Comparison

Moz Pro vs Surfer SEO

On the evidence we track, Moz Pro leads this comparison with a composite score of 70/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Moz Pro70
Surfer SEO63
Score
Vioscale score
Moz Pro70 / 100low · 38%
Surfer SEO63 / 100medium · 55%
Pricing
Free tier
Moz Pro
Surfer SEO
Model
Moz Profreemium
Surfer SEOfreemium
Price level
Moz Promid
Surfer SEOmid
Transparent
Moz Pro
Surfer SEO
Integrations
Count
Moz Pro3
Surfer SEO7
Security
Disclosure policy
Moz Pro
Surfer SEO
Gdpr
Moz Pro
Surfer SEO
Iso27001
Moz Pro
Surfer SEO

Capabilities

Feature-by-feature on the axes that matter for seo tools. “-” means undocumented, not absent.

Pricing
Pricing transparency
Moz ProTransparent
Surfer SEOTransparent
Free tier / free tool
Moz Pro
Surfer SEO
Pricing model
Moz ProFlat
Surfer SEOFlat
Data
Backlink index
Moz Pro
Surfer SEO
Keyword research database
Moz Pro
Surfer SEO
Capability
Rank tracking
Moz Pro
Surfer SEO
Technical site audit / crawler
Moz Pro
Surfer SEO
Content optimisation (SERP-driven)
Moz Pro
Surfer SEO
Competitor / SERP intelligence
Moz Pro
Surfer SEO
Coverage
Local / mobile SERP support
Moz Pro
Surfer SEO
Countries / locales covered
Moz ProAll Google-supported languages globally
Surfer SEOGlobal
Integration
Public API
Moz Pro
Surfer SEO
Search Console / GA4 integration
Moz Pro
Surfer SEO
Deployment
Deployment
Moz ProCloud
Surfer SEOCloud

What each one is

The product in its own terms, so the numbers below have context.

Moz Pro

Leader

Moz Pro helps businesses research keywords, audit technical issues, track search rankings across devices, monitor competitors, and generate automated reports to improve organic search visibility.

Independently observed

Surfer SEO

Surfer combines AI-powered content analysis with collaboration tools to help teams create and optimize content that performs well in both traditional search rankings and AI-generated answers across platforms like ChatGPT, Perplexity, and Google AI.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Moz Pro

Leader
from $16/moSubscriptionFree tier7-day trial

From $16/month. Free 7-day trial available.

  • Moz Local$16/mo
    • Google My Business activity tracking
    • Location data distribution and syncing to directories in US, UK, Canada
    • Location-based review alerts
    • Location-based social posting
  • Moz Pro$49/mo
    • Keyword research tools
    • Link research tools
    • Technical SEO site crawl and audits
    • Weekly rank tracking by device
    • Automated custom reports
    • +10 more
  • STAT$720/mo
    • Daily rank tracking by device
    • Granular data and segmentation
    • Local and mobile SERP tracking
    • App and API flexibility
    • Competitor intelligence
as of verify ↗

Surfer SEO

from $49/moSubscriptionFree tier

From $49/mo (Discovery). Free tier available. Annual billing with monthly pricing displayed.

  • Discovery$49/mo billed yearly
    • Create or Optimize Documents
    • AI SEO Optimization Guidelines
    • Surfy (AI SEO Assistant)
    • Humanizer
  • Standard$99/mo billed yearly (Save $240/year)
    • Create or Optimize 360 Documents
    • Track AI Visibility
    • Track 25 AI Prompts (weekly refresh)
    • Integrations
    • Brand Knowledge
    • +4 more
  • Pro$182/mo billed yearly (Save $444/year)
    • Create or Optimize 360 Documents
    • Track AI Visibility
    • Track 50 AI Prompts (daily refresh)
    • Integrations
    • 5 Brand Workspaces
    • +4 more
  • Peace of Mind$299/mo billed yearly (Save $720/year)
    • Create or Optimize Unlimited Documents
    • Track AI Visibility
    • Track 100 AI Prompts (daily refresh)
    • Integrations
    • Unlimited Brand Workspaces
    • +4 more
  • EnterpriseContact sales
    • SSO & Enterprise-grade Security
    • Comprehensive Advisory Program
    • Legal Onboarding Assistance
    • Early access to new features
    • Custom Limits
    • +3 more
  • AI Search Analytics$158/mo billed yearly (Save $324/year)
    • Track 100 AI Prompts (daily refresh)
    • Key LLM models
    • 5 Brand Workspaces
    • Mention Gap and Brand Sentiment
    • Visibility Score & Share of Voice
    • +1 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Moz Pro
Surfer SEO
Deployment
Cloud / SaaS
Moz Pro
Surfer SEO

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Moz Pro

Leader
3 total
  • Google My Business
  • Google Business Profile
  • Google Data Studio
Independently observed

Surfer SEO

7 total
  • WordPress
  • Google Docs
  • Contentful
  • Zapier
  • Looker Studio
  • Google Sign-In
  • Jasper
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.