vioscale
Comparison

Campaign Monitor vs Mailchimp

On the evidence we track, Campaign Monitor leads this comparison with a composite score of 65/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Campaign Monitor full profile →Mailchimp full profile →
Machine formatsJSONMarkdownGraphQLor send Accept: application/json
★Campaign Monitor65
Mailchimp49
Score
Vioscale score
Campaign Monitor65 / 100medium · 72%
Mailchimp49 / 100medium · 61%
Pricing
Free tier
Campaign Monitor✓
Mailchimp✓
Model
Campaign Monitorfreemium
Mailchimpfreemium
Price level
Campaign Monitorlow
Mailchimplow
Transparent
Campaign Monitor✓
Mailchimp–
Integrations
Count
Campaign Monitor13
Mailchimp5
Security
Disclosure policy
Campaign Monitor✓
Mailchimp✓
Gdpr
Campaign Monitor✓
Mailchimp✓
Soc2
Campaign Monitor✓
Mailchimp–
Reliability
Status page
Campaign Monitor✓
Mailchimp✓
Market
Availability

Capabilities

Feature-by-feature on the axes that matter for email marketing. “-” means undocumented, not absent.

Pricing
Free tier
Campaign Monitor✓
Mailchimp-
Pricing unit
Campaign MonitorPer email volume
Mailchimp-
Automation
Visual automation / journey builder
Campaign Monitor✓
Mailchimp✓
A/B testing
Campaign Monitor✓
Mailchimp-
Channels
SMS channel
Campaign MonitorNone
MailchimpIncluded
Push / mobile channel
Campaign Monitor-
Mailchimp-
Integration
Native e-commerce integration
Campaign Monitor-
Mailchimp✓
Integration / marketplace breadth
Campaign Monitor13+ integrations with e-commerce, publishing, non-profit, content, and CRM platf
MailchimpMultiple e-commerce and CRM platforms including Shopify, WooCommerce, PrestaShop
Content
Landing pages / forms builder
Campaign Monitor✓
Mailchimp✓
Deliverability
Dedicated IP option
Campaign Monitor-
Mailchimp-
Deliverability / inbox tooling
Campaign MonitorAdvanced
Mailchimp-
Targeting
Segmentation depth
Campaign MonitorBehavioural
MailchimpBehavioural
Deployment
Self-hostable
Campaign Monitor✗
Mailchimp-
Compliance
EU / regional data residency
Campaign Monitor-
Mailchimp-

What each one is

The product in its own terms, so the numbers below have context.

Campaign Monitor

Leader

Email marketing platform offering drag-and-drop email builder, visual automation, and AI-powered campaign optimization features.

Independently observed

Mailchimp

Email and SMS marketing platform with behavioral automation, segmentation, and e-commerce integration capabilities.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Campaign Monitor

Leader
SubscriptionFree tier30-day trial

Free tier with 500 contacts (30-day trial). Paid plans from Lite onwards with monthly and annual billing options. Enterprise has custom pricing.

  • FreeFree
    • Multiple users
    • Two-factor authentication
    • Segmentation tools
    • Real-time reporting analytics
    • Free image gallery
    • +2 more
  • Lite-
    • Custom coded templates
    • Drip campaigns
    • Unlimited signup forms
    • AI Writer
    • Automated emails
    • +2 more
  • Essentials-
    • Unlimited email sends
    • Priority support
    • All core features
    • Unlimited AI-powered features
    • Unlimited automated emails
    • +3 more
  • Premier-
    • Premier support with phone
    • Advanced engagement segments
    • Send time optimization
    • Email section locking
    • Advanced link tracking
    • +3 more
  • EnterpriseContact sales
    • Custom annual contract
    • Dedicated account manager and customer success partner
    • Multi-brand and multi-team management
    • Proactive deliverability monitoring
    • Quarterly business reviews
    • +3 more
as of verify ↗

Mailchimp

SubscriptionFree tier14-day trial

Free tier available with 14-day risk-free trial. Contact-based pricing with 15% discount for 12 months available for 10,001+ contacts.

  • FreeFree
  • Essentials-
  • Standard-
  • Premium-
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Campaign Monitor✓
Mailchimp✓
Deployment
Cloud / SaaS
Campaign Monitor✓
Mailchimp✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Campaign Monitor

Leader
13 total
  • Lexer
  • Gift Up!
  • Ematic Solutions
  • GrowSurf
  • WordPress
  • Fresh Relevance
  • Raiser's Edge NXT
  • Join It
  • Rungopher
  • Stripo.email
  • OptinMonster
  • 8Seconds
  • Movable Ink
Independently observed

Mailchimp

5 total
  • Shopify
  • Wix
  • WooCommerce
  • HubSpot
  • PrestaShop
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.