Comparison

Hootsuite vs Loomly

On the evidence we track, Loomly leads this comparison with a composite score of 68/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Hootsuite54
Loomly68
Score
Vioscale score
Hootsuite54 / 100medium · 62%
Loomly68 / 100medium · 73%
Pricing
Free tier
Hootsuite
Loomly
Model
Hootsuitefreemium
Loomlyfreemium
Price level
Hootsuitelow
Loomlymid
Transparent
Hootsuite
Loomly
Integrations
Count
Hootsuite9
Loomly12
Security
Disclosure policy
Hootsuite
Loomly
Gdpr
Hootsuite
Loomly
Iso27001
Hootsuite
Loomly
Pci
Hootsuite
Loomly
Soc2
Hootsuite
Loomly
Reliability
Status page
Hootsuite
Loomly

Capabilities

Feature-by-feature on the axes that matter for social media management software. “-” means undocumented, not absent.

Pricing
Pricing transparency
HootsuiteContact-sales
LoomlyTransparent
Free tier
Hootsuite
Loomly
Pricing unit
HootsuitePer-seat + per-account
LoomlyFlat
Coverage
Networks supported
Hootsuite30+ social media networks including X, Facebook, Instagram, LinkedIn, TikTok, Yo
LoomlyFacebook, Instagram, X/Twitter, LinkedIn, TikTok
TikTok / YouTube support
Hootsuite
Loomly
Publishing
Post scheduling / queue
Hootsuite
Loomly
Content calendar
Hootsuite
Loomly
Engagement
Unified inbox / engagement
Hootsuite
Loomly
Social listening / monitoring
Hootsuite-
LoomlyYes
Analytics
Analytics & reporting
HootsuiteAdvanced
LoomlyAdvanced
Agency
Approval workflows / client workspaces
Hootsuite
Loomly
AI
AI content generation
Hootsuite
Loomly
Extras
Link-in-bio / bundled extras
Hootsuite-
Loomly-
Platform
Mobile app
Hootsuite
Loomly

What each one is

The product in its own terms, so the numbers below have context.

Hootsuite

A comprehensive social media management suite that enables teams to create and schedule content, monitor brand conversations in real-time, analyze performance metrics, and engage with audiences from a single dashboard. It combines publishing tools, social listening, competitive intelligence, and AI-powered features to help brands maintain consistency and respond faster across multiple social platforms.

Independently observed

Loomly

Leader

Tool for managing social media presence by enabling teams to plan, schedule, and publish content, monitor interactions, and analyze performance across various platforms.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Hootsuite

SubscriptionFree tier

Free trial available. Professional plan pricing not publicly displayed.

  • Professional-
as of verify ↗

Loomly

Leader
from $49/moSubscriptionFree tier15-day trial

Starting at $65/month (Starter) or $49/month annually. Beyond tier at $332/month or $249/month annually. Free tier and 15-day trial available. 25% discount for annual commitment.

  • Starter$65/month (billed monthly) or $49/month (billed annually with 25% discount)
    • AI Assistant chat
    • Scheduling and publishing
    • Approval workflows
    • Advanced analytics
    • Link shorteners
    • +15 more
  • Beyond$332/month (billed monthly) or $249/month (billed annually with 25% discount)
    • All Starter features
    • Custom branding and branded subdomain
    • Custom roles and workflows
    • Hashtag manager
    • Calendar 2FA enforcement
    • +6 more
  • EnterpriseContact sales
    • All Beyond features
    • Priority support
    • Custom pricing for scale
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Hootsuite
Loomly
iOS
Hootsuite
Loomly
Android
Hootsuite
Loomly
Deployment
Cloud / SaaS
Hootsuite
Loomly

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (6)
  • X (Twitter)
  • Facebook
  • Instagram
  • LinkedIn
  • TikTok
  • Canva

Hootsuite

9 total - 3 not shared
  • YouTube
  • Adobe Express
  • Salesforce
Independently observed

Loomly

Leader
12 total - 6 not shared
  • Slack
  • Microsoft Teams
  • Zapier
  • Google Drive
  • Unsplash
  • Giphy
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.