Popup Maker vs Wisepops
On the evidence we track, Popup Maker leads this comparison with a composite score of 59/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.
Capabilities
Feature-by-feature on the axes that matter for popup optin tools. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Popup Maker
LeaderA WordPress plugin that allows websites to create and display customizable popups with advanced targeting and analytics. It helps capture email signups, reduce cart abandonment, automate integrations with CRM and ecommerce platforms, and measure conversion metrics from popup interactions.
Wisepops
Wisepops provides behavioral intelligence and multichannel campaign orchestration for ecommerce and marketing teams, enabling targeted outreach via popups, quizzes, feeds, notifications, and embeds. It integrates with major marketing platforms and comes with optional strategist support for optimization.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Popup Maker
LeaderFrom $99/year with annual billing. Free tier available.
- FreeFree
- Popup creation
- Basic triggers
- Limited feature set
- Pro$59.40/year first year (40% launch discount), then $99/year
- Advanced Analytics
- Professional CTA Management
- FluentCRM Integration
- Advanced Targeting
- Exit Intent & Scroll Triggers
- +4 more
- Pro+$149.40/year first year (40% launch discount), then $249/year
- All Pro features
- Revenue Attribution
- Ecommerce Integration
- Cart Management
- Discount Automation
- +6 more
Wisepops
From $499/month for high-touch plan (2 months free annually). Self-service Shopify plans start lower.
- High-Touch Plan$499/month; 2 months free with annual commitment
- behavioral audit
- dedicated strategist
- monthly business reviews
- popups
- quizzes
- +5 more
- Self-Service Shopify PlanPricing starts lower than high-touch; no strategist or audit included
- popups
- quizzes
- feed
- web push
- embeds
- +1 more
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Aweber
- WooCommerce
Popup Maker
Leader- FluentCRM
- Easy Digital Downloads
- Gravity Forms
- WP Forms
- Ninja Forms
- LifterLMS
- Fluent Forms
- WS Form
- WP Fusion
Wisepops
- Shopify
- PrestaShop
- BigCommerce
- Volusion
- Klaviyo
- Mailchimp
- HubSpot
- ActiveCampaign
- Drip
- GetResponse
- Omnisend
- Brevo
- Constant Contact
- ConvertKit
- Dotdigital
- Mailjet
- SendGrid
- Acoustic
- Iterable
- Salesforce
- Zapier
- Google Analytics
- Google Tag Manager
- Segment
- +14 more
Popup Maker or Wisepops: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.