Moz Pro vs SE Ranking
On the evidence we track, Moz Pro leads this comparison with a composite score of 71/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.
Capabilities
Feature-by-feature on the axes that matter for seo tools. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Moz Pro
LeaderProvides keyword research, rank tracking, link research, technical SEO audits, and local search management capabilities. Helps businesses improve search visibility, track rankings, and manage online business listings.
SE Ranking
A comprehensive SEO platform using AI to track search engine visibility, analyze competitor performance, generate content optimization recommendations, and integrate with analytics and workflow tools.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Moz Pro
LeaderFrom $20/month. Free tier available.
- FreeFree
- StarterFrom $20–$75/month depending on volume
- GrowthFrom $125–$500/month depending on volume
- AdvancedStarting at $2,000/month
- EnterpriseContact sales
SE Ranking
From £40/mo or £135/mo annual. Free tier with 100K credits and 14-day trial.
- Free TrialFree
- 100K free credits
- Full API & MCP access
- Test every API endpoint
- 14-day trial
- No credit card required
- Wallet£40/mo for 250K credits (example), pay-as-you-go
- Pay only for what you use
- No recurring fees
- No commitment
- Top up credits anytime
- Credits never expire
- +1 more
- Standalone£135/mo billed annually (£1,620/year), 12M credits/year
- Annual billing only
- Up to 57% off Wallet rates
- Volume-based pricing discounts
- Data API included
- MCP included
- +1 more
- EnterpriseContact sales
- 120M+ credits/year
- Custom integrations development
- Custom RPS limits
- High-volume pricing from $30/1M credits
- API Add-on£35/mo billed annually, adds 3M credits/year to existing plan
- Data API + Project API access
- Volume-based pricing discounts
- Annual billing only
- MCP included
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Google Business Profile
Moz Pro
Leader- Google My Business
- Google Data Studio
SE Ranking
- Google Analytics 4
- Google Search Console
- Google Ads
- Matomo Analytics
- Data Studio
- Whatagraph
- Agency Analytics
- Reportz.io
- Zapier
- Make.com
- n8n
- Appy Pie Automate
- GA4
Moz Pro or SE Ranking: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.