Comparison

SproutVideo vs Wistia

On the evidence we track, SproutVideo leads this comparison with a composite score of 76/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
★SproutVideo76
Wistia49
Score
vioscaleAI score
SproutVideo76 / 100medium · 50%
Wistia49 / 100medium · 71%
Pricing
Free tier
SproutVideo✓
Wistia✓
Model
SproutVideofreemium
Wistiafreemium
Price level
SproutVideolow
Wistialow
Starting price
SproutVideo$15
Wistia–
Transparent
SproutVideo✓
Wistia✗
Integrations
Count
SproutVideo17
Wistia3
Security
Gdpr
SproutVideo–
Wistia✓
Soc2
SproutVideo–
Wistia✓
Trust center
Market
Availability
Content
Faq
SproutVideo6 items
Wistia5 items

Capabilities

Feature-by-feature on the axes that matter for video marketing. “-” means undocumented, not absent.

Capabilities
In video email capture turnstiles
SproutVideo✓
Wistia✓
Interactive cta and link buttons
SproutVideo✓
Wistia-
Individual viewer engagement heatmaps
SproutVideo✓
Wistia✓
Ad free customizable brand player
SproutVideo✓
Wistia✓
Automated video seo schema markup
SproutVideo✓
Wistia-
Password and SSO gated content security
SproutVideo✓
Wistia-
AI automated transcripts and captions
SproutVideo✓
Wistia✓
Salesforce hubspot CRM viewer sync
SproutVideo✓
Wistia✓
Marketo eloqua marketing automation sync
SproutVideo-
Wistia✓
SOC2 type ii
SproutVideo-
Wistia-
ISO 27001
SproutVideo-
Wistia-
Pricing model
SproutVideoFlat subscription
Wistia-

What each one is

The product in its own terms, so the numbers below have context.

SproutVideo

Leader

A cloud-based video hosting and live streaming service enabling businesses to securely host, market, and measure video content with built-in lead capture, viewer engagement tracking, and marketing automation integrations

Independently observed

Wistia

A service for hosting and publishing videos and managing webinars while providing detailed viewer engagement analytics. It integrates with marketing and CRM platforms so teams can identify high-engagement contacts and route them to sales.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

SproutVideo

Leader
from $15/moSubscription30-day trial

From $12/month billed annually. 30-day free trial. Flexible monthly or annual billing.

  • Seed$15/month or $12/month billed annually (Save 20%)
    • White label on-demand video hosting
    • Analytics & engagement tracking
    • Video marketing tools: lead capture, in-player CTAs, CRM integrations
    • 2 team member seats
    • No usage caps
  • Sprout$45/month or $35/month billed annually (Save 22%)
    • Everything on Seed
    • Restricted viewer login protection
    • Customizable video website
    • 5 team member seats
    • Live streaming support
  • Tree$95/month or $72/month billed annually (Save 24%)
    • Everything on Sprout
    • Dynamic watermarks to deter screen recording
    • Signed embed codes to prevent unauthorized use
    • Advanced video website customization
    • Account activity log
as of verify ↗

Wistia

SubscriptionFree tier
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
SproutVideo✓
Wistia✓
Deployment
Cloud / SaaS
SproutVideo✓
Wistia✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (2)
  • Hubspot
  • Marketo

SproutVideo

Leader
22 total - 20 not shared
  • Act-On
  • AWeber
  • Campaign Monitor
  • Constant Contact
  • Dropbox
  • Google Analytics
  • Google Drive
  • Make
  • Mailchimp
  • Salesforce
  • Zapier
  • Drip
  • VerticalResponse
  • Keap Max Classic
  • Intercom
  • OneDrive
  • Box
  • Keap
  • Vertical Response
  • Disqus
Independently observed

Wistia

3 total - 1 not shared
  • Pardot
Independently observed
Still deciding?

SproutVideo or Wistia: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.