Retell AI vs Thoughtly
On the evidence we track, Retell AI leads this comparison with a composite score of 79/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.
Capabilities
Feature-by-feature on the axes that matter for voice ai agents. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Retell AI
LeaderA cloud-based platform that deploys conversational AI agents to handle inbound and outbound phone calls, including lead qualification, appointment booking, call routing, and CRM integration.
Thoughtly
A SaaS platform using AI agents to automatically follow up with existing leads through voice, SMS, and email — particularly after missed calls or as part of multi-touch campaigns — with built-in compliance for telecommunications regulations.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Retell AI
LeaderFrom $0.07/min usage-based pricing. Free tier with $10 credits.
- Pay-as-you-go$0.07–$0.31/min for voice agents; $0.002+/msg for chat agents
- 20 concurrent calls included
- Full platform access
- Drag-and-drop agent builder
- Call transfers and routing
- CRM integration
- +1 more
- EnterpriseContact sales
- Unlimited concurrent calls
- HIPAA/BAA compliance
- SSO
- Custom MSA
- Custom DPA
- +3 more
Thoughtly
From $500/month. Usage-based billing above plan limits. No per-channel or per-seat fees.
- Flex$500/month. Unlimited channels and minutes.
- Voice, SMS, email, workflows
- Unlimited usage across channels
- 200+ integrations + REST API
- Two-way CRM sync (HubSpot, Salesforce, Zoho)
- 34+ languages, voice cloning
- +1 more
- ScaleContact sales
- Everything in Flex
- 100+ concurrent calls
- Auto-QA + evals on every conversation
- SOC 2 Type II reports + TCPA review
- Dedicated CSM, Slack support, extended hours
- +1 more
- EnterpriseContact sales
- Everything in Scale
- Custom LLM (bring your own model)
- HIPAA + BAA, PCI scope review
- Dedicated infrastructure + data residency
- SSO, SCIM, advanced RBAC
- +2 more
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Salesforce
- HubSpot
- Zoho CRM
- Zapier
- Make
- Zendesk
- Go High Level
- Slack
- Shopify
- ElevenLabs
- Pipedrive
- GoHighLevel
- Keap
- Calendly
- Cal.com
Retell AI
Leader- Twilio
- Vonage
- Telnyx
- n8n
- viaSocket
- Talkdesk
- RingCentral
- ServiceTitan
- Nice
- Workable
- OpenDental
- Monday.com
- Smartsheets
- Stripe
- Xero
- Supabase
- Webflow
- Minimax
- Fish Audio
- Cartesia
- OpenAI
- Google Gemini
- Anthropic Claude
- +9 more
Thoughtly
- Attio
- Zoom
- Google Sheets
- Airtable
- Gmail
- Acuity Scheduling
- Mindbody
- Zoho Bookings
- Typeform
- Trello
- Smartsheet
Retell AI or Thoughtly: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.