Comparison

Base vs Close

On the evidence we track, Close leads this comparison with a composite score of 72/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
Base59
★Close72
Score
vioscaleAI score
Base59 / 100low · 35%
Close72 / 100high · 76%
Pricing
Free tier
Base✓
Close✓
Model
Price level
Baselow
Closelow
Starting price
Base–
Close$9
Transparent
Base✗
Close✓
Integrations
Count
Base1,800
Close100
Security
Certifications
Base–
Gdpr
Base–
Close✓
Soc2
Base–
Close✓
Trust center
Reliability
Status page
Base–
Close✓
Market
Availability
Content
Faq

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Core
Contact & account management
Base✓
Close✓
Deal / pipeline management
Base✓
Close✓
Lead scoring
Base-
Close-
Communication
Email sync & tracking
Base✓
Close✓
Automation
Marketing automation
Base✓
Close✓
Workflow automation
Base✓
Close✓
Insight
Reporting & dashboards
Base✓
Close✓
Sales forecasting
Base✓
Close✓
Access
Native mobile app
Base✓
Close✓
Extensibility
Public API
Base✓
Close✓
Custom fields & objects
Base-
Close✓

What each one is

The product in its own terms, so the numbers below have context.

Base

A modern sales CRM that maximizes productivity, maintains pipeline visibility, and enables data-driven sales teams to grow revenue with contact management, deal tracking, and automation.

Independently observed

Close

Leader

A cloud-based sales CRM combining built-in calling, email, and SMS with workflow automation and an embedded AI sales agent that proactively calls leads, qualifies prospects, and automates follow-ups.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Base

SubscriptionFree tier

From £19/month. Free tier available for eligible startups (up to 2 years).

as of verify ↗

Close

Leader
from $9/seat/moSubscriptionFree tier14-day trial

From $9/user/month (annual billing). 14-day free trial. Usage-based pricing for calling, SMS, and call recording.

  • Starter$9/user/mo (billed annually)
    • Unlimited contacts & leads
    • Built-in forms, email, calling & SMS
  • Growth$35/user/mo (billed annually)
    • All Starter features
    • Automated workflows
    • Chloe AI workflows
    • Contact enrichment
  • Scale$99/user/mo (billed annually)
    • All Growth features
    • Role-based access & permissions
  • EnterpriseContact sales
    • All Scale features
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Base✓
Close✓
iOS
Base✗
Close✓
Android
Base✗
Close✓
macOS
Base✗
Close✓
Windows
Base✗
Close✓
CLI
Base✗
Close✓
Deployment
Cloud / SaaS
Base✓
Close✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Base

3 total
  • Email
  • Zendesk Support
  • Zendesk Marketplace apps
Independently observed

Close

Leader
35 total
  • Fivetran
  • Zapier
  • Zoom
  • Calendly
  • LinkedIn
  • ChatGPT
  • Gmail
  • HubSpot
  • monday.com
  • Shopify
  • Ringover
  • Customer.io
  • Segment
  • Help Scout
  • Helpwise
  • KlickTipp
  • Dialer.io
  • Driftrock
  • Drip
  • LeadFuze
  • Convertmax
  • Aura
  • Avina
  • Magic Sales Bot
  • +11 more
Independently observed
Still deciding?

Base or Close: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.