Comparison

Apollo.io vs Cognism

No clear leader: Apollo.io (66.5) and Cognism (66.5) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Apollo.io67
Cognism67
Score
Vioscale score
Apollo.io67 / 100medium · 73%updating
Cognism67 / 100medium · 73%updating
Pricing
Free tier
Apollo.io
Cognism
Model
Apollo.iofreemium
Cognismfreemium
Price level
Apollo.iolow
Cognismlow
Transparent
Apollo.io
Cognism
Integrations
Count
Apollo.io9
Cognism7
Security
Disclosure policy
Apollo.io
Cognism
Gdpr
Apollo.io
Cognism
Iso27001
Apollo.io
Cognism
Soc2
Apollo.io
Cognism
Reliability
Sla pct
Apollo.io99.9
Cognism
Status page
Apollo.io
Cognism

Capabilities

Feature-by-feature on the axes that matter for sales software. “-” means undocumented, not absent.

Core
Sub-type
Apollo.ioSales intelligence / data
CognismSales intelligence / data
Pricing
Pricing transparency
Apollo.ioPartial
CognismTransparent
Free tier / trial
Apollo.io
Cognism
Pricing model
Apollo.ioHybrid
CognismHybrid
CRM
Native Salesforce sync
Apollo.io
Cognism
Native HubSpot sync
Apollo.io
Cognism
Engagement
Multichannel sequences (email + call + LinkedIn)
Apollo.io
Cognism-
Dialer / native calling
Apollo.ioNone
CognismNone
Intelligence
Conversation intelligence / call recording
Apollo.io
Cognism-
AI deal / forecast intelligence
Apollo.io
Cognism-
Data
B2B contact / company database included
Apollo.io
Cognism
Intent data
Apollo.io
Cognism
Deal
E-signature / CPQ / quoting
Apollo.io
Cognism-
Deployment
EU / regional data residency
Apollo.io
Cognism-

What each one is

The product in its own terms, so the numbers below have context.

Apollo.io

A platform providing millions of verified B2B contacts and company records, enabling automated email and multi-channel outreach campaigns, and integrating with major CRMs to streamline prospecting, lead engagement, and deal management workflows

Independently observed

Cognism

A data company that provides accurate, compliance-first contact and company information to help sales and marketing teams find decision-makers and build pipeline with verified business profiles.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Apollo.io

HybridFree tier

Free Starter plan. Paid plans available with monthly or annual billing. Credit-based consumption for API calls and data exports.

  • StarterFree
as of verify ↗

Cognism

Hybrid

Subscription model (5 seats included) plus credit-based usage. Specific pricing requires contact with sales.

  • StandardContact sales
    • Find and reach the right contacts with accurate B2B data
    • Build targeted lists using firmographic, technographic and signal-based filters
    • AI company research and persona builder
    • CSV enrichment
  • ProContact sales
    • Everything in Standard, plus
    • Higher-quality accurate mobile data
    • On-demand verification
    • Intent data prioritization
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Apollo.io
Cognism
CLI
Apollo.io
Cognism
Deployment
Cloud / SaaS
Apollo.io
Cognism

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (4)
  • Salesforce
  • HubSpot
  • Outreach
  • SalesLoft

Apollo.io

9 total - 5 not shared
  • Marketo
  • Sendgrid
  • LinkedIn
  • Gmail
  • Microsoft Office
Independently observed

Cognism

7 total - 3 not shared
  • Snowflake
  • S3
  • BigQuery
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.