Serpstat vs Ubersuggest
No clear leader: Ubersuggest (66.6) and Serpstat (62.7) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.
Capabilities
Feature-by-feature on the axes that matter for seo tools. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Serpstat
A comprehensive marketing tool that helps teams identify high-opportunity keywords, monitor search rankings across 230 countries on both mobile and desktop, audit technical site issues, and analyze competitor search performance in organic and paid channels.
Ubersuggest
An SEO platform offering keyword research, rank tracking, site audits, competitive analysis, backlink analysis, and AI-powered insights for optimizing organic search visibility.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Serpstat
From $129/month. Freemium tier (10 searches/day), 7-day paid trial. Credits carry to next billing period.
- FreemiumFree
- 10 searches per day for site, keyword, and backlink analysis
- Limited tool access
- Standard Paid Plans$129+/month with daily credit refresh and carryover
- API access
- Rank tracking
- Keyword research
- Site audit
- AI content tools
- +1 more
- API PlanContact sales
- Enhanced API request speeds
- Increased request limits
- Custom features
Ubersuggest
From $29/month. Free tier includes weekly rank tracking and keyword suggestions. All plans include AI Chat, Site Audit, Rank Tracking, Keyword Research, and Competitor Analysis. Custom enterprise plans available.
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Google Analytics
Serpstat
- Google Search Console
- OWOX
- Serpstat Browser Extension
- Serpstat MCP
- LLM Brand Monitor
Ubersuggest
- Chrome Extension
- ChatGPT
- MCP Server
- AnswerThePublic
- GoHighLevel
- WordPress (coming soon)
Serpstat or Ubersuggest: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.