FullStory vs Kubit
On the evidence we track, Kubit leads this comparison with a composite score of 68/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.
Capabilities
Feature-by-feature on the axes that matter for product analytics software. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
FullStory
Fullstory records user interactions on websites and apps, analyzes them with AI assistance, and presents findings through visualizations and session records to help teams identify and fix experience problems.
Kubit
LeaderA platform providing observability and behavior analytics for AI agents by analyzing traces stored in your data warehouse, without requiring SDK installation or data pipeline setup.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
FullStory
- BusinessContact sales
- Session Insights
- StoryAI Summaries
- Live Session Viewing
- Developer Tools
- Heatmaps
- +6 more
- AdvancedContact sales
- Session Insights
- StoryAI Summaries
- Live Session Viewing
- Developer Tools
- Heatmaps
- +6 more
- EnterpriseContact sales
- Session Insights
- StoryAI Summaries
- Live Session Viewing
- Developer Tools
- Heatmaps
- +6 more
Kubit
LeaderFree tier + $0.006–$0.008 per MTU; $199/month Pro plan.
- StarterFree
- Core features with unlimited AI
- 10,000 MTU included
- OTel integration
- CDP integration
- Unlimited seats
- +1 more
- Pro$199/month + $0.006 per MTU
- Everything in Starter, plus:
- 100,000 MTU included
- Bring Your Own Warehouse
- Slack Connect support
- EnterpriseContact sales
- Everything in Pro, plus:
- >1M MTU
- Dedicated Solution Architect
- Custom terms
- Data Processing Addendum
- +1 more
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
FullStory
- Google Analytics
- Google BigQuery
Kubit
Leader- OpenTelemetry
- Slack
- CDP platforms
- Sentry
- Embrace
- Claude Code
- Cursor
- MCP Server
- Databricks
- Snowflake
- BigQuery
- ClickHouse
FullStory or Kubit: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.