Comparison

Heap vs Kubit

On the evidence we track, Heap leads this comparison with a composite score of 81/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Attribute comparison across 2 tools
Attribute81HeapLeader68Kubit
Vioscale score81 / 100low · 48%68 / 100low · 41%
Options{"cloud":true}{"cloud":true,"hybrid":true}
LongProduct analytics platform providing automatic event tracking, user journey mapping, session replay, and AI-powered insights for funnel optimization and product adoption.Product analytics platform that connects agent traces to user behavior, enabling teams to correlate AI performance with customer outcomes.
Capabilities{"funnels":true,"free_tier":true,"autocapture":true,"sdk_coverage":true,"self_hostable":false,"paths_journeys":true,"session_replay":true,"analytics_scope":"product_analytics","retention_cohort":true,"warehouse_native":true,"eu_data_residency":true}{"funnels":true,"free_tier":true,"sdk_coverage":true,"paths_journeys":true,"analytics_scope":"product_analytics","warehouse_native":true}
Count-5
List-[{"name":"Slack"},{"name":"OpenTelemetry"},{"name":"CDP"},{"name":"Claude Code"},{"name":"Cursor"}]
Availability{"hqCountry":"US","primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}-
Support{"web":true}{"web":true}
Pricing{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"Free tier with 10k monthly sessions","features":["Core analytics charts","Unlimited enrichment sources","Guides integrations","6 months data history","SSO"],"description":"Core analytics charts, unlimited enrichment, 6 months data history, SSO","contactSales":false,"includedLimits":{"monthly_sessions":"10k"}},{"free":false,"name":"Growth","summary":"Custom session pricing","features":["All Free features","Sense Contentsquare's AI","Unlimited users & reports","Chart customization","CSV exports","12 months data history","Email support"],"description":"All Free features plus Sense AI, unlimited users, chart customization, 12 months history","contactSales":false},{"free":false,"name":"Pro","summary":"Custom session pricing","features":["All Growth features","Account analytics","Engagement matrix","Report alerts","Session Replay (add-on)","Standard support"],"description":"All Growth features plus account analytics, engagement matrix, report alerts","contactSales":true},{"free":false,"name":"Premier","summary":"Custom session pricing","features":["All Pro features","Data warehouse integration","Behavioral targeting","Unlimited projects","Advanced user permissions","Dedicated CSM","Session Replay (add-on)","Region-specific storage"],"description":"All Pro features plus data warehouse integration, behavioral targeting, advanced permissions, dedicated CSM","contactSales":true}],"addOns":[{"name":"Session Replay"}],"summary":"Free tier with 10k monthly sessions. Growth, Pro, and Premier plans with custom session-based pricing.","currency":"USD","freeTier":true,"sourceUrl":"https://heap.io","retrievedAt":"2026-08-05T13:23:23.363Z"}{"type":"usage","plans":[{"free":true,"name":"Starter","summary":"Free + $0.008/MTU","features":["Core features with unlimited AI","OTel integration","CDP integration","Unlimited seats","Unlimited events"],"components":[{"per":{"qty":1,"unit":"MTU"},"kind":"metered","amount":0.008,"currency":"USD"}],"description":"Core features with unlimited AI","contactSales":false,"includedLimits":{"mtu":"10,000/month"}},{"free":false,"name":"Pro","summary":"$199/month + $0.006/MTU","features":["Everything in Starter","Bring Your Own Warehouse","Slack Connect support"],"components":[{"kind":"fixed","amount":199,"period":"month","currency":"USD"},{"per":{"qty":1,"unit":"MTU"},"kind":"metered","amount":0.006,"currency":"USD"}],"description":"Everything in Starter, plus BYOW and Slack Connect","contactSales":false,"includedLimits":{"mtu":"100,000/month"}},{"free":false,"name":"Enterprise","summary":"Custom pricing","features":["Everything in Pro","Volume discount","Dedicated support","Dedicated Solution Architect","Custom terms","Data Processing Addendum (DPA)","Custom SLA"],"description":"Custom volume discount with dedicated support and DPA","contactSales":true,"includedLimits":{"mtu":">1,000,000/month"}}],"summary":"Free tier with $0.008/MTU overage. Pro from $199/month + $0.006/MTU. Enterprise custom.","currency":"USD","freeTier":true,"sourceUrl":"https://kubit.ai/","retrievedAt":"2026-08-04T08:32:23.137Z","freeTrialDays":30,"startingPrice":{"amount":0.006,"period":"month","currency":"USD"},"billingPeriods":["month"]}
Free tierYesYes
Modelcommercialcommercial
Price levellowlow
Starting gbp-0.006
TransparentYesYes
Status pageYes-
Disclosure policyYes-
GdprYesYes
Iso27001Yes-
Soc2Yes-

Capabilities

Feature-by-feature on the axes that matter for product analytics software. “-” means undocumented, not absent.

Capability comparison for Product Analytics Software
CapabilityHeapKubit
Core
Analytics scopeProduct analyticsProduct analytics
Capture
Autocapture (no-code event capture)-
Analyses
Funnels
Retention / cohort analysis-
Paths / user journeys
Session replay-
Experimentation
A/B testing & experimentation--
Feature flags built-in--
Data
Warehouse-native / BYODB
Deployment
Self-hostable / OSS core-
Pricing
Free tier
Compliance
EU data residency option-
SDKs
Server-side + mobile SDK coverage

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.

Heap vs Kubit: an evidence-based comparison · Vioscale