • Salesforce Starter$25/user/month
    • Lead, Account, Contact, and Opportunity Management
    • Dynamic Email Marketing and Analytics
    • Built-in Sales Flows and Lead Routing
    • Connected Slack Conversations
  • Marketing Cloud Next Growth Edition$1,500/month (annual billing)
    • Agentforce Campaign Creation
    • Multi-Channel Journeys
    • Forms and Landing Pages
  • Marketing Cloud Next Advanced Edition$3,250/month (annual billing)
    • Agentforce Campaign Creation
    • Path Experimentation
    • Two-Way Conversations for SMS and WhatsApp
  • Salesforce Personalization$8,000/month (annual billing)
    • Agentforce Personalization Decisioning
    • Web, Mobile App, and Email Personalization
    • Product and Content Recommendations
  • Marketing Intelligence$10,000/month (annual billing)
    • Agentforce Paid Media Optimization
    • AI Campaign Summaries
    • Data Enrichment & OOTB Visualizations
  • Loyalty Management$20,000/month (annual billing)
    • Agentforce Loyalty Promotion Creation
    • CRM Loyalty Analytics
    • Dynamic Promotions Management
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Insightly
Salesforce
iOS
Insightly
Salesforce
Android
Insightly
Salesforce
CLI
Insightly
Salesforce
Deployment
Cloud / SaaS
Insightly
Salesforce

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Insightly

10 total
  • Google
  • Microsoft
  • MS 365
  • PandaDoc
  • QuickBooks
  • Xero
  • DocuSign
  • Shopify
  • WordPress
  • Netsuite
Independently observed

Salesforce

Leader
18 total
  • Slack
  • Tableau
  • MuleSoft
  • CRM Analytics
  • Data 360
  • Tableau Exchange
  • Salesforce CLI
  • Embedded Analytics
  • Data Pipelines
  • SOQL Builder
  • Code Analyzer
  • Event Monitoring
  • Platform Encryption
  • Field Audit Trail
  • Shield
  • Data Mask & Seed
  • Backup & Recover
  • Hyperforce
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.