Comparison

Scanova vs Unitag

No clear leader: Scanova (61.4) and Unitag (58.3) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
Scanova61
Unitag58
Score
vioscaleAI score
Scanova61 / 100medium · 53%
Unitag58 / 100medium · 54%
Pricing
Free tier
Scanova✓
Unitag✗
Model
Scanovafreemium
Price level
Scanovalow
Unitaglow
Starting price
Scanova$5
Unitag€12
Transparent
Scanova✗
Unitag✓
Integrations
Count
Scanova15
Unitag3
Security
Certifications
Gdpr
Scanova✓
Unitag✓
Iso27001
Scanova✓
Unitag–
Soc2
Scanova✓
Unitag–
Reliability
Sla pct
Scanova–
Unitag99.98
Content
Faq
Scanova6 items
Unitag6 items

Capabilities

Feature-by-feature on the axes that matter for qr code tools. “-” means undocumented, not absent.

Capabilities
Dynamic URL routing post print
Scanova✓
Unitag✓
Custom branded designs logos colors
Scanova✓
Unitag✓
Device os conditional routing app stores
Scanova-
Unitag-
Vcard digital business card generation
Scanova✓
Unitag✓
White label custom domain masking
Scanova✓
Unitag✓
Gps location and scan time analytics
Scanova✓
Unitag-
Google analytics utm auto generation
Scanova✓
Unitag-
Bulk CSV generation engine
Scanova✓
Unitag-
Zapier webhook scan triggers
Scanova✓
Unitag-
SOC2 type ii
Scanova-
Unitag-
ISO 27001
Scanova✓
Unitag-
Pricing model
Scanova-
UnitagTiered by dynamic code limit

What each one is

The product in its own terms, so the numbers below have context.

Scanova

A platform for creating, customizing, and tracking QR codes with built-in analytics and third-party integrations. Offers free static QR codes and paid dynamic QR codes with scan analytics, custom branding, and automation workflows.

Independently observed

Unitag

Unitag is a cloud-based tool for enterprise teams to generate, customize, and monitor dynamic QR codes across marketing campaigns, packaging, and product identification. It provides real-time scan analytics, custom branding support, GS1 Digital Link integration, and operates on EU infrastructure with GDPR compliance.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Scanova

from $5/moSubscriptionFree tier14-day trial

From USD 5/month for Dynamic QR Codes. Free static QR codes and 14-day free trial.

  • Static QR CodesFree
    • QR code generation
    • No tracking
    • No editing
  • Dynamic QR Codes - Starting Plan$5/mo
    • Scan analytics
    • Editable content
    • Design customization
  • Standard Plan-
    • Multiple linked pages behind one QR code
  • Pro Plan-
  • Enterprise PlanContact sales
as of verify ↗

Unitag

from €12/moSubscription14-day trial

From €19/month for subscriptions. From €12/month for GS1 & API. 14-day free trial.

  • Silver/Gold/Platinum/DiamondFrom €19/month
    • Unlimited QR codes
    • Unlimited scans
    • Editable dynamic QR codes post-print
    • Integrated scan analytics
    • EU-hosted infrastructure
  • GS1 & APIFrom €12/month for 100 GTINs
    • GS1-compliant resolver
    • Serialized QR codes by GTIN
    • Scan analytics
    • REST API access
  • Diamond€4,870/year with 5 users included
    • Unlimited GTINs
    • Sub-organizations
    • 99.98% uptime SLA
    • Dedicated contact
  • White Label & ResaleContact sales
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Scanova✓
Unitag✓
Deployment
Cloud / SaaS
Scanova✓
Unitag✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Scanova

18 total
  • Google Analytics
  • Meta Pixel
  • Facebook Ads
  • LinkedIn Insight Tag
  • Google Ads
  • Microsoft Ads
  • Zapier
  • Webhooks
  • Salesforce
  • Google Sheets
  • KissMetrics
  • Slack
  • Canva
  • Adobe Creative Cloud
  • Google Workspace
  • Microsoft 365
  • Microsoft Advertising
  • Model Context Protocol (MCP)
Independently observed

Unitag

7 total
  • iOS Wallet
  • Google Wallet
  • CRM
  • SDK
  • ChatGPT
  • Claude
  • Gemini
Independently observed
Still deciding?

Scanova or Unitag: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.