vioscale
Comparison

AiSensy vs Gupshup

No leader: the top candidate Gupshup has only 0.20 confidence (low), below the 0.35 needed to declare a winner. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.

AiSensy full profile →Gupshup full profile →
Machine formatsJSONMarkdownGraphQLor send Accept: application/json
AiSensy42
Gupshup88
Score
Vioscale score
AiSensy42 / 100low · 26%
Gupshup88 / 100low · 20%
Pricing
Free tier
AiSensy✓
Gupshup✓
Model
AiSensyfreemium
Gupshupfreemium
Price level
AiSensylow
Gupshupfree
Starting price
AiSensy–
Gupshup$0
Transparent
AiSensy✗
Gupshup✓
Integrations
Count
AiSensy10
Gupshup40
Security
Gdpr
AiSensy–
Gupshup✓
Market
Availability

Capabilities

Feature-by-feature on the axes that matter for whatsapp marketing. “-” means undocumented, not absent.

Capabilities
Meta official business solution provider bsp status
AiSensy-
Gupshup-
Marketing broadcast campaign engine
AiSensy-
Gupshup-
Visual inbound dialogue chatbot builder
AiSensy-
Gupshup-
Multi agent shared team inbox
AiSensy-
Gupshup-
Meta message template approval workflow
AiSensy-
Gupshup-
Shopify woocommerce abandoned cart triggers
AiSensy-
Gupshup-
Salesforce hubspot CRM sync
AiSensy-
Gupshup-
Zendesk intercom support handover
AiSensy-
Gupshup-
Native payment link generation and collection
AiSensy-
Gupshup-
SOC2 type ii
AiSensy-
Gupshup-
ISO 27001
AiSensy-
Gupshup-
Pricing model
AiSensy-
Gupshup-

What each one is

The product in its own terms, so the numbers below have context.

AiSensy

A unified solution enabling companies to conduct promotional campaigns, manage customer interactions, create automated response systems, process transactions, and analyze engagement metrics all through WhatsApp.

Independently observed

Gupshup

A cloud platform that deploys AI agents to handle customer support, sales engagement, and marketing across WhatsApp, SMS, Instagram, and other messaging channels. Businesses use it to automate conversations at scale while reducing operational costs.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

AiSensy

HybridFree tier14-day trial

Free forever tier with 14-day trial. Paid plans available. Flow Builder add-on $80/month.

  • FREE ForeverFree
    • WhatsApp Business API access
    • Core platform features
  • Basic-
    • Unlimited broadcasts
    • Automation
    • Multi-agent chat
    • Basic analytics
  • Pro-
    • Broadcast scheduling
    • CTA click tracking
    • Birthday automations
    • Retry logic for failed messages
    • Advanced segmentation
    • +1 more
as of verify ↗

Gupshup

from $0Usage-basedFree tier

Usage-based pricing from $0.0010 per message. Free tier available (marketing messages, service conversations, Meta Ads entry point for 72 hours).

  • Self-ServeFrom $0.0010 per template message; usage-based with country-specific WhatsApp rates
    • WhatsApp API with country-specific rates
    • Free marketing messages
    • Free service conversations
    • Free WhatsApp entry point from Meta Ads (72 hours)
    • Voice call support
    • +2 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
AiSensy✓
Gupshup✓
iOS
AiSensy✓
Gupshup✗
Android
AiSensy✓
Gupshup✗
Deployment
Cloud / SaaS
AiSensy✓
Gupshup✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (1)
  • Instagram

AiSensy

10 total - 9 not shared
  • WooCommerce
  • Shopify
  • HubSpot
  • Salesforce
  • Razorpay
  • PayU
  • Google Sheets
  • Zapier
  • Facebook
Independently observed

Gupshup

8 total - 7 not shared
  • WhatsApp
  • SMS
  • RCS
  • Salesforce Marketing Cloud
  • MoEngage
  • CleverTap
  • Oracle Responsys
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.