Comparison

HubSpot vs Nutshell

No clear leader: HubSpot (73.3) and Nutshell (69.7) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
HubSpot73
Nutshell70
Score
vioscaleAI score
HubSpot73 / 100medium · 72%
Nutshell70 / 100medium · 72%
Pricing
Free tier
HubSpot✓
Nutshell✓
Model
HubSpotfreemium
Nutshellfreemium
Price level
HubSpotlow
Nutshelllow
Transparent
HubSpot✗
Nutshell✓
Integrations
Count
HubSpot2,000
Nutshell4
Security
Disclosure policy
HubSpot✓
Nutshell–
Gdpr
HubSpot✓
Nutshell✓
Iso27001
HubSpot✓
Nutshell–
Pci
HubSpot–
Nutshell✓
Soc2
HubSpot✓
Nutshell✓
Reliability
Sla pct
HubSpot99.9
Nutshell–
Status page
HubSpot✓
Nutshell✓
Adoption
Stackoverflow questions
HubSpot3,000
Nutshell–
Release
Cadence days
HubSpot30
Nutshell–
Market
Availability
Content
Faq
HubSpot8 items
Nutshell8 items

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Core
Contact & account management
HubSpot✓
Nutshell✓
Deal / pipeline management
HubSpot✓
Nutshell✓
Lead scoring
HubSpot✓
Nutshell-
Communication
Email sync & tracking
HubSpot✓
Nutshell✓
Automation
Marketing automation
HubSpot✓
Nutshell✓
Workflow automation
HubSpot✓
Nutshell✓
Insight
Reporting & dashboards
HubSpot✓
Nutshell✓
Sales forecasting
HubSpot-
Nutshell-
Access
Native mobile app
HubSpot-
Nutshell-
Extensibility
Public API
HubSpot✓
Nutshell✓
Custom fields & objects
HubSpot✓
Nutshell✓

What each one is

The product in its own terms, so the numbers below have context.

HubSpot

A business platform that helps teams across marketing, sales, and customer service align around shared customer information and use AI agents to improve customer interactions and business results

Independently observed

Nutshell

A customer relationship management system that streamlines sales processes, marketing efforts, and customer interactions for business teams. Includes lead management, pipeline automation, and integration with external tools.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

HubSpot

HybridFree tier28-day trial

Free tier and 28-day free trials. Pro and Enterprise subscription plans. Usage-based add-ons from $0.50–$1.00 per transaction.

  • Marketing Hub Pro-
  • Marketing Hub Enterprise-
as of verify ↗

Nutshell

from $13/moSubscriptionFree tier14-day trial

From $13/user/month with 14-day free trial, no seat minimums or maximums

  • Starter$13/user/month (save $6/month with annual billing)
  • Pro$25/user/month (save $7/month with annual billing)
  • Business$42/user/month (save $7/month with annual billing)
  • Ultimate$59/user/month (save $8/month with annual billing) — Best value
  • Enterprise$79/user/month (save $10/month with annual billing)
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
HubSpot✓
Nutshell✓
Deployment
Cloud / SaaS
HubSpot✓
Nutshell✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

HubSpot

7 total
  • Salesforce
  • Reddit
  • TikTok
  • LinkedIn
  • Slack
  • Zoom
  • Supermetrics
Independently observed

Nutshell

8 total
  • Zapier
  • Gmail
  • Outlook
  • Google Contacts
  • WhatsApp Business
  • ProspectorIQ
  • Calendly
  • Facebook
Independently observed
Still deciding?

HubSpot or Nutshell: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.