Comparison

HubSpot vs Pipedrive

On the evidence we track, HubSpot leads this comparison with a composite score of 73/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
★HubSpot73
Pipedrive68
Score
vioscaleAI score
HubSpot73 / 100medium · 72%
Pipedrive68 / 100medium · 57%
Pricing
Free tier
HubSpot✓
Pipedrive✓
Model
HubSpotfreemium
Pipedrivecommercial
Price level
HubSpotlow
Pipedriveunknown
Starting price
HubSpot–
Pipedrive£14
Transparent
HubSpot✗
Pipedrive✗
Integrations
Count
HubSpot2,000
Pipedrive16
Security
Disclosure policy
HubSpot✓
Pipedrive✓
Gdpr
HubSpot✓
Pipedrive✓
Iso27001
HubSpot✓
Pipedrive✓
Soc2
HubSpot✓
Pipedrive✓
Trust center
Reliability
Sla pct
HubSpot99.9
Pipedrive99.9
Status page
HubSpot✓
Pipedrive✓
Adoption
Stackoverflow questions
HubSpot3,000
Pipedrive–
Release
Cadence days
HubSpot30
Pipedrive30
Market
Availability
Content
Faq
HubSpot8 items
Pipedrive8 items

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Core
Contact & account management
HubSpot✓
Pipedrive✓
Deal / pipeline management
HubSpot✓
Pipedrive✓
Lead scoring
HubSpot✓
Pipedrive✓
Communication
Email sync & tracking
HubSpot✓
Pipedrive✓
Automation
Marketing automation
HubSpot✓
Pipedrive✓
Workflow automation
HubSpot✓
Pipedrive✓
Insight
Reporting & dashboards
HubSpot✓
Pipedrive✓
Sales forecasting
HubSpot-
Pipedrive✓
Access
Native mobile app
HubSpot-
Pipedrive✓
Extensibility
Public API
HubSpot✓
Pipedrive✓
Custom fields & objects
HubSpot✓
Pipedrive✓

What each one is

The product in its own terms, so the numbers below have context.

HubSpot

Leader

A business platform that helps teams across marketing, sales, and customer service align around shared customer information and use AI agents to improve customer interactions and business results

Independently observed

Pipedrive

A sales CRM that enables teams to track sales pipelines, qualify leads, manage deals, and automate sales workflows to boost sales efficiency and revenue

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

HubSpot

Leader
HybridFree tier28-day trial

Free tier and 28-day free trials. Pro and Enterprise subscription plans. Usage-based add-ons from $0.50–$1.00 per transaction.

  • Marketing Hub Pro-
  • Marketing Hub Enterprise-
as of verify ↗

Pipedrive

from £14/seat/moSubscriptionFree tier14-day trial

From £14/user/mo. Free 14-day trial.

  • Starter£14/user/mo
    • Lead, calendar and pipeline management
    • Real-time sales feed
    • 500+ integrations
  • Lite£39/user/mo
    • Full email sync with tracking
    • Automations and nurturing sequences
    • Subscriptions and forecast reports
    • Meeting scheduler and contacts timeline
  • Growth£59/user/mo
    • Lead generation and routing
    • Custom scoring and company data enrichment
    • AI-powered multi-email tools
    • E-signatures for quotes and proposals
  • Premium£79/user/mo
    • Account security rules and alerts
    • Phone and email data enrichment
    • Sandbox testing account
    • Extended phone support
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
HubSpot✓
Pipedrive✓
iOS
HubSpot✗
Pipedrive✓
Android
HubSpot✗
Pipedrive✓
Deployment
Cloud / SaaS
HubSpot✓
Pipedrive✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (2)
  • LinkedIn
  • Zoom

HubSpot

Leader
7 total - 5 not shared
  • Salesforce
  • Reddit
  • TikTok
  • Slack
  • Supermetrics
Independently observed

Pipedrive

28 total - 26 not shared
  • Zapier
  • WhatsApp Business
  • Surfe
  • JustCall
  • Microsoft Teams
  • Google Meet
  • Gmail
  • Outlook
  • Lemlist
  • PandaDoc
  • QuickBooks
  • sevdesk
  • Lexware
  • Asana
  • SMS API
  • SallyAI
  • CloudTalk
  • Xero
  • Trello
  • Facebook
  • SMS API INTEGRATOR
  • Apollo.io
  • Pipedrive Gmail add-on
  • Outlook Add-in
  • +2 more
Independently observed
Still deciding?

HubSpot or Pipedrive: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.